Remove 2011 Remove Positioning Remove Product Marketing Remove Weak Development Team
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16 Best Product Marketing Campaigns To Inspire Your Own

Userpilot

Looking for the best product marketing campaigns to inspire your next project? We’ve curated 16 of the most innovative product campaigns from industry leaders like Userpilot, HubSpot, and Spotify, among others, that will spark your creativity and help you create campaigns that drive product growth.

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Bob Moesta on unpacking customer motivations with Jobs-to-be-Done

Intercom, Inc.

In short, JTBD is a research process that helps uncover a customer’s motivation for buying your product – the “job” your product is“hired” to complete. Today, Bob is President and CEO at The Re-Wired Group , a consultancy that’s helped develop more than 3,500 products and services. I want that.

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Free Trial VS Paid Trial: When to Switch Your Model [Ahrefs & Surfer SEO Case Study]

Userpilot

Effectively, they had a bunch of people couch surfing through their products. Switching to a paid trial maintained their revenue growth and changed their brand positioning for the better. Switching to a paid trial is best once a company reaches the mid-market level and needs to focus more on retention than acquiring new users.

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The Ultimate Guide to SaaS Customer Success in 2022

Userpilot

Creating a customer journey map can help your SaaS customer success team identify key AHA moments for them to drive customers towards. Customer success teams are your first line of defense in ensuring users accomplish their JTBD (job-to-be-done) so don’t hesitate to invest in employee training. What is customer success?

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New at Intercom uncut: Watch our entire virtual launch event

Intercom, Inc.

Paul Adams shared three incredible new products that will take your Intercom experience to the next level: Surveys, Switch, and our next-generation Inbox. We are dedicated to building the best, most innovative products on the market to drive the most impact for you, our customers. We’re here for you.”

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Five Berlin Design Studios to Work With in 2021

UX Studio: Product Management

As a design studio that often works with international companies, we’ve developed a remote collaboration process that lets us work effectively with our clients. Apart from designing impactful digital solutions for our clients, we develop our products at UX studio — UX folio and Copyfolio.

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Who’s Speaking at Amplify 2019?

Amplitude

Today, Merci works as a Partner at Lightspeed Venture Partners , investing in early-stage consumer and B2B companies looking to find product-market fit and accelerated growth opportunities. And, in 2011, he founded Zoom. Johnson is also an investment scout for Sequoia Capital, where she helps develop early-stage entrepreneurs.