Sat.Jan 30, 2016 - Fri.Feb 05, 2016

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How to be a Great Product Leader

Sachin Rekhi

One of the challenges we've long acknowledged in the tech industry is how difficult the transition can be from a software engineer to an engineering manager due to the vast distinction in the skill set to be great at the new role. Equally challenging but less talked about is how much this same challenge exists when transitioning from a product manager to a manager of product managers, ie. a product leader.

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Are You a Product Manager? Let’s Talk

Product Talk

Long-time readers know that I value user-centered design. I advocate for constant contact with your customers. I encourage product managers to immerse themselves in their customer’s world until they feel like they are drowning in data. It’s only then that we can develop meaningful products. For the past two years, product managers have been my customers.

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Step-by-step guide to acquire new customers for your new product

The Product Coalition

It goes without saying that acquiring new customers for your business is critical to the growth of your company. It is especially true for companies that are launching new products into the market and have not determined an exact formula to grow their customer base. Smaller companies that typically have 1–2 products in their arsenal are at risk if they do not get their customer acquisition strategy right.

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TSIA's 2016 Service Capability Heatmap

TSIA

Tech companies are currently experiencing an incredible disruption to their tried-and-true business models. While traditional products will always remain an important revenue source, now is the time for technology providers to develop more subscription-based cloud offers in order to meet changing customer expectations and keep pace with industry trends.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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How to Build Products That Are 10x Better Than the Competition

UserTesting

Elon Musk’s companies are making a ruckus in the automotive, aerospace, oil, and utility industries. How were they able to disrupt so many industries that have historically been slow to change and ruled by monopoly? How were Google founders Larry … The post How to Build Products That Are 10x Better Than the Competition appeared first on UserTesting Blog.