Product Operations: The Fuel for Winning Product Strategies

46.8% of product decision makers cite lack of quality data as the main challenge they make when making decisions and only 21.9% always or almost always use data to back decisions.
Source: 
How Decisions Are Made by Alpha

Everybody in Product has subscribed to the importance of data as a driver of high quality decision-making by now.

But tragically few are able to do it. 😫

Enter: Product Operations — the art of removing obstacles from evidence-based decision making. Done right, it fuels a virtuous cycle of benefits that’ll empower everyone from the executive team all the way to each individual contributor responsible for building the products — whether Engineers, Designers or Product Managers.

“The Virtuous Cycle of Product Operations”

In the webinar below in partnership with Insight Partners, I walk you through some of the work we’ve recently done to formalize Product Operations as a function that’s necessary to fuel strategic decisions and the growth-stage and beyond.

Please get in touch if you have any questions or comments!

Melissa Perri

I am a strategic advisor, author, and board member that works with leaders at Fortune 500 companies and SAAS scale ups to enable growth through building impactful product strategies and organizations. I’ve written two books on Product Management, Escaping the Build Trap and Product Operations. Currently, I am the CEO and founder of Produx Labs, which offers e-learning for product people through Product Institute and CPO Accelerator. I am a board member of Meister, board advisor to Labster and Dragonboat, and a former board member of Forsta (acquired by Press Ganey in 2022). Previously, I taught Product Management at Harvard Business School in the MBA program. I’ve consulted with dozens of companies to transform their product organizations, including Insight Partners, Capital One, Vanguard, Walmart/Sam's Club. I am an international keynote speaker, and host of the Product Thinking Podcast.

https://linkedin.com/in/melissajeanperri
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