Roman Pichler

JANUARY 12, 2017

The dark one represents the value curve of the smartphone industry in 2007; the light one the first iPhone. This means that the first iPhone was clearly differentiated. If the value curve of your product is too close to the curve of the competition, then you haven’t differentiated your product sufficiently. Take the iPhone.

Strategy 144

Strategy Differentiation Product Research Advertising 144

UX Studio: Product Management

OCTOBER 2, 2023

They play an essential role in creating fascinating websites that engage users and appealing branding that leaves a lasting impression. Notable clients in our portfolio include Google, Netflix, Cisco, The United Nations World Food Programme (WFP), and other brands from around the world like from New York or San Francisco.

Research Software 66

Research Software Data Visualization User Testing Technical Review 66

Andrew Chen

MARCH 18, 2019

Or technology differentiation! It’s been said (and written) that we are kind of in a funky consumer internet winter, compared to 2007 when we had the Facebook platform and the iOS/Android platforms and so on. What is your advice for startup CEOs? What do you look for in an investment? Or big market! Or something generic like that.

User Testing 94

User Testing Data Visualization Customer Experience Customer Feedback 94

freshtrax

JUNE 28, 2022

It is often difficult to differentiate between apps at a glance due to their large, bold headlines in rounded sans serif typefaces and minimal black-and-white interfaces with lots of negative space. When Google announced Android soon after the original iPhone in 2007, many people thought it was simply a clone of the iPhone.

UX 52

UX Research Software Customer Experience User Testing 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Although Amazon had a competitive advantage in 2007 with the Kindle, the Nook missed a big opportunity. The Nook failed to: Focus on differentiation in the space. What's your favorite brand and why? First, ask your interviewer if they'd like you to focus on a brand in the same space as them or any brand you like.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Andrew Chen

MARCH 18, 2019

Or technology differentiation! It’s been said (and written) that we are kind of in a funky consumer internet winter, compared to 2007 when we had the Facebook platform and the iOS/Android platforms and so on. What is your advice for startup CEOs? What do you look for in an investment? Or big market! Or something generic like that.

User Testing 40

User Testing Data Visualization Customer Experience Customer Feedback 40

Intercom, Inc.

DECEMBER 31, 2019

And that changes a lot: how we think about marketing, how we think about what our product is and how we think about what customer success actually is…This shift moves us from brand promiscuity to brand loyalty.”. From movies and TV to music, we now live in a cloud-enabled, subscription-based streaming wonderland.

Artificial Inteligence 259

Artificial Inteligence Entertainment Customer Experience Messaging 259