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Let’s stop calling it software engineering

Under10 Playbook

Let’s stop calling it software engineering or software development. Much of the language of software creation is based on the manufacturing metaphor. We “plan” software. We “engineer” software. We “assemble” software. The implication is that creating software is rote work that can be done by factory workers on an assembly line.

How to Hook Users in 3 Steps: An Intro to Habit Testing

Nir Eyal

User Investment Behavior engineering Design Entrepreneurship habit testing Habits product managementChanging user habits isn’t easy — but understanding how to conduct Habit Testing will increase your odds of success. In this video, I provide a brief introduction to the three steps of Habit Testing. Let […].

How Two Companies Hooked Customers On Products They Rarely Use

Nir Eyal

Designing Customer Habits Behavior engineering community content HabitsLarry Page, CEO of Alphabet (the company formerly known as Google), has a quirky way of deciding which companies he likes. It’s called “The Toothbrush Test.” According to the New York Times, when Page looks at a potential company to acquire, he wants to know if the product is, like a toothbrush, “something you will […]. The post How Two Companies Hooked Customers On Products They Rarely Use appeared first on Nir and Far.

From Engineering To Product Management: The Two-Step Career Move

bpma ProductHub

The transition from engineering to product management is one of the most difficult. Of all roles that touch the product, engineers are the furthest removed from the market and the customers. It can be done successfully however, as many engineers have already proven. If you’re an engineer, you’re a problem-solver by default. Contributed by John Mansour. Here’s the deal.

Let’s stop calling it software engineering

Under10 Playbook

Let’s stop calling it software engineering or software development. Much of the language of software creation is based on the manufacturing metaphor. We “plan” software. We “engineer” software. We “assemble” software. The implication is that creating software is rote work that can be done by factory workers on an assembly line.

Invisible Engines

Product Bookshelf

Invisible Engines: How Software Platforms Drive Innovation and Transform Industries by David S. “Invisible engines” are software platforms, software which makes services available to other software through Application Programming Interfaces. Invisible Engines was one of the first books on platforms and contains analysis and models that are still relevant.

Here’s How to Ethically Manipulate Other People

Nir Eyal

Designing Ethically Behavior design Behavior engineeringAre we using behavioral design (and ethical manipulation) for good? How do we know? Now that we have the power to profoundly change peoples’ habits through technology, how do change behavior ethically? Manipulation Matrix In this short video, I talk to Amir Shevat, formerly at Google and now at Slack, about a simple test for […]. The post Here’s How to Ethically Manipulate Other People appeared first on Nir and Far.

Podcast: Organizational Anthropology

Mironov Consulting

” Some takeaways: Different groups (sales, marketing, product, engineering and executive leadership) have their own success metrics, filters and biases. Motivating engineering teams is different from motivating sales teams. Product/engineering folks know that adding something substantial to the roadmap requires us to postpone something of similar size.

The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments

Product Talk

We don’t want our engineers sitting around while we conduct perfect research, but we also don’t want to build the wrong functionality because we got unreliable feedback. One of the best signs of an effective product team is a regular cadence of customer interviews and product experiments. Without a strong background in research methods, it’s hard to know how you are doing. Click here.

The Science of Habit-Forming Products

Nir Eyal

Designing Customer Habits Behavior design Behavior engineering Design HookedWhen Nathan Bashaw, CEO of Hardbound, reached out about doing a presentation around my book Hooked, I jumped at the chance to try a fun visual for sharing knowledge about habit-forming products. Let me know what you think of the format below and please share with others. </iframe. </iframe. The post The Science of Habit-Forming Products appeared first on Nir and Far.

4 Traits of Successful Product Leaders

UserVoice

Contrary to popular belief, you don’t need to be a former engineer to be a product leader. To earn the respect of and lead teams of engineers, the product manager must understand the technical underpinnings, how things work and the engineering trade-offs,” says Groupon’s Jeff Holden. This largely uncharted territory comes with some unique challenges.

Productivity vs. Responsiveness

Mironov Consulting

One pattern that’s emerged: Sales and Marketing teams usually tell me that Engineering is unproductive, inefficient, or just not working hard — and they attribute this to a lack of motivation. “ If Engineering just understood how important these enhancements are to our customers, they would get them done.”. Engineering Teams Focus On Overall Productivity. Intently.

The Evolution of Modern Product Discovery

Product Talk

They documented it in a really long product requirements document , they sent it off to their engineering team who spent months, if not years, building against that document. Product management is evolving quickly. The days of gathering requirements from business stakeholders and documenting them in long product requirements documents are vanishing. I hope you enjoy it. Resources Mentioned.

