Sat.Apr 04, 2015

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The Dirty Dozen Roadmap Roadblocks

Product Culture

A good product roadmap is one of the most important and influential documents an organization can develop, publish and continuously update. It’s the one document that steers the entire organization in delivering on the company strategy. It's key to success, and yet many organizations struggle to produce effective roadmaps. In fact, many organizations don’t create one, even to publish internally.

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Twitter’s Maximum Viable Product

Karan Peri

Periscope: Twitter’s Maximum Viable Product Sometimes we get handed a divine opportunity that should be grasped and juiced as if there was no tomorrow. Such ideas check two very imp. requirements off the list: They show serious promise and they satisfy a product gut check. When Meerkat as an idea showed promise, Twitter didn’t give a quarterly task to its PMs and designers to go figure out a minimum viable product that can help them release something fast and prove the market.

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Fighting Shiny Object Syndrome

Product Culture

Brenda rushed over from her desk in the sales pit. She was clearly excited. She’d uncovered an opportunity to partner with a local firm that would distribute our free demo to a few thousand of their customers and she was convinced it would be an easy way to generate a lot of new business quickly. Printing demo discs was cheap and she just wanted my ok to get some co-branded materials made to package them with, and maybe we could do a seminar together, and dedicate some telesales resources

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