Thu.Jun 13, 2019

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How to Recruit Beta Testers

ProductPlan

The best beta testers share some commonalities, which make them a valuable part of the product development process. First of all, your beta testers should be representative of your actual customer base; hiring a bunch of college kids to beta test a parenting tips app isn’t going to give you optimal feedback. Dedicated landing page.

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How to Succeed at Product Management in the Face of Uncertainty

The Product Guy

The information you gather doesn’t just have to be A/B tests. It can include many sources of information, user testing, anecdotal data from other teams, like sales or support, what your competitors are doing, and the instincts of your executives. Lean on your developers. Add new assumptions as you gather them.

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How to Ensure a Successful Mobile App Release

Atomic Spin PM

The fear of releasing a bug that could potentially impact tens of thousands of people can be unnerving for even the most confident developer. Run Automated Tests. Prior to distributing your app, the first thing you should do is run your automated test suite. Do Alpha and Beta Testing. Google Play testing tracks.

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The UX of UserZoom: Part one – How we set up our research process

Userzoom

To show how UserZoom delivers valuable UX insights at any stage of the product development lifecycle. We’ve also been working with the delivery team to contact customers directly and test with them. We’ve been working closely with sales and marketing to evangelize our research and create case studies and demos.

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When Life Gives You Lemons Make PM Lemonade: Surviving Product Management During Crisis

Speaker: Vivek Bedi, Keynote Speaker, Author & Entrepreneur

The work/life balance of PMs is being tested; managing a product team and various roadmaps virtually adds to the list of current challenges. Use Product Management Today’s webinars to earn professional development hours! We are all going through challenging times. In fact, the entire way product managers work has completely changed.

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The Secret to Delivering a Truly Fan-First Homepage

StubHub

Earlier this year we managed to introduce four new major features in less than three months, and we continue to develop new features at a rapid pace. Another way we move faster is by testing a number of features at the same time and comparing each feature against the others?

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Why It’s Important to Help Leaders Learn Fast From Failure

DISQO

Failure saves you from diving too deep into product development or delivery that isn’t quite right for the market you’re selling to. Get Data And Test Your Product With Real Users. Failure also has lasting implications on growth opportunities. It’s important to recognize what’s wrong with an idea or product before a big launch.

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How AI and ML Can Accelerate and Optimize Software Development and Testing

Speaker: Eran Kinsbruner, Best-Selling Author, TechBeacon Top 30 Test Automation Leader & the Chief Evangelist and Senior Director at Perforce Software

It's no secret that CTOs need to have a full understanding if they want to be successful, but does that make them responsible for developer productivity? While advancements in software development and testing have come a long way, there is still room for improvement.

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Building a Culture of Experimentation: Using Continuous Development for Faster & Safer Product Releases

At the heart of these processes is the idea of continuous development, which encompasses continuous integration, continuous delivery, and continuous deployment. This guide will walk you through: How continuous development has turned product managers into experimenters and has given them more control over the release process.

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3 Templates for Uncomplicating Your Product Management Process

In this workbook, you’ll find a comprehensive set of templates product development and cross-functional teams can adopt to better leverage your existing skills and your data to: Identify the problem to solve. Test and review your hypotheses. Design a solution. Iterate and improve.

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The Best Sales Forecasting Models for Weathering Your Goals

It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Every sales forecasting model has a different strength and predictability method. Your future sales forecast? Sunny skies (and success) are just ahead!

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How User Acceptance Testing Can Save You Time and Money

Speaker: J.B. Siegel, VP of Client Services, Seamgen

Before a new product or feature goes into development, you have to gauge whether it will be a worthwhile investment. He’ll discuss how user testing allows you to really understand your users - and how to use the insights to inform your product strategy. The right tools for successful user testing.

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The Top 5 Most Common Rapid Prototyping Mistakes

Speaker: Teresa Torres, Product Discovery Coach, Product Talk

But as with most discovery skills, prototyping is a skill that needs to be developed. We need to know what to prototype and when, who to test our prototypes with, and how to conduct those tests in a way to get reliable feedback. They're also a great way to externalize what lessons you learn about your product along the way.

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Using Continuous Customer Testing for Pandemic-Proof Product Success

Speaker: Luke Freiler, CEO and co-founder of Centercode

He's going to walk you through an agile process for continuous customer testing that saves you time and gives you full confidence in your products — no matter how many you're sending out the door this year. How to expand product test coverage — even when budget cuts leave you short-handed.

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Turning Trial Users Into Successful Customers

Speaker: Daniel Foster, Strategy Lead, TechSmith & Vic DeMarines, VP of Product Management, Revenera

He will discuss his experimentation with onboarding communications to lift trial conversions and cover: Developing a strategy around hypotheses to test. Creating user segmentation and testing in-product messaging to improve the user experience during the trial.

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The 5 Product Discovery Secrets Every PM Should Know

Speaker: Jim Morris, Founder, Product Discovery Group

By using the Product Discovery Cycle, teams can find new ideas, understand customer pain points, and test solutions quickly and cheaply. Developing multiple solutions to address your customers' major pain points. Putting solutions to the test, analyzing the results, and creating new features.

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Building Products Your Customers Love with Empathy and Human Insights

Speaker: Lija Hogan, Customer Experience Consultant at UserTesting & Daniele Hohol, Senior Product Manager at UserTesting

In this webinar, we will highlight the critical areas during the design and development process when reaching out to customers, understanding their needs, testing hypotheses, and refining your approach is imperative. We'll provide examples as well as tangible tips for building customer empathy without delaying your design process.

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Product Development Demystified: Launching Faster with Confidence through Human Insight

Speaker: Kandice Durden, Senior Solutions Consultant

It’s time to take the guesswork out of product development by putting your customers at the center of your decisions! Approximately 50% of product budgets are allocated to reworking and optimizing post-launch experiences.

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Why Product Managers Must Relearn Their Customers

Speaker: Janelle Estes, CIO, User Testing

So how do you adapt your product development process knowing that your customer's behaviors and expectations have completely changed over the past year? In this webinar, you will learn: The critical areas during product design and development process when you need to reach out to customers. Integrating their feedback is the first step!

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Fail Well, Pivot Fast: Product Experimentation for Continuous Discovery

Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting

From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product. The purpose and value of experimentation (from a scientific and product perspective) is to produce new information.

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How to Achieve Product-Market Fit

Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker

December 7, 2023 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT Use Product Management Today’s webinars to earn professional development hours! Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.

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The Role of Artificial Intelligence in Pandemic Response: Lessons Learned From COVID-19

Download this whitepaper to learn about: Development of AI standards for pandemic models that will be used in future pandemic responses. Enablement of swift and safe innovation in rapid antigen tests. Modernization of U.S. health reporting standards.

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Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models. Companies have to develop new muscles, challenge their existing biases, and “learn as fast as they ship.”.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.