Sat.Oct 29, 2016 - Fri.Nov 04, 2016

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How do you define your purpose?

Lead on Purpose

Among the most important discoveries you will make in your life is finding your purposeā€”the reason for your being, the core principles you espouse, the intent for which you get out of bed every day.

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Mentorship and expectations

bpma ProductHub

The mentorship program at the Boston Product Management Association and how to make the best out of it. Why you might need a mentor in your life. Directing your own life can be equally exciting and daunting thing to do. Oftentimes we may feel stuck and need a little push on the way. It seems like all the books weā€™ve read, all the knowledge weā€™ve acquired, all the people weā€™ve met are still not enough to guide us take a direction, adjust our perspective or make a decision.

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10 Product Backlog Tips

Roman Pichler

Tip #1: Complement your Product Backlog with a Product Roadmap. Use a roadmap to sketch the overall journey you want to take your product on. State the upcoming major releases with their goals or benefits. Then derive your product backlog from the roadmap and use the goals to discover the right backlog items. This ensures that your backlog is aligned with the product strategy, and it helps you decide which items should be added to the product backlog and which should not.

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Designing Your Way to Better Team Collaboration by Alison Coward

Mind the Product

As the founder of Bracket Creative, Alison Coward spends her working life advising creative teams on how they can collaborate better. Sheā€™s an experienced facilitator of workshops, so at this yearā€™s London #mtpcon she shared some practical ways to get teams to work together more productively. Many of the techniques used to run workshops can also be applied to the day-to-day running of a creative team, says Coward.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How do you define your purpose?

Lead on Purpose

Among the most important discoveries you will make in your life is finding your purposeā€”the reason for your being, the core principles you espouse, the intent for which you get out of bed every day.

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The Best Product Managers are Truth Seekers

Sachin Rekhi

One of the personality traits I value most in successful product managers is they are inherently truth seekers. Truth seekers have a strong bias towards discovering the truth being their primary motivation and what ultimately guides their decision-making. It takes incredible humility and curiosity to embody this trait, but when it exists, the benefits are felt throughout the entire R&D team.

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How to Survive the Product Zombie Apocalypse

Mind the Product

Survive the product zombie apocalypse with Lisa Long, product Manager at appear.in and co-founder of Six To Start (the company behind the game Zombies Run ). In this talk at ProductTank London, Lisa explains why ā€˜zombieā€™ products and features are so dangerous to your company as they stagger on, effectively dead but still consuming your resources. She also dives into how to identify the living dead and the steps you need to safely kill them off.

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Growth Interview Questions from Atlassian, SurveyMonkey, Gusto and Hubspot (Guest Post)

Andrew Chen

[Andrew: Excited about today’s guest post! I was recently interviewed by the folks at Reforge, a new company started by my friends Brian Balfour and Susan Su focused on advanced professional education. They asked a great question – how do you interview for growth folks? I gave some my 2 cents based on my experience helping startups and growth folks.

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Getting the Job Done ā€“Ā Bringing the Donuts 11/01/2016

Ken Norton

Why judgment matters more then outcomes -. Last week I joined an offsite with hundreds of product managers where Dave Orr, a Google PM, spoke about decision-making. Dave is a former professional poker player (yeah, Google PMs are eclectic). In poker, as in life, you can make an excellent decision, yet still lose the hand. Or you.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Pilot Teams

svpg

NOTE: This article is by SVPG Partner Chris Jones. He specializes in helping organizations and teams transform to raise their game. This is the first in a series he's writing on this critical topic. This technique is fairly straight forward, but is one of the most powerful tools to introduce substantial change. At SVPG, we often work with product leaders who recognize that the way their companies create products needs to change.

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Handling requests for new features in a successful product

Mind the Product

If you have a successful product and your users ask for new features that really make sense, then youā€™re in an enviable position. However, the way in which you choose handle these requests can play a big role in the product’s future success or failure. In my experience there are several alternatives worth considering: Do not develop the feature at all.

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Three Tips for Aligning Product Management and Product Marketing; Join me in Austin and San Francisco this Fall

Good Product Manager

Three Tips for Aligning Product Management and Product Marketing. Over the past several months, I’ve led several roundtables in different cities on the topic of how to align product management and product marketing ā€“ as the subject has attracted a lot of interest from both product management and portfolio marketing (including product, solution, segment and services marketing) leaders.

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Shopify just made it a whole lot easier to measure your marketing with UTM Links!

Bryce York

Now you can see your marketing results whenever you log into Shopify. For a long time, UTM data wasn’t given much love by the Shopify dashboard but that’s not the case from today. Now you can see a summary of your campaign results right from the dashboard. As anyone with a Shopify account knows, the dashboard certainly isn’t a comprehensive overview of your business but it’s a good place to glance at high level figures like: how your global conversion rates are doing. wha

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, youā€™ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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TEI 096: Conjoint analysis for product managers- with Brian Ottum, PhD - The Everyday Innovator ā€“ Resources for Product Managers and Innovators

Product Innovation Educators

This episode is about market research – what’s in your toolbox for conducting consumer and market research? Does it include Conjoint Analysis? Well, if not, it will after you listen to this episode. To explore the topic and walk through an example of using Conjoint Analysis, I tracked down a previous guest from way back in episode 008. In that episode we discussed quantitative and qualitative research tools but didn’t go into details about applying Conjoint.