How to Onboard Junior Product Managers for Success

UserVoice

Some may have a couple of years under their belt, while others may be fresh out of school or recent converts from engineering, design, analysis, or project management. As your product management team grows, you will inevitably bring on some more junior product managers. Source. Product Management Product Management Process

Interview: A Chat with BPMA Mentor and Edx CTO, Mark Haseltine

bpma ProductHub

It broke down many of the existing barriers between product and engineering while requiring them to be far more involved in the technology. As Chief Technology Officer at edX, Mark leads the overall technology strategy and engineering efforts. He has also held engineering leadership roles at Oracle, AltaVista and Gerson Lehrman Group. How did you get involved with the BPMA?

Innovation begins with observation

Under10 Playbook

Now an engineer can say “Do you like this? Don't over-engineer it with a bunch of modes and don't promote it. It's neat feature that solves a common problem for engineers. In a recording session, Mick Jagger complained about Bill Wyman’s bass playing. ” On the next take, Wyman played exactly what he’d play before and Jagger was thrilled. tweet this ].

Jan 19: TwitterChat on DevOps & Product Management

Mironov Consulting

In this segment, we’ll focus on ties between product managers and DevOps teams, how product managers can (should) champion DevOps work as part of their overall support of great engineering, and the organizational challenges this raises for product execs. What: DevOpsChat (live Twitter chat) with Rich Mironov, hosted by David Daly. When: January 19th, 8pm GMT / Noon PT / 3PM ET.

The Simple Guide to Product Management

bpma ProductHub

Product Managers should feel comfortable talking with execs, and equally with engineers and peers. And, if a new feature request comes in for review, the product owner needs to decide on its prioritization and inform the engineering team. Contributed by Cynthia Andre. In 2016, Glassdoor identified Product Management as the #8 best job to have in America, with a job score of 4.5

Why This Opportunity Solution Tree is Changing the Way Product Teams Work

Product Talk

Bernie is a Professor of Engineering and the Academic Director at the d.school at Stanford University. I’ve found a visual aid that is profoundly changing the way teams work. It’s working so well that I feel compelled to write a book about it. But that’s going to take time and I want you to have it today. So I’m going to scratch the surface in this blog post. Let’s get on with it.

The best way to support sales teams

Under10 Playbook

Today, many product managers are serving as sales engineers, usually because the existing sales engineering team is understaffed or under-skilled. Looking for ways to improve the performance of all sales teams is product management; supporting sales people one at a time is sales engineering. Some studies show that four sales people share access to only one sales engineer.

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Getting Developers’ Buy-In on Build versus Buy

Mironov Consulting

has grown into an ongoing engineering investment. More importantly, she has a backlog of unique llama-farmer-friendly features that might deliver $500k/year or more if we could free up engineering cycles to build them. In practice, these decisions sneak up on us after a lot of work has been done. be replaced by standard, fully available commercial products. How About An Example?

Product Management is Culture Management

Mind the Product

Our engineers and designers can come from anywhere, yet everything we learn about product management focuses on teams that consist mostly of white Westerners. If you’ve ever tried to run a typical Agile retrospective with a team where one of the engineers is from China, you know what I mean. The World is Flat. “The world is flat”, as American author Thomas Friedman put it.

Let’s Fire a Few of Our Customers

Mironov Consulting

At many enterprise software companies, I see one or two outlier customers consuming an inordinate share of support time, product management attention, engineering cycles and roadmap focus – hugely out of proportion to their actual revenue or market value. And selling is hard, in a different way than engineering and product management are hard. Up and to the right! Too Hot to Touch?

AI, Autonomy, and the Build Trap – Announcing our first three speakers for #mtpcon SF

Mind the Product

Aparna has over 15 years of experience in the tech industry, as a computer scientist, engineer, and product leader, starting with helping build the world’s first content delivery services at Akamai technologies. Tickets go on sale tomorrow – the early birds sold out in mere minutes so don’t miss out! Aparna Chennapragada, Director of Product Management, Google.

UX 83

What is the ROI of Design? – Nate Clinton (ProductTank San Francisco)

Mind the Product

Even if a visual design is not explicitly specified for a feature, engineers will end up designing as a byproduct of engineering. Nate Clinton works as the Managing Director for Cooper in their San Francisco studio. Before Cooper, Nate has held product and design leadership positions at StarMine, Thomson Reuters, and BuildZoom. Though he’s opened to suggestions!) Informed v.s.

Netflix Abstracts the Team out of Product Design

Mind the Product

We’re led to believe that if we’re not child prodigies or aren’t having lightning bolt moments of inspiration then we aren’t worth holding the title of designer, or engineer, or creator. From design and engineering to sales and marketing, everyone is included in innovative product creation. This week I started watching Netflix’s new show Abstract. And then it made me sad. Nothing.

Behind Every Great Product by Marty Cagan

Mind the Product

To be able to get the new model out the door, product manager Kate Arnold had to bring together the Netflix founders on strategy, and work with users, analytics, design, engineering, with marketing on the new acquisition model, with finance on the business model and billing, with the warehouse on fulfillment, and with film industry. Microsoft Word. for the Mac. Netflix. Google Adwords.

