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Executive Perspectives on Strategic Product Management and Three Common Gaps

bpma ProductHub

by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. When I ask them to define “more strategic,” a handful of themes have consistently emerged.

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The Definition of Product Management Is Shrinking. It’s Not Good!

Product Management University

The definition of product management has been changing and evolving over the past 10 years and I’m not sure it’s for the better. I make it a regular habit to have conversations with product management directors and VPs. In other words, the agile development process is redefining what we call product management.

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How to be a great product manager during a recession

Product Management Unpacked

The 9/11 Recession: (March 2001 – November 2001). Having spent 38 years working and most of it in product management – either as a product manager, leading product management organizations or as a CEO of a company that was ‘the product’– I have some advice for you, dear reader.

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Product Manager vs. Product Owner

Melissa Perri

“What is the difference between a Product Owner and a Product Manager?”. Honestly, I did very little of what I teach as Product Management now either. I wasn’t called a Product Manager until I bailed out of that and landed in a startup. You are teaching us to talk to users, but I am a Product Owner.

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NASCAR Product Managers Try To Restart The Race

The Accidental Product Manager

NASCAR product managers try to attract a new fan base Image Credit: roger blake So when I say “NASCAR” to you, what do you think of? The problem that the NASCAR product managers are facing is that fans warmly nostalgic for Old Dixie are aging out. In the past, this image would have been fairly accurate.

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When 2 Become 1: The Roles of Product Manager and Product Owner

bpma ProductHub

But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). On January 23rd, Pragmatic Marketing hosted a webinar entitled “Six Ways Product Management’s Role Will Change in 2018.” And we’re not alone. No one is doing validation work.”.

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What Can Amazon’s Product Managers Do About All Of Those Boxes?

The Accidental Product Manager

However, the product managers at Amazon have come to a realization that they need to find a way to save money. That kind of increase in sales would look good on anyone’s product manager resume. In 2001 there were 300 companies in this business. It’s almost like Christmas day all over again!