August, 2018

Product Management Mistakes

The Product Bistro

Being in the role for in extremely long time, I have uncovered a lot of truths, and hidden aspects of the expectations for the product manager. Now, I would like to discuss some of the common mistakes, misunderstandings, and outright WTF things that I see over and over again. From assumptions that we make, or […]. product management essentials

Strategic Options for Mature Products

Roman Pichler

What Maturity Means. A product is mature if it has stopped growing: The benefits it creates no longer rise. Instead, they have started to stagnate. In terms of the product life cycle model, the product has left the growth stage and entered maturity, as the following picture shows.

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6 Guiding Principles for Effective Product Discovery

Product Talk

I’m co-teaching a design course at Northwestern with my friend Jeff Merrell. We are teaching business leaders and change agents how to prototype their way to viable solutions.

Persuasion Tips: Pre-Handle Objections

The Secret PM Handbook

(This is the third article in my Persuasion Tips series.). Pre-handling objections” is about showing empathy for your audience. You put yourself in your audience’s shoes, figure out what they’re going to be worried about, and make sure you have answers to some of those worries.

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6 Styles of Data Analysis and Visualizations

Get inspiration for your next dashboard update in this guide to the six styles of analytics and data visualizations.

Choosing a team structure to achieve top efficiency

Lead on Purpose

Whether you are a small startup or an international corporation, HR management and organization presents an equally important matter. Choosing a proper team structure for your hierarchy and management isn’t as simple as it seems. There are numerous factors to … Continue reading → Leadership structure teams

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Time in a Product Management Role

The Product Bistro

Recently, I was asked a relatively benign question: “How long should I stay in a Product Management role?” While the person asking it was relatively new in a position and another, more attractive offer is in the works, it caused me to pause and reflect. Not to make light of the young lady’s concern that […]. product management essentials

Women in Product Management: Duessa Holscher, Chief Product Officer at Granbury Solutions

280 Group

For our next installment of the Women in Product Management Series I interviewed Duessa Holscher, Chief Product Officer at Granbury Solutions. To read the entire series on Women in Product Management make sure to sign up for our newsletter. I met Duessa Holscher at ProductCamp Portland, an ‘unconference’ where over 300 Product Managers from the area gathered. If you’ve never been to a product camp, consider attending one in a major city near you.

Sales Presentations: Calculating Your Buyer Relevance Quotient (BRQ)

Proficientz – Product Management University

Nothing accelerates the sales process more than a presentation that simply “nails it.” ” Here’s a quick test to determine the B uyer R elevance Q uotient (BRQ) of your sales presentations. The Playbook: Go find a sales presentation you’d consider to be one of the best.

Persuasion Tips: Have A Goal

The Secret PM Handbook

Understand and articulate what you’re trying to achieve. This article is a follow-on to my overview article on persuasion tips for product managers.). Every presentation or opportunity for persuasion has a goal, or possibly a few goals.

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Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

BASiS Speaker Series: Stop listening to your gut and start talking to your buyers

UserVoice

You’re building the wrong product, and that’s leading to some pretty dire consequences. While that’s not the most uplifting thing you can hear as someone working in product management, it’s also essential to both your individual success and the viability of your entire company.

The Skills It Takes To Become a Product Manager

Product Management Unpacked

To become a great Product Manager, takes a lot of skills — business acumen, technical smarts and emotional intelligence. Many parts will go into your making. Once you put them all together in just the right way, you’ll be highly valued and very well rewarded.

Product Management – Simplified

The Product Bistro

Product Management in a nutshell Tons of ink has been spilled on the art (and science) of product management. About methodologies, strategies, and the like. Grumbling about how the role varies, depending on the organization. Yada yada yada. Let’s simplify this. Product management at its very core is: Identify a problem for some market segment […]. product management essentials

Finding Your Product's Critical Event(s)

Product Management Lessons from the Trenches

Finding Your Product’s Critical Event(s) By now you have most likely heard the phrase “build it, they will come”.

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Nine companies share 30+ best practices for creating embedded analytics products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

Product Management Priorities When Top Line Growth Hits a Wall

Proficientz – Product Management University

What should product management’s priorities be when your company’s growth hits the wall? Here are five key initiatives that product management should lead the charge on to generate more short-term revenue and drive more long-term growth.

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“I Have An Idea” – How I Evaluate Product Ideas

The Secret PM Handbook

People are always asking me “Hey, I have a product idea. May I run it by you and get your input?”. Of course, I say yes. They tell me the idea, and it’s usually “ a technical thing for some kind of team.”. And my response is, “Well, that sounds neat, but….” And then I ask some questions. The answers to those questions tell me if the idea is any good. The 5 questions to ask to determine if a new product idea is worth building. prodmgmt Click To Tweet. What questions do I ask?

