Creating and Marketing Cybersecurity Products by Richard Reiner
Mind the Product
DECEMBER 26, 2019
Between 2002 and 2006, cybersecurity technologies for networks were now entering into a period of maturity. Richard solved this issue when he joined PasswordBox and realized that their password manager wasn’t a product but instead a customer acquisition channel. His key points include: Creating a category at Assurent.
Let's personalize your content