Mironov Consulting

JANUARY 24, 2024

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    If these strategies don’t hang together, we each hang separately.

Strategy 119

Strategy Product Strategy Onboarding KPIs Data Visualization 119

Intercom, Inc.

JULY 18, 2022

Our Co-founder and Chief Strategy Officer Des Traynor joins the 20VC podcast for a fascinating conversation with host Harry Stebbings. ” Moving to Enterprise.

Enterprise 118

Enterprise Startups Strategy Data Visualization 118

Userpilot

APRIL 8, 2024

Our guide explains what exactly bottom-up SaaS is and covers the main growth strategies and tactics used by bottom-up companies. This approach is becoming increasingly popular, even for the enterprise client. This includes enterprise sales, which traditionally used to be very top-down. Let’s dive right in! Book the demo!

Analytic Tools 100

Analytic Tools Feedback Software Data Visualization Strategy 100

Userpilot

OCTOBER 27, 2023

PLG for enterprise? TL;DR We define product-led growth (PLG) as a business strategy that uses the product to boost its own growth. As enterprise products tend to be complex, their value may be difficult to experience through free trials or freemium. What is product-led growth for enterprise customers?

Feedback Software 105

Feedback Software Embedded Analytics Analytic Tools Enterprise 105

airfocus

JANUARY 18, 2024

Learn about prioritization for enterprises from A-Z. Its importance, challenges, and strategies of prioritizing in large organizations seeking to maximize ROI and stay competitive.

Enterprise 52

Enterprise Strategy 52

Mind the Product

OCTOBER 25, 2022

In this guest post, Hazel Raoult delves into the key differences for product managers working in enterprise businesses. [.] Read more » The post Why product management in the enterprise is different appeared first on Mind the Product.

Enterprise 155

Enterprise Product Management Product Manager Management 155

Gainsight

MAY 23, 2023

This aligns with the vendor’s view of Customer Success, particularly among its largely SaaS customer base, as something that should permeate across the enterprise. Many of our customers are basically going from, it’s a function, to, it’s a strategy.” It’s not just a team.

Enterprise 59

Enterprise User Testing Customer Experience Generative AI 59

Modus Create

NOVEMBER 7, 2023

About Modus Create’s 2023 digital transformation report Enterprises are ramping up their investment in improving the customer experience through new digital products. But those efforts are hindered by challenges like having a solid strategy in place, navigating data security, and finding and retaining the right talent.

Research Software 69

Research Software Product Research Enterprise Reporting Tools 69

UX Planet

FEBRUARY 1, 2024

Picture this: You’re a stakeholder in a company specializing in enterprise SaaS solutions, and your team is embarking on developing a new product. When designing personas for enterprise applications, here are some key aspects to keep in mind: Role-Specific Needs: Enterprise personas often represent users with specific job roles.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

The Product Coalition

JANUARY 27, 2024

Product-Led strategy: User-Centric Approach, Customer-Centric Metrics Focus on self-service onboarding and scalability. Sales-Led strategy: Sales-Centric Approach. The ideal customer profile is big enterprise deals. Ninad Kulkarni wrote a good piece about how to choose between the two. Minimise the need for direct assistance.

Feedback Software 136

Feedback Software Analytic Tools Onboarding KPIs B2B 136

The Product Coalition

NOVEMBER 13, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

Product Strategy 125

Product Strategy Strategy User Testing Weak Development Team 125

Intercom, Inc.

OCTOBER 8, 2020

And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Many businesses struggle to strike a balance between freemium’s light-touch customer engagement with the more involved enterprise sales process. Crowning the customer. Shortening the sales cycle.

Software Review 205

Software Review Enterprise Technical Review User Testing 205

The Product Coalition

DECEMBER 4, 2023

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. An economic downturn, a war — you name it.

Product Strategy 114

Product Strategy Strategy User Testing Weak Development Team 114

Mironov Consulting

DECEMBER 5, 2023

  (For fun, let’s call those things strategies.) ” And this is usually wrapped around an organizational ownership fistfight about who “owns” company-level strategy.    If another executive claims company strategy as their bailiwick , we gracefully back off and let them drive.]

Data Visualization 78

Data Visualization Strategy Artificial Inteligence Weak Development Team 78

The Product Coalition

FEBRUARY 1, 2021

Enterprise UX Design: Make Me Think “Don’t make me think” is a renowned mantra in the world of design, coined by Steve Krug. Download the Design Validation Checklist: Download the Ultimate Design Validation Checklist In this article, we’d like to look into enterprise design and its peculiarities. Enterprise users are power users?—?and

Enterprise 89

Enterprise Research Software User Testing UX 89

airfocus

OCTOBER 19, 2023

Looking to master enterprise product roadmaps? Enhance your product management strategy and align with key stakeholders. Dive into this comprehensive guide to uncover best practices, common pitfalls, and real-world examples.

