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Business of Software Europe 2025: A Recap of Two Days of Insights and Connections

Business of Software Conference

Over lunch, Birds of a Feather discussions sparked conversations about growth, leadership and the future of SaaS. Sara Gordon delivered a masterclass on emotion-driven positioning using the Seven Deadly Sins. David Pereira gave a no-fluff framework for product discovery that puts outcomes over output.

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The Conference That Will Change How You Think About Running a Business

Business of Software Conference

Sara Gordon: The Seven Deadly Sins & Positioning What do Tinder, Uber Eats, and LinkedIn have in common? Saras talk breaks down how understanding customer psychology helps businesses position themselves powerfully and stand out in crowded markets. Great leadership and hiring set the foundation for long-term success.

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No One Talks About the Messy Middle – We Do

Business of Software Conference

Melissa Appel unpacks The Founders Guide to What Product Teams Need , clarifying the often-misunderstood relationship between leadership and product teams. Sara Gordon presents The Seven Deadly Sins & Positioning , a masterclass in brand messaging pitfalls. PM: What Makes a Product Worth Paying For? Grab the Early Bird rate

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The Evolution of Netflix

The Product Coalition

In 2007, the company launched its streaming service, allowing subscribers to instantly watch a vast library of movies and TV shows online. However, with the rise of streaming technology, Netflix introduced its streaming service in 2007, initially bundled with DVD rental subscriptions at no extra cost.

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Best Leadership Qualities – Top Examples, Definition and Skills

The Basics of Product Management

The best leadership qualities and skills need to be developed over time. Learn from some of the best leadership examples to accelerate your career growth. True leaders start exhibiting leadership traits even before people officially start reporting into them. Leadership Qualities. Learn how to become a Product Manager.

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Molting Your Way to Success: The Subtle Art of Embracing Change

People-First Product Leadership

To move quickly, some counter, you must have single threaded leadership and top down directives. It just takes a small step outside your comfort zone to introduce positive change. People-First Product Leadership is a reader-supported publication. They adapted. And, you can too. Humans do something similar.

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Technology Gets Old One Day at a Time: Broken Blog Feeds and What You Missed

Johanna Rothman

In 2006 or 2007, a little too late, I moved to WordPress. I'm still not positive what the problem is.). I also published March's Pragmatic Manager: Leadership Tip #18: Invest in the People You Lead and Serve. (There were several versions of easy-to-use HTML site builders. I'm sure I used most of them.). Why “too late?”