Climbing the Product Management Career Ladder

bpma ProductHub

So, in all of these roles, your job is to ultimately be the surrogate user and work closely with engineers to ensure your products help people succeed at their job. Contributed by John Mansour. Before your mind wanders too far, let’s set the record straight. Master each of these customer domains and the next rung on the product management career ladder awaits. I know what you’re thinking.

Tying Strategy to Your Product Roadmap

Pragmatic Marketing

Plus, by sharing a high-level product vision, you can get the executive team, marketing, support, engineering management and the rest of the organization on board with the strategy. By Jim Semick. We’ve all heard about “strategic” product roadmaps. But what exactly does that mean in practice? A roadmap is a plan for your strategy that maps out the direction of your product. Customer delight.

What is a Digital Product?

Roman Pichler

One of my clients, a company specialised in digital engineering products, offers a products that contains 30 year old code, for instance. Product. What is a product ? It might be tempting to say, something we can market or sell. But when it comes to digital products, this definition has only limited applicability. Take the search function on your company’s website. Is that a product?

Product Management Memory Lane with Alyssa Dver

bpma ProductHub

Such a trait is crucial to Product Management roles if you want Sales, Marketing and Engineering to trust and follow your direction. Contributed by Saikrishna Chavali. Kicking off the 2017 BPMA calendar is Alyssa Dver on using Neuroscience to build confidence. Product Management was still figuring out if it’s a necessary discipline in software companies. “Ms.

Backlog Refinement Takes You from Vision to Value

bpma ProductHub

Backlog refinement is the engine that drives ongoing delivery of valued product increments. Contributed by Ellen Gottesdiener and Jeff Sutherland. Deliver Value Sooner. Backlog refinement prepares your backlog for development. Investing in doing this well helps you deliver sooner, can double your productivity, and builds strong collaboration—the backbone of high performance teams.

What is (and isn’t) product management?

Under10 Playbook

Current offerings are the focus of product operations (if you have this role) as well as sales teams (including sales engineering) and customer support. tweet this ] Because there are rarely enough sales engineers, product managers support individual sales people with technical information. —Peter Drucker, American management consultant, educator, and author. How to use this.

Product Manager Salary Statistics

280 Group

The Product Manager salary for a new hire in Silicon Valley is now higher than that of engineers. Looking to find out what a reasonable Product Manager Salary is? This article will give you some statistics about being a Product Manager and what to expect in terms of salary and other benefits. The importance of Product Managers is on the rise. continue reading].

Behind Every Great Product

svpg

Necessity being the mother of invention, this is where the queue, the ratings system, and the recommendation engine all came from. In three month’s time, the team redesigned the site, introducing the queue, the rating system, and the recommendations engine all in support of Netflix being a subscription service. The core idea had support from Larry Page, but the idea immediately encountered some pretty strong resistance from both the ad sales team, and the engineering team. Article: Behind Every Great Product. The title is not important; the work they do is. Fix it.".

Three Superpowers of a Product Manager

Mind the Product

Although you don’t have to be the initiator to organise a retrospective, you should certainly make a move to organise one if this has not yet been adopted by your engineering team. We have adopted Slack as the main communication tool for the Zalora engineering team. The practices I describe are not an exhaustive list of tools and methods. Communication Powers. Stakeholder Meetings.

The Rise of Modern Product Discovery

Product Talk

The requirements go to engineering for delivery. I love that Marty Cagan and Jeff Patton have long been advocates of dual-track development. Their efforts have helped to shape the ongoing conversation about the evolution of product discovery. If you aren’t familiar with dual-track development, it’s the separation of product discovery from product delivery. ” – Tweet This.

Innovation, SaaS, and Enterprise: Announcing the First Three Speakers for #mtpcon London!

Mind the Product

After her work on the Creative Cloud, Lea went on to manage the consumer business at Adobe where she had responsibility for all marketing, product, and engineering. Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. Don’t miss out… Lea Hickman, Partner, SVPG. Scott Berkun, Author. Workshops.

9 tips from TED speakers on successful product management

Mind the Product

Craig Walker , founder of @dialpad that made UberConference and Dialpad, adds that product managers deal with a lot of people from engineers, designers, marketers. Being a product manager is not easy. After all, a product or a complete product line is under your full responsibility – from launch through to sales, and every milestone in its lifecycle included. a Team Leader. link].

One-On-Ones Are Essential – Bringing the Donuts 07/12/2016

Ken Norton

One-on-ones are the most important meetings on your calendar, whether they’re with your engineering lead, designer, direct reports, or manager. How do you make the most of one-on-ones? -. They help you build relationships, clear roadblocks, and solve problems. Many of us treat one-on-ones as expendable. Every time you cancel or reschedule, you’re sending a message that something else