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Designing Pricing Strategies: Donā€™t Ask ā€“ Experiment!

Mind the Product

At ProductTank London, Tom Whitwell shared a series of excellent examples of why customer responses to pricing strategies often appear to be irrational, and why you need to test your theories and experiment to uncover the patterns in your customers’ behaviour. As part of the team that introduced the paywall in front of The Times, he knows first-hand that although changes in pricing can dramatically change the demographic and reduce the volume of your customers, they can still turn out to b

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Three Tips for Aligning Product Management and Product Marketing; Join me in Austin and San Francisco this Fall

Good Product Manager

Three Tips for Aligning Product Management and Product Marketing. Over the past several months, I’ve led several roundtables in different cities on the topic of how to align product management and product marketing ā€“ as the subject has attracted a lot of interest from both product management and portfolio marketing (including product, solution, segment and services marketing) leaders.

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The Innovatorā€™s Solution

Product Bookshelf

Product managers must break free from patterns which make them susceptible to disruption from new entrants. To successfully introduce new products, produce managers need to use jobs-to-be-done segmentation rather than product- or customer-based segmentation. The Innovator’s Solution by Clayton Christensen. In Innovator’s Solution , Clayton Christensen introduces the famous “milkshake” case study which spawned the jobs-to-be-done method of customer segmentation.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. Itā€™s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Product management truth seekingā€“and other innovation insights for product managers Nov 4, 2016 - The Everyday Innovator ā€“ Resources for Product Managers and Innovators

Product Innovation Educators

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Product managers collaborate and build teams by being truth seekers. Some product managers are defensive when their ideas are challenged. This erodes collaboration that product managers need. Instead by listening carefully to opposing viewpoints, evaluating data, and weighing opinions, they can build influential coalitions.

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When the price is right: managing price segmentation

Mind the Product

Is price segmentation fair? One of the most valuable levers a company has when pricing its products is charging different customers different prices, also known as price segmentation. In essence, a company estimates a buyerā€™s willingness to pay and does its best to charge as close to that as possible. Of course, there is no way to tell precisely how much a buyer is willing to pay.

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Our team has been through product management trainingā€¦ now what?

Product Management 2.0

Getting a product management team up to speed is a big commitment and investment. Training is an essential part of their journey to high-performance, but multiple studies show us that overall retention of training material is very low ā€“ about 10%, according to most experts. Furthermore, if team members donā€™t get to put that new information into practice, they will struggle to retain even that small fraction.

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How to Increase Sales by Helping Customers

TSIA

As the legend goes, early in Google's storied history, the founding team was in a meeting with some of their early investors who asked them how they were planning to make money. The answer seems obvious now, but at the time, it was quite revolutionary. When people search for something, Google could show them ads based on what they were searching for, exactly at the moment they were thinking about it.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Getting the Job Done ā€“Ā Bring the Donuts 11/01/2016

Ken Norton

Why judgment matters more then outcomes -. Image credit: Martin Kopta under a Creative Commons Attribution 3.0 Unported license Last week I joined an offsite with hundreds of product managers where Dave Orr, a Google PM, spoke about decision-making. Dave is a former professional poker player (yeah, Google PMs are eclectic). In poker, as in life, you.

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Study Design: Change.org and Mobile UX

dscout People Nerds

With 1 researcher, 2 projects, 50 users, and 500 data pointsā€”here’s what we learned about app user experience.

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What Should Tesla Product Managers Do When Your Customers Try To Break Their Product?

The Accidental Product Manager

Caption: Customers are trying to break Tesla’s auto drive feature Image Credit: randychiu. Let us imagine for just a moment that you are a product manager who is in charge of a hot product ā€“ everyone wants to have one of these things. However, what if once you sold your product to a customer, they started trying to break it? Not only did they do this, but they also fully used social media to show people how they were trying to break it?

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Congratulations 2016 TSIA STAR Awards Winners!

TSIA

Each year at our fall TSW conference, we celebrate the technology and services companies who have shown their exceptional dedication to innovation and excellence in the annual TSIA STAR Awards competition. As one of the highest honors in the industry, the STAR Awards are a way for these organizations to be publicly recognized by their peers as being among the best in the business.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Getting the Job Done ā€“Ā Bring the Donuts 11/01/2016

Ken Norton

Why judgment matters more then outcomes -. Image credit: Martin Kopta under a Creative Commons Attribution 3.0 Unported license Last week I joined an offsite with hundreds of product managers where Dave Orr, a Google PM, spoke about decision-making. Dave is a former professional poker player (yeah, Google PMs are eclectic). In poker, as in life, you.

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Bad News is the New Good News

dscout People Nerds

Reflections on why “designing for bad news” is a thing, and how people bounce back from a letdown.

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What did we learn after running 2,000 experiments for Fortune 500 product teams?

DISQO

The ā€˜Leanā€™ movement has taken the corporate world by storm, but there are still countless barriers for product teams that seek to adopt its experiment-driven ethos and make decisions informed by customer data. Thatā€™s why two years ago we started building Alpha , a platform for Fortune 500 product teams to turn hypotheses into customer insight within 24 hours without having to tap any internal capabilities or navigate compliance obstacles.