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Let’s Talk About Faster Horses

The Product Coalition

The quote is attributed to Ford himself for the first time in a letter sent to the UK publication Marketing Week in 2001: “Being market-led implies being led by the consumer — and consumers are bad at coming up with innovations (Henry Ford’s quote: “If I had asked my customers what they wanted they would have said a faster horse” springs to mind…).”

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Understanding Product-Market Fit: A Guide for New Product Managers

The Product Coalition

But one of the major concepts you absolutely need to get your head around is Product-Market Fit. If you don’t do your research, and understand how your product fits into the market (see what we did there?) What Exactly is Product-Market Fit? How Do I Know if I Have No Product-Market Fit?

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6 Product Managers Who Became CEOs-and How!

The Product Coalition

Wojicki, now known for being the CEO of YouTube, actually started her career as Google’s first Marketing Manager, where she launched the now beloved Google Doodle. She made the move to product when she took over AdSense as its first Product Manager, for which she was awarded the Google Founders’ Award. of the browser market.

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Where Does Product Management Fit?

Product Management Unpacked

Recently a CEO asked me if the marketing department should include product management and marketing communications. His concern was that internet/digital marketing had become so complex and such a huge task that having the responsibility of both marketing communications and product management would be difficult.

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MarTech Stack Examples and Tools For SaaS Companies

Userpilot

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. TL;DR A marketing tech stack is any combination of software tools that marketing teams use to improve their campaigns. Examples include SEMrush and Moz.

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Ten Years of How To Be a Good Product Manager

Good Product Manager

On December 4, 2006, I published my first post on this blog , where I wrote, “If you want to be a good product manager, share your knowledge. 1 “spinoff” site: Ask A Good Product Manager (2008-2012) 1 design (in need of an upgrade/overhaul, I know). Ten Year Anniversary! million pages viewed. 200+ posts.

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Ten Years of How To Be a Good Product Manager

Good Product Manager

On December 4, 2006, I published my first post on this blog , where I wrote, “If you want to be a good product manager, share your knowledge. 1 “spinoff” site: Ask A Good Product Manager (2008-2012) 1 design (in need of an upgrade/overhaul, I know). Ten Year Anniversary! million pages viewed. 200+ posts.