Startup marketing: strategies for year one
Intercom, Inc.
JUNE 1, 2018
Looking back, I didn’t see these activities as marketing with a capital M, but they absolutely were. In the very early days of Intercom the marketing hat fell on my head, but I’d be doing marketing a disservice (and 2011 Des a disservice) if I said that’s what I thought I was doing. Absolutely not. Pitching your product.
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