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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. There’s a temptation to come in and say, ‘We need to run down the gamut of traditional tactics, like getting our outbound SDR team calling.’ Who are you? Why are you calling me?’.

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Growth is getting hard from intensive competition, consolidation, and saturation

Andrew Chen

One of the best essays written last year was Elad Gil’s End of Cycle? – referencing our most recent 2007-2017 run on mobile and web software, and the implications for investing, startups, and entrepreneurs. Outbound used to be painstaking and manual. The end of the cycle. In B2B, we’re seeing the same phenomenon.

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Product Channel Fit Will Make or Break Your Growth Strategy

Brian Balfour

LinkedIn is the perfect example where over time they've achieve Product Channel Fit with Virality, UGC SEO, and different forms of Inbound and Outbound Sales. Then in early 2007, social emerged as a new channel with the Facebook platform. As a result you can't think about Product and Channel as silos.

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What do you look for an investment? How long should a founder be without salary? And other Q&A

Andrew Chen

It’s been said (and written) that we are kind of in a funky consumer internet winter, compared to 2007 when we had the Facebook platform and the iOS/Android platforms and so on. Stay outbound. What distribution channels should a new consumer internet startup consider in 2019? First, let me start with the negative.

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What do you look for an investment? How long should a founder be without salary? And other Q&A

Andrew Chen

It’s been said (and written) that we are kind of in a funky consumer internet winter, compared to 2007 when we had the Facebook platform and the iOS/Android platforms and so on. Stay outbound. What distribution channels should a new consumer internet startup consider in 2019? First, let me start with the negative.