Sat.Nov 07, 2015 - Fri.Nov 13, 2015

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Innovation vs. Execution

svpg

In my last article I discussed how we need to simultaneously learn fast in product discovery, yet still release with confidence in product delivery. I got a very good response from this article, as well as many questions as to how teams can get better at one or both. This quickly gets into a very deep discussion of culture. You can think of this as the characteristics of a strong innovation culture, versus those of a strong execution culture.

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How data stops companies innovating

Product Warrior

For better or for worse I admit it - I am an addict. I am a addicted to making data driven decisions, with that out in the open, why I am I filled with fear of pending foolish decisions when presented with research from focus groups and surveys? The learnings from focus groups and surveys can be very valuable, it is the management decisions that follow which really scare me.

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Video: Engineering Customer Outcomes in Tech

TSIA

The new tech mantra is all about delivering business outcomes to customers. It seems obvious, yet this has not been the traditional rallying cry within our industry. Instead, we’ve spent decades perfecting the model of matching product features and capabilities to customer tasks and processes. Certainly, this has benefited customers and suppliers alike, helping us achieve unprecedented levels of productivity and efficiency in managing core business functions.

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A Guide to User Onboarding Techniques for Mobile Apps

UserTesting

Because of the rising cost of user acquisition on mobile apps, retaining users is more important than ever. The problem is that 80-90% of apps are deleted after being used once. If users don’t understand how to use your app, … The post A Guide to User Onboarding Techniques for Mobile Apps appeared first on UserTesting Blog.

Blog 37
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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A Guide to User Onboarding Techniques for Mobile Apps

UserTesting

Because of the rising cost of user acquisition on mobile apps, retaining users is more important than ever. The problem is that 80-90% of apps are deleted after being used once. If users don’t understand how to use your app, … The post A Guide to User Onboarding Techniques for Mobile Apps appeared first on UserTesting Blog.

Blog 20