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5 Costly Branding Mistakes

UX Planet

For startups and product owners, the stakes are high, and the path is treacherous. Market research for startup branding can be perceived as an unnecessary expense, especially when compared to product development or marketing activities that seem more directly linked to revenue generation. Yet, it’s a double-edged sword.

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Upcoming Speaking Engagements

Bain Public

FITC Winnipeg 2006, Canada FITC Toronto 2006, Canada FITC Toronto 2005, Canada Flash Forward 2005, New York, U.S. Paul Ortchanian is a pro in injecting strategies and tactics to monetize his client's businesses. I share my passion for product through workshops, published articles and speaking engagements. Reach out to me.

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Top 75+ Resources for Product Managers

Sachin Rekhi

I then break down the resources into the way I think about what a product manager does, which is drive the vision, strategy, design, and execution of their product. Another incredibly important aspect for product managers to master is defining and iterating on your product's strategy.

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Run Less Software

Intercom, Inc.

It’s even harder if you don’t know all of the armies on the field, their strategies and weapons, or even who’s a friend and who’s a foe. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. Innovative startups. The first army are innovative startups.

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Product Management is on the up-and-up – why now?

BrainMates

Product Managers are in short supply – named as one of just five key roles in the Startup Talent Gap report released in July 2018 by start-up peak body StartupAUS in collaboration with Microsoft, the University of Technology Sydney and Google – alongside coders, startup-focused sales roles, user experience designers, and data scientists.

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Psychological Reason Behind The Success Of Freemium Model

The Product Coalition

The term freemium was first coined by Jarid Lukin at the suggestion of Fred Wilson in 2006. Their strategy included giving a red rose to the passing “potential donor” before requesting for donation. This strategy worked for the society and the donations skyrocketed. There are many reasons why freemium model works.

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Top 7 UX Research Agency in 2023

UX Studio: Product Management

AJ Davis, a user experience strategy expert, founded Experiment Zone in 2017 in Austin, Texas. Before starting the UX research company, she led optimization strategy projects and was the lead UX researcher on the Google Optimize product. . Conversion Strategy & Testing. Product Vision & Strategy. Website Audit.