Mon.May 30, 2016

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TEI 074: Content Marketing for Product Managers – with Jerod Morris - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

The topic for this episode is one I have wanted to explore for a long time – the connection between product management and content marketing. If you look at a recent marketing textbook, you’ll see sections that address product management and likely some coverage of content marketing as well. I have found similarities between the two and I went to the most authoritative source I know for content marketing – the folks at CopyBlogger, which is now Rainmaker Digital.