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How Robotic Process Automation Can Help Startups and Product Managers Succeed?

How Robotic Process Automation Can Help Startups and Product Managers Succeed

Fleshing out a great idea into a startup company can seem like a daunting task. Once you lay the groundwork for your startup, you have to make sure you’re able to achieve what you’ve set out to do, and that’s where Robotic Process Automation (RPA) can help. What is RPA, you might wonder? Simply put, it’s a way to automate tasks you perform on a computer, without need for human intervention. The benefits of this can be hugely impactful, particularly for a startup. Here are a few examples of how RPA can help a startups and product managers succeed.

Data Processing

Data simulations

Many startups and product managers have access to a large amount of data but don’t quite have the means to take full advantage of it. Through the use of RPA, you have access to several different use cases from the data captured.

Process mining allows you to get a better understanding of all the steps that go into an action that RPA is completing. Once you automate something using RPA, you can then break it down into different stages and steps and find the areas where you can be more efficient and save more time.

Process simulations allow you to feed information into a computer, then have it complete the task. You can experiment with different ways to complete the task and see which way is most efficient without having to actually do it in real life. This is a great way for the startup and product managers to find the most efficient way to do things, and potentially change it on the fly, if needed.

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How Robotic Process Automation Can Help Startups and Product Managers Succeed 2How Robotic Process Automation Can Help Startups and Product Managers Succeed 2

Data Management

RPA is of great use to the data storage field, as it can make “data cleansing, normalization, data wrangling, and creation or updating of metadata more efficient.”

Data entry is one of the most repetitive tasks of all and has a high rate of error. By using RPA to automate data entry, you can automatically screen for irregularities in the data, move data between different storage areas, remove duplicate data, and more.  Hopefully our health departments worldwide are using it to combat the novel coronavirus (COVID-19)

How you can use RPA with your data

With RPA, you get the most out of your data. Being able to simulate different tasks in an effort to optimize processes which can give you a leg up on your competition.

Increase Efficiency

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How-Robotic-Process-Automation-Can-Help-Startups-and-Product-Managers-Succeed-3

Ease of use

Using RPA is a great way to boost productivity in the workplace. RPA requires very little background and technical understanding in order to reap benefits. In simplest terms, the software copies the action of a user and then automates the task, making it easy to replicate all repetitive processes a startup or a product manager has.

Frees up resources

Resources are a precious thing for startups and product managers, and it’s crucial to make sure that you are using them as efficiently as possible. By implementing RPA into your startup, you can reallocate your team to more pressing matters, as their schedules will be cleared of repetitive work. This also allows your team to apply more creativity in their work, which can help your startup with new ideas and solutions that may not have come up otherwise.

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How you can use RPA to increase efficiency

No matter how you decide to go about RPA implementation, your team should be a big part of that process. The reason being, they already possess a thorough understanding of existing processes and can likely find the most efficient ways RPA can replicate work.

Once RPA systems are in place, it’s important to capitalize fully on your newly added resources. You could, for example, bolster a division that was previously understaffed, or start creating new projects for your team, but don’t let the added utility go to waste.

Empower Employees

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How Robotic Process Automation Can Help Startups and Product Managers Succeed 4

Improved Mood

A recent study from HR Technologist shows that “92% of organizations see an improvement in employee satisfaction as a result of Intelligent Automation and Robotic Process initiatives.” Removing the manual and time-consuming tasks from their day means that they are able to focus on more interesting and rewarding activities.

Employee Engagement

Increasing the amount of time employees spend on rewarding tasks can also help increase how engaged they are at work. Recent research from Dale Carnegie shows that companies with engaged employees outperform their competition by 202%.

How you can use RPA to empower your employees

Making sure that your employees are happy at their job is more important than many realize. The best quality work comes from employees who are content, so try and utilize RPA to get rid of the specific tasks that your employees dislike the most. By doing so, you can improve their attitudes and your company’s overall performance. Happy employees can also reduce the costs associated with employee turnover, recruitment, and training too.

David Fradin


David Fradin has trained thousands of managers throughout the world in the successful management of products. With over 47 years of experience across major companies, 75+ products and services and 11 startups, he infuses his workshops with insights gained as an expert product leader, product manager and product marketing manager at companies like Apple and HP. He was classically trained as an HP Product Manager and was then recruited by Apple to bring the first hard disk drive on a PC to market. As a result of his leadership and management skills, Apple promoted him first to Apple /// Group Product Manager and later Business Unit Manager at the same organizational level at that time as Steve Jobs. He recently authored “Building Insanely Great Products: Some Products Fail, Many Succeed…This is their Story” Lessons from 47 years of experience including Hewlett-Packard, Apple, 75 products, and 11 startups later. Go to: Amazon Store Coming soon will be "Organizing and Managing Insanely Great Products" and "Marketing Insanely Great Products." His workshops cover the founding values, vision, product lifecycle and management employed by Apple at its start and which it subscribes to today. You can learn more about his workshops at Spice Catalyst Workshops Soon to be released by Wiley and Sons, in the Early of 2017, is a seven-volume set of university-level textbooks entitled: "Foundations in the Management of Successful Products" covering keys to product success, product market strategy, marketing, soft skills, user experience, user interface, product engineering, and product support. What students will learn in the workshops, online courses and books are cover what has made Apple the most valuable company in the world today. Go to David Fradin @ Youcanbook to schedule a time to talk.

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