Folding Burritos

APRIL 18, 2015

Kathy Sierra’s latest book is a must-read for any product person. The book’s premise is this: if we want to create bestselling, sustainably successful products or services, we have to shift our thinking from “making awesome products” to “making our users awesome” The path to long-term success and customer satisfaction is forged by giving our users the tools to succeed not just in using our product, but in the context in which they’re using the product.

Books 170

Books Software Review Customer Experience User Testing 170

Good Product Manager

APRIL 21, 2015

Don’t Prioritize Features Based on Development Cost. One of the key responsibilities of a product manager is to decide what features and enhancements should be added to an offering. Product managers usually have a long list of ideas from a variety of sources – customer or sales requests, competitor products, executive “suggestions,” market research insight – and they need to figure out how to score each idea to separate the good from the bad and prioritize the good ones for dev

Research Software 74

Research Software Product Research Feedback Software User Testing 74

TSIA

APRIL 23, 2015

I recently saw a quote by IntelliResponse about how Gartner is predicting that by 2020, customers will manage 85% of their relationship with an enterprise without interacting with a human. In fact, in one of their recent surveys, 56% of the respondents indicated that they have a self-service initiative underway. However, the challenge remains with the people using it and the technology.

Technology 40

Technology Customer Experience Enterprise Management 40

Product Management and Strategic Marketing

APRIL 20, 2015

Product managers should be customer focused, yet most are internally focused-- and not by choice. You have probably faced these situations yourself, when you want to be more strategic, but like many product managers you are caught up in tackling the latest issue/ bug/ release planning. How did this come to be the de facto state of product management?

User Testing 40

User Testing Customer Feedback Customer Experience Product Research 40

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Product Research

First Round Review

APRIL 23, 2015

Twilio Co-founder Evan Cooke shares the best ways to stay effective and make impact at every stage of being a startup CTO.

CTO 40

CTO Startups 40

TSIA

APRIL 21, 2015

Photo mosaics are great for tricking the eye. When looked at from a distance you see one image, but upon closer inspection you realize that the image is actually made up of hundreds, if not thousands, of smaller images. Contact centers can be similarly tricky, because how you perceive your data, or the big picture, depends on how it is interpreted from individual contact center interactions.

Data Visualization 40

Data Visualization Information Management Management 40

UserTesting

APRIL 23, 2015

Picture this: someone downloads a game on their phone, plays it once, and immediately deletes it, or forgets they ever downloaded it. It happens thousands of times every day. So, how do you prevent your mobile game from falling victim … The post 8 Elements of First-time User Experience In Mobile Game Research appeared first on UserTesting Blog.

Customer Experience 22

Customer Experience User Testing User Experience Product Research 22

UserTesting

APRIL 22, 2015

When I think of voice interaction with a computer, my mind wanders to my first meeting with HAL in 2001: A Space Odyssey. That voice, interestingly enough very human, has excited and frightened generations of movie fans. While the … The post UX of Voice Interaction appeared first on UserTesting Blog.

UX 22

UX Blog 22

UserTesting

APRIL 22, 2015

When I think of voice interaction with a computer, my mind wanders to my first meeting with HAL in 2001: A Space Odyssey. That voice, interestingly enough very human, has excited and frightened generations of movie fans. While the … The post UX of Voice Interaction appeared first on UserTesting Blog.

UX 20

UX Blog 20

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