Breaking The Walls Between Business and Agile Teams
Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. The team is forever busy with engineering and design projects (some visible and some well hidden), while business-critical projects are dragging on at a snail’s pace. When a long-awaited product or feature finally launches, it often comes well short of the needs.
It’s tempting to think that the developers — engineers, designers, data engineers, simply don’t care, or lack “right culture”, but that’s actually rarely the case. More often, they’re cut of the planning cycle and are very disconnected from the business. Their goals are always stated in terms of delivering products and features (output), and never in terms of expected business and customer outcomes. Departmental goals and incentives further push developers towards building robust, scalable, elegant software. It is only for them to over-indexes on execution excellence rather than on business success.
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The up-to-date version of this article is published here: https://itamargilad.com/breaking-the-walls-between-business-and-agile-teams/
