Innovatemap

JANUARY 26, 2021

The agency serves high-growth SaaS startups and scaleups through excellence in product management, product marketing, product design, and brand. Brad Elsmore , Senior Web Developer — Brad joins Innovatemap to expand the agency’s product brand and marketing expertise with web development.

Research Software 98

Research Software Web Development Web Developers Vision 98

Intercom, Inc.

FEBRUARY 1, 2018

It was what I later learned was the classic startup experience of really smart founders and founding team have an idea that’s really clever, don’t validate it at all in the market, build a product, build out a team, realize they don’t have product-market fit, and just freak out and don’t know what to do.

User Testing 174

User Testing Marketing Research Software Customer Experience 174

ProductPlan

APRIL 9, 2020

Carlos González de Villaumbrosia has over 10 years of experience building teams and digital products in the US, Europe, and Latin America. Carlos founded Product School in San Francisco in 2014. Today, the company is the global leader in product management training with 20 campuses worldwide and a live online campus.

Product Research 105

Product Research User Testing Research Software Data Visualization 105

Mind the Product

APRIL 18, 2017

Josh led Greylock’s investment in SmartThings (acquired by Samsung in 2014) and Jelly (acquired by Pinterest in 2017). Most recently Jeff co-founded Neo Innovation (sold to Pivotal Labs) in New York City and helped build it into one of the most recognized brands in modern product strategy, development and design.

Research Software 89

Research Software User Testing Customer Experience Workshop 89

Userpilot

JANUARY 30, 2023

The product adoption process follows a series of stages the user must go through, and they include: Awareness. Becoming aware of the product's existence through branding and marketing campaigns. Considering the pros and cons of the product before trying it. What is the product adoption curve?

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Intercom, Inc.

APRIL 22, 2019

How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert. “When you’re in pre-product-market fit, you can feel like you’re in a desert. What has it been like the second time around?

Customer Experience 156

Customer Experience User Testing Analytic Tools Feedback Software