management-strategy 
ProductPlan
FEBRUARY 13, 2019
Unless your company is literally a one-person show, your role as a product leader includes stakeholder management. To manage your stakeholders, you must first understand who your stakeholders are and what they care about. And including stakeholders in your product planning process is a key part of that.
Mind the Product
FEBRUARY 13, 2019
Video: Building a winning product strategy from the Kano model by Jared Spool. Lily enjoys working as a consultant product manager with early stage and growing startups and as a mentor to other product managers. Video: Building a winning product strategy from the Kano model by Jared Spool. * MTP Engage Hamburg tickets.
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Amplitude
FEBRUARY 13, 2019
At Amplitude we’re big believers in product teams aligning their vision and strategy to a north star metric. We organize our product team around our own north star and its leading indicators—this has been a very successful strategy for us, driving more than 4x growth of our user base in the past two years. Activated Accounts.
Mind the Product
FEBRUARY 12, 2019
I believe the future of product management is product thinking. Just adding more product managers, is not the answer. In 2015, Martin Eriksson wrote an article about the history of product management. I believe that it is now a good time to evolve product management into product thinking. The Hypothesis.
Speaker: Anne Steiner and David Laribee
As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction. In this talk, Anne Steiner and David Laribee will delve into the interconnectedness of Developer Experience and Product Manager Experience.
Revulytics
FEBRUARY 12, 2019
As you pause for a moment to take a sip from your “I’m a Product Manager, What’s Your Super Power?” coffee mug, consider a challenge that may require some super- human type thinking: are you a technical or a strategic product manager? But can you be just a technical product manager or just a strategic one?
ProductPlan
FEBRUARY 14, 2019
Product managers and marketers share many of the same goals. Understanding how marketers gauge their progress can help you be a more balanced product manager. SaaS Marketing Metrics and Strategy. Both SaaS product managers and marketers value customer acquisition. Why Acquisition Metrics Matter to Product Managers.
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Speaker: David Bard, Principal at VP Product Coaching
Gain inspiration from real-world success examples from top digital companies, offering invaluable insights into their winning strategies. Discover how the symbiotic relationship between product managers, UX/UI designers, and developers can transform pitfalls into opportunities, propelling your product outcomes to unprecedented heights.
Speaker: Jon Harmer, Product Manager for Google Cloud
Understand how your work contributes to your company's strategy and learn to apply frameworks to ensure your features solve user problems that drive business impact. Grow your user empathy skills: Better understand users and the problem space they are working in through Journey Maps that are customized for Product Managers.
Speaker: Jason Brett - Founder & Chief Product Officer, Product Coffee
In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base. This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act.
Speaker: Evan Leong - CEO & Founder, Product Signals
Customer feedback is integral to effective problem management and product development for senior product professionals. Join our webinar as we delve into customer feedback strategies and explore diverse methods for gathering and organizing feedback. July 26, 2023 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT
Advertiser: ZoomInfo
47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.
Speaker: Shyvee Shi - Product Lead and Learning Instructor at LinkedIn
These products, with their unique capabilities, bring fresh opportunities and challenges that demand a fresh approach to product management. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.
Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA
Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. Join Yoav Yechiam, Founder and head instructor at productMBA, as he explains best practices for a data-guided strategy that helps product managers get to the "why" of their biggest product goals.
Speaker: Eric Feinstein, Professional Services Manager, Looker
For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. Eric Feinstein, Professional Services Manager at Looker, has done workshops with product managers who are looking to add effective reporting. Building a team to support your deployment.
Advertiser: ZoomInfo
Think about it: with outbound prospecting, requests from management, scheduled demos, and inbound calls, chaos can quickly work its way into your strategy, deeming a “speed wins” selling mentality downright ineffective. This eBook takes a look at three headache-free strategies you can employ today to accelerate selling the right way.
Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting
In this webinar, we’ll explore the 4 key pillars that a value-driven product organization leverages to ensure they are connecting their strategy to execution to deliver business outcomes: The Product Roadmap (What it is and what it’s not). Use Product Management Today’s webinars to earn professional development hours!
Speaker: Bob Caporale, Founder of Strategy Generation Company
As product managers, we’ve likely all faced this situation at some point in our careers. By driving your company’s “top-down” goals with a clear and well communicated “customer-up” product strategy! In this talk, you will learn how to: Empower both yourself and your company by developing a truly customer-centric product strategy.
Speaker: Jamie Bernard, Sr. Product Director and Product Management Practice Lead at Nexient, an NTT Data Company
Examples of successful product onboarding strategies. How "doing this, not that" can benefit product managers and help them avoid the negative response that a clunky onboarding experience provides. Use Product Management Today’s webinars to earn professional development hours!
Speaker: Sari Harrison, Product Management Instructor, Product School
As a product manager, it's your job to realize your product’s vision by executing your chosen strategy. You'll come away ready to: Make sure your metrics are aligned with your vision and strategy. It’s also your job to deliver value to the business. Immerse your team in data to understand your users and generate insights.
Speaker: Cait Porte, SVP Product and Customer Experience, Zmags
Gathering support for a product feature or enhancement is a critical skill for Product Managers. Join Product Management expert Cait Porte as she covers how to sell your ideas internally by leveraging data to drive decision making. Strategies for getting to commitment, not consensus.
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
But no one tool or method can create a thriving research practice for product managers. Join Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset, for this illuminating discussion on the Flywheel Effect, and discover how it can help you supercharge your product process.
Speaker: Bob Webber, VP Product Flow Optimization, Construx
This webinar is for engineering and product leaders who are struggling to find an innovation strategy that works. Use Product Management Today’s webinars to earn professional development hours! Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.
Speaker: Nils Davis, Principal, NPD Associates
As a Product Manager, a big part of your job will always be to balance which features to develop, and which to scrap. How do you trade off multiple excellent options to choose the one option that’s best aligned with your strategy and which will deliver the most value to the market with the resources you have? And much more!
Speaker: Matt LeMay - Product Coach and Consultant, Author of Product Management in Practice and Agile for Everybody
And yet, most organizations remain stuck in a world of Gantt charts, long lists of features masquerading as "product strategy", and an unshakeable focus on deadlines and deliverables. How the same product managers who often complain about working for a "feature factory" often perpetuate this very problem.
Speaker: Sam McAfee, Product Development Consultant, Startup Patterns
As product managers we're in a golden age of being able to get all sorts of metrics and run all sorts of experiments. First, you'll learn how to make sure your measurements actually align with your product strategy. You'll come away with the ability to: Align your organization on a product strategy that serves your vision.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.
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