customer-communications-product-strategy 
Intercom, Inc.
FEBRUARY 9, 2021
It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Understand how customer expectations are changing.
The Product Coalition
FEBRUARY 11, 2021
Most of the advice you’ll see in relation to building great digital products focuses on how to retain users. User/customer retention is often the lifeblood of a business, especially in the software spaces. If your product or service cannot keep the customers it attracts, it cannot grow.
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Amplitude
FEBRUARY 11, 2021
At Amplitude, we think of our customers as a part of the team. As product managers (PMs), we spend a significant portion of our time talking to customers and understanding their experiences to shape our roadmap and strategy—you may have even done an interview with us!
nulab
FEBRUARY 10, 2021
They get to know a website’s users inside-out so the finished product lands way better than a friend’s well-meaning suggestion. They’re also good communicators who can take their findings and share insights with the wider team in a way that inspires them to create something amazing.
Speaker: Jason Tanner, CEO of Applied Frameworks
Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.
Intercom, Inc.
FEBRUARY 11, 2021
There’s a delicate balance any product strategy needs to master: On the one hand, to build a successful business, you need to design features that set your company apart — your core of innovation. On the other, no customer will sign up for a product if there isn’t a solid foundation on which to innovate on.
Product Talk
FEBRUARY 10, 2021
A few months ago, fellow Product Talk coach Hope Gurion and I sat down to discuss why there’s no single right way to do discovery. Meet your co-presenters, product discovery coaches Teresa Torres and Hope Gurion. We are both product discovery coaches with Product Talk. I used to lead product at CareerBuilder.
Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author
Are you looking to elevate your CX support strategy? Customers who have a seamless buying experience, from speaking with sales and purchasing the product to easily finding support, are more likely to return to your organization and recommend it to others.
Speaker: Jason Brett - Founder & Chief Product Officer, Product Coffee
In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base. This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act.
Speaker: Bob Caporale, Founder of Strategy Generation Company
As product managers, we’ve likely all faced this situation at some point in our careers. But, in most cases, the core challenge isn’t your bosses or even your specific goals; it’s the fact that your company’s targets are disconnected from your customers’ needs. Align your company’s strategic goals to your customers’ unmet needs.
Speaker: Daniel Foster, Strategy Lead, TechSmith & Vic DeMarines, VP of Product Management, Revenera
Join us for a discussion about experimenting with data-driven onboarding to boost customer experience during trials and drive business outcomes. TechSmith’s Snagit Strategy Lead, Daniel Foster, will share how he leveraged product usage data, segmentation, and targeted onboarding messaging to improve trial users’ experiences.
Speaker: Phil Irvine, VP & Director of Audience Intelligence
One-to-one communication has been a trendy philosophy for marketers and advertisers for years now. The more personalized an organization can be with growth strategies and communications, the more likely engagement would increase and ultimately sales. August 26th, 2021 at 11:00 am PDT, 2:00 pm EDT, 7:00 pm GMT
Advertiser: Data Robot
When it comes to working with the empowered consumer, AI has the power to help your business thrive by leveraging your own data to better understand your customers. Predicting the next CRM state, which can inform the strategy of future marketing communications. Predicting the next order based on prior purchase history.
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