Remove 2013 Remove Development Remove Messaging Remove Product Marketing
article thumbnail

11 Product Marketing Tools Every SaaS Company Should Try

Userpilot

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

article thumbnail

Customer Development Guide For Product Managers

The Product Coalition

It was launched in 2011 and went broke in 2013 because people didn’t buy the product. It’s obvious that these tools were developed with little or no customer participation. The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What Is A SaaS Product Growth Strategy? [Examples Included]

Userpilot

What are the four SaaS product growth strategies- the Ansoff Matrix? SaaS product growth strategy #1 – Market penetration. SaaS product growth strategy #2 – Product development. SaaS product growth strategy #3 – Market development. Igor Ansoff in the late 1950s.

article thumbnail

How JustGiving Crowdfunding Went From an Idea to £100m in Five Years

Mind the Product

At that point, we still did manual payments and ID verification, but we prioritised validating the key product features first before worrying too much about scaling. 2013 – Launch as Yimby. After the 12-week build, a team of three was tasked with validating and growing the product: myself, and two talented marketers.

article thumbnail

Product Conferences In 2021 You Can’t-Miss

Userpilot

Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Source: Productworld.co.

article thumbnail

Best Product Growth Platforms for SaaS

Userpilot

The emergence of the product-led growth strategy. In the past, any rapid growth that occurred in software companies was largely sales-based or marketing-based. Sales-based growth meant sending thousands of outbound messages in an attempt to find the key decision-maker, shorten the sales cycle, and close aggressively.

article thumbnail

Pulse Everywhere: Themes And Takeaways From Day 1

Gainsight

We could have never imagined that when we started Pulse in 2013 with 300 attendees that it would grow to the size of our virtual conference today with over 21,000 registered attendees. number below and maximize product-market fit for their book of business. This year we watched Pulse come full circle. Jenny Beazley, Sr.