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When 2 Become 1: The Roles of Product Manager and Product Owner

bpma ProductHub

By Jennifer Gridley – As we approach Valentine’s Day, some may be enjoying The Spice Girls’ 1996 hit for its romantic message. Since the Agile Manifesto first distinguished the roles in 2001, the same person has often been expected to serve as both PM and PO. And we’re not alone.

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How Have Companies Thrived During The Economic Downturns?

The Product Cafe

🫡 Mailchimp Launched in the middle of the dot-com crash in 2001 - with the simple objective to help their customers i.e. small businesses. i.e. a design spec needed to be shared - bamb the dev added it; when the team was struggling to dig into older messages - there was a search tool (which now has some really cool copies.

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Top 7 Web Designers in California, USA

UX Studio

2 – Studio 22 Design About the Agency Studio 22 Design was founded by Rocky Tilney in 2001. These insights allow them to develop strategies and messages that meet their audience’s needs during the user journey. It helps to deliver long-lasting solutions that align with your business objectives.

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Why Marketing Should Go Agile

Pragmatic Marketing

Software developers faced a similar crisis in 2001. Collaboration is necessary to ensure not only consistency of message, but also a user experience that is consistent and pleasing. Some marketers, including myself, are taking a different approach—one based on agile development. Teams that collaborate also get more done.

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From vanity to value: How Intercom conducts NPS surveys

Intercom, Inc.

“First developed in 2001 by Fred Reichheld, NPS quickly became a key metric in all sorts of industries, an agreed measure of customer loyalty” First developed in 2001 by management consultant Fred Reichheld, NPS quickly became a key metric in all sorts of industries, an agreed measure of customer loyalty.

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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

If you think about politics, it all comes down to looking at the country, looking at the people, identifying the criteria or the most important things that people care about, dissecting them and seeing how the country is segmented, and then going after each of the segments with the right messaging, the right policy, to hopefully satisfy that.

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Why we need Product Management, with Rich Mironov

BrainMates

They want the message. By the way, it was not new in 2001, but we didn’t know what to call it before then. What sales wants more than anything in the world is a story that they can repeat to users or prospects that will cause the users and prospects to fill out a purchase order or send money. They want the high level.