Enterprise 52

Enterprise Roadmap Strategy Product Management 52

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Mind the Product

JULY 21, 2020

Working in an enterprise gets much less respect – but being successful in a large firm is no picnic. The post Product In The Enterprise – Alicia Dixon on The Product Experience appeared first on Mind the Product. Working in an enterprise gets much less respect – but being successful in a large firm is no picnic.

Enterprise 121

Enterprise Product Research Feedback Software Technical Review 121

Modus Create

FEBRUARY 5, 2024

Regardless of the latest technology, business leaders are still asking: How can we execute a successful strategy to engage our customers, improve efficiencies, and future-proof the business? Let’s dive deeper into five digital transformation trends shaping 2024 for enterprise leaders.

Data Visualization 65

Data Visualization Research Software Analytic Tools Customer Experience 65

ProductPlan

MAY 10, 2022

Large organizations respond to this need through enterprise digital transformations. Here’s a look at enterprise digital transformations and how to make them successful given the added complexity of large businesses. How Digital Transformation is Different at Enterprise Organizations. What is a Digital Transformation?

Enterprise 52

Enterprise Analytic Tools Research Software Feedback Software 52

The Product Coalition

DECEMBER 11, 2023

In such situations, you would typically be asked to come up with a strategy and roadmap ASAP, but you are still just learning the domain. Typically, the CEO will ask for a strategy or a roadmap. When your explanations about how crafting a good strategy takes time don’t work, you know it’s time to do something else.

Strategy 78

Strategy Onboarding KPIs Leadership Roadmap 78

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 105

B2B User Testing Research Software Analytic Tools 105

Intercom, Inc.

MAY 13, 2021

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. These evolving demands from enterprise customers bring with them different skillsets customer success managers need to hone.

User Testing 177

User Testing Customer Feedback Customer Experience Strategy 177

Gainsight

APRIL 15, 2022

In a world where SaaS and tech are transforming businesses with recurring revenue models and subscription-based products and services, even the most established enterprise players need to adapt. That’s because customer success is more than just a strategy, it is a philosophy. But this is more than just a revenue transformation. .

Enterprise 97

Enterprise Customer Experience Feedback Software Data Visualization 97

Business of Software Conference

SEPTEMBER 1, 2022

Breaking Into Enterprise Customers at Shopify. Shopify Plus was launched in 2014 to offer large & hypergrowth businesses a customizable enterprise platform without the cost of existing options. That wasn’t the case for larger enterprises who were more used to building large, complex solutions to sell online.

Enterprise 52

Enterprise Customer Experience User Testing Differentiation 52

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. Why are product positioning strategies important?

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

airfocus

NOVEMBER 29, 2023

Explore strategic OKR planning for 2024 in enterprise product management. Learn to align goals with emerging trends, enhance team collaboration, and build a robust product roadmap with key insights and practical tools.

Enterprise 52

Enterprise Roadmap Product Management Product Manager 52

Intercom, Inc.

OCTOBER 24, 2022

On October 19th, the final day of the event, I appeared on the Growth stage for a fantastic conversation with Mark Organ, Categorynauts CEO, and Founder and CEO of Influitive and Eloqua, discussing how companies can build winning sales strategies as they continue to evolve. 4 top tips for optimizing your sales strategy.

Feedback Software 91

Feedback Software Strategy User Testing Onboarding KPIs 91

Mixpanel

JULY 22, 2021

Human37 helps you define, design, implement and activate your tailored and future-proof customer data strategy. In enterprise-grade organisations, however, this could become a monumental challenge. Why product analytics is hard in enterprise organisations. I need product analytics in an enterprise organisation.

Analytic Tools 95

Analytic Tools Data Visualization Enterprise Customer Feedback 95

280 Group

FEBRUARY 20, 2020

In the first four parts of the Product Management Career Acceleration Series, we focused on providing you with strategies, tips, techniques, leadership approaches, and even sins to avoid, to be a more effective Product Manager – the kind that can advance in their career rapidly.

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Strategy Product Management Product Manager Weak Development Team 234

Gainsight

JUNE 7, 2022

Enterprise organizations are leading many of these operational innovations. And that’s why we were excited to get enterprise CS leaders together to talk about new developments in CS and trends for the future. Yet, CS teams can and should start onboarding before an enterprise client comes on board, using all the information available.

Data Visualization 52

Data Visualization Enterprise Customer Feedback Analytic Tools 52

ProductPlan

FEBRUARY 23, 2023

ProductPlan customers have already taken the right step by investing in a purpose-built solution that helps them achieve a holistic view of their product strategy with dynamic roadmapping. The post How to Support the Entire Product Lifecycle: A Tour of ProductPlan’s Enterprise Plan appeared first on.

Enterprise 52

Enterprise Webinar Idea Management Vision 52