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What’s more, I like to ensure that product goals are connected to the productstrategy and its user and business goals. This helps me choose the right product goals and it ensures that meeting a product goal is a step towards creating the desired value for the users and the business, as figure 1 shows.
What’s more, I like to ensure that product goals are connected to the productstrategy and its user and business goals. This helps me choose the right product goals and it ensures that meeting a product goal is a step towards creating the desired value for the users and the business, as figure 1 shows.
By the end of 2002, Netflix had reached 800,000 subscribers¹ , firmly establishing itself as a major player in the rental market. By 2023, Netflix’s original content accounted for nearly 55% of its total viewing hours , highlighting the success of its content strategy.
Reviewing productstrategy to design a growth engine for established business is a common ask of product leadership, although few businesses achieve it. My starting point is to formulating a growth strategy is to be honest and dig into the limits of the existing economic engine that drives your profits.
Lessons from a Silicon Valley Innovator by Rich Mironov This book compiles some of Rich's most popular columns from 2002 to 2008. It includes thoughts on building and maintaining product organizations, understanding how customers think, ideas for how to price new products, and ways to motivate people who don’t work for you.
John also hosts another podcast called Growth Marketing Today where he’s interviewed product and marketing leaders like Sean Ellis, April Dunford, and Hiten Shah. Ramli John, Author of Product-Led Onboarding. 6-step strategy for retaining more customers. Melissa Perri is a product management consultant, speaker, and teacher.
I share my passion for product through workshops, published articles and speaking engagements. Banff Interactive Screen 2003, Banff, Canada Flash Forward 2002, San Francisco, U.S. Paul Ortchanian is a pro in injecting strategies and tactics to monetize his client's businesses. Interested in having me speak or attend an event?
To improve how you build products, you need to write problem statements defining which problems you intend to solve. This helps your thinking, shapes your strategy, and creates purpose for your people. A good problem statement helps you to improve your product thinking about what it means to be better.
Employee Experience Suite: Costs depend on employee count and include full or partial coverage options, providing AI-driven analytics to improve engagement and productivity. Strategy & Research Suite: Pricing is interaction-based, including survey responses and video feedback, designed for in-depth research and strategic insights.
This is the best way to build good product managers. For instance, with Google’s Associate Product Manager Program (launched in 2002), the idea is to train from within, hiring people straight out of university and training them over a two-year structured program.
While this later became par for the course across the software industry, it was groundbreaking back in 2002. 8 principles to guide your SaaS pricing strategy. In Strategy. This can be as simple as a button in your product that says “Invite your team” and sends an invitation email to any address you plug in.
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