Business vector created by pikisuperstarwww.freepik.com

Targeting Product Growth with Aha Moment Metrics

Analytics technique to define simple and practical metrics that boost product growth

Olivia Tanuwidjaja
Published in
8 min readDec 10, 2021

--

Back in 2013, then Facebook executive Chamath Palihapitiya shared the concept of “7 friends in 10 days” as a north star metric which put Facebook on the path to 1 billion users. It turns out other tech startups are also using similar simple…

--

--