Fri.May 26, 2017

Remove user-experience-ux
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The Move From Product to a Service Mindset

Mind the Product

Service design has been around for many years, and shares much of its DNA with UX design. While UX design has largely concerned itself with digital products, service design looks to co-ordinate a much wider set of touch points, from writing call-centre scripts and training customer service staff, to designing in-store experiences.

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Product Managers & UX Research: How Bridging the Experience Gap Can Propel Teams Forward

Speaker: Shakima Jackson-Martinez, Director of Diversity, Equity, and Inclusion, and Kristin Zibell, Director of Research Products and Services

How inclusive is your UX research? If anyone were to pick up your product and use it, would they feel safe during their experience, or is there a chance they'd be unintentionally harmed by it? This is where Experience Gap research comes in, and why inclusive research is crucial for your business and your customers.

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Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Overcome product bias, feature orthodoxy, and embrace simplicity.

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Should UX Designers Be Doing Research or Should That Be Left Only To UX Researchers?

As industry leaders in user experience research, we are pleased to offer you access to our latest white paper: ‘Should UX designers be doing research or should that be left only to UX researchers?’

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Design Hacks for Non-Designers: Ask Expert Laura Klein

Speaker: Laura Klein, Principal at Users Know and Author of UX for Lean Startups

Learn a few really common user experience design mistakes and how to avoid making them. Join UX designer and product management expert Laura Klein for a no-holds-barred Ask Me Anything session on UX design. Come prepared to ask Laura questions like: Favorite UX design tools for both novices and pros.

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How Product Managers Can Shape Inclusive Futures with UX

Speaker: Bronwen Rees, Author and Lead Product Designer at Xero

We all want a world where everyone has equal access to digital information, just as we want all online experiences to be equitable. UX has a critical role in making that future possible.

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Personalization: The Key to Success for Financial Services Product Managers

User experience now matters just as much—if not more—than the value-add. The key to a solid UX is now personalization. Rapid technological advances & high consumer expectations have changed the game for financial institution products. Listen up, Product Managers!

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UX and Design Tips for Better Dashboards: Product Manager Laura Klein Explains How to Improve Your Analytics

Speaker: Laura Klein, Principal at Users Know and Author of UX for Lean Startups

That's why Laura Klein, product manager and UX designer, has a set of tips to help application teams improve their embedded dashboards and reports. You'll learn: How to develop products that boost your business's bottom line while dramatically improving customer experience. No one makes poorly designed products on purpose.