article thumbnail

Creating and Marketing Cybersecurity Products by Richard Reiner

Mind the Product

Between 2002 and 2006, cybersecurity technologies for networks were now entering into a period of maturity. His key points include: Creating a category at Assurent. Surviving in a maturing market at Enomaly. Consumer security at PasswordBox. Creating a Category at Assurent.

article thumbnail

Top 7 UX Research Agency in 2023

UX Studio: Product Management

He is also the author of The Design of Everyday Things , published in 2002, which is one of the most essential books in the world of design. . Guidea is a UX firm helping businesses to carry out projects from their idea phase until the final product launch. 4 – Guidea.

article thumbnail

5 Lessons from SpaceX for Product Managers in 2020

The Product Coalition

In Product, the most successful projects are the ones that solve a real problem. Building Products, launching them, and sticking with them takes care and passion to get right. The evolution and continuation of the human race are a pretty good ‘why’. If this problem isn’t your ‘why’, then what exactly are you building for?