The One Question You Need to Answer as a New Product Leader

UserVoice

Outline The One Question What Could Inhibit My Ability to Succeed? Is it people, process, policies, vision, etc? What do I have control over and what do I not? Do I have the influence i need to change things for the better?

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Roadmaps are Dead! Long Live Roadmaps! by C. Todd Lombardo

Mind the Product

Do you ever feel like breaking up with your roadmap? In his talk from #mtpcon San Francisco, C. Todd Lombardo takes on a topic that is emotional to most of us as product managers – the product roadmap. Why do we Ship the Wrong Thing?

Buyer’s Guide for Embedded Analytics

Selecting the right embedded analytics technology in a crowded market filled with sub-categories can be a daunting task. This eBook discusses the top evaluation criteria buyers of embedded analytics need to consider.

Product Management Truths – Redux

The Product Bistro

One of my more popular posts has been on the unwritten truths of Product Management. Originally written over 5 years ago, that post covered many observations and self evident truths. Fast forward to 2018, and there are some additions to this list. Without further ado, I offer these observations: Whiz bang tools don’t make up […]. product management more truths truths

Where Does Product Management Fit?

Product Management Unpacked

Recently a CEO asked me if the marketing department should include product management and marketing communications. His concern was that internet/digital marketing had become so complex and such a huge task that having the responsibility of both marketing communications and product management would be difficult.

Shifting Markets, Shifting Strategy: Three Considerations

Proficientz – Product Management University

Shifting markets usually constitute a shift in product strategy for most organizations. For some, the current market climate presents a world of opportunity and for others it’s an exercise in survival. In either case, there are three key aspects of product strategy that matter most.

How live chat increases conversion rates

Inside Intercom

For all the time and money we spend attracting customers to our website, isn’t it odd how little we spend trying to convert them? These live chat stats will show you the conversion power of messaging.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

“Agile” is More Than a Buzzword: Three Truths Behind the Manifesto

Clever PM

It’s become rather commonplace lately for people to dismiss “Agile” out of hand as an industry buzzword with no meaning or substance to it. And in some ways, the term has earned that reputation — mostly from people who use it regularly without really knowing what it means or how it changes an organization — […]. Product Management Agile Backlog Culture Definitions Do's Don't Good PM Interactions PM Scrum Uncertainty

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Mastering the Problem Space for Product/Market Fit by Dan Olsen

Mind the Product

The term Product/Market Fit was coined by Marc Andreesen back in 2007 and it’s been a key goal for any new product or startup ever since. But like any buzzword, it is often oversimplified and misunderstood.

The Exit Interview

The Product Bistro

Having 7 stops on my journey in Product management over the last 20 years, I have had several “exit interviews.” Today’s post is some sage advice that i have learned, and absorbed over this series of experiences. But, what is an exit interview, and why do they have them at all? From the employer’s side, […]. general product management interview job change

Pricing Is Poker, Not Chess

Pragmatic Marketing

In her book, “Thinking in Bets: Making Smarter Decisions When You Don’t have All the Facts,” Annie Duke started off with “Life is Poker, Not Chess.” Have you ever read a book that gave you a way of thinking that is just common sense, but you really needed someone to make it clear for you?

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Assessing the Five Styles of Enterprise Business Intelligence

The world of BI and analytics has evolved. Discover the five styles of reporting and analysis, and learn the pros and cons of each in an enterprise scenario.

The Value of a Product Marketing Roadmap: It’s Like Deep-Sea Fishing for Sales

Proficientz – Product Management University

A product marketing roadmap for sales is like a popular technique used in deep sea fishing. The captain turns on the sonar to locate schools of fish, you put the appropriate bait on your line, drop it and start reeling in fish. Has product marketing taken your salesforce deep sea fishing this year? Your product marketing roadmap is the equivalent to sonar on a fishing boat.

What Spotify and Metallica Can Teach Us About Data-Driven Event Strategy

Revulytics

On its recent earnings call, Spotify founder Daniel Ek revealed that Metallica is now leveraging data from the streaming music service to localize their performances, tailoring set lists based on the songs most popular among fans in that city.

Steve Johnson on Product Love Podcast

Under10 Playbook

Under10's Steve Johnson had a nice chat with Eric Boduch at Pendo on various product management subjects. Listen to the discussion about teams, agile, purple squirrels, and qualities he looks for in product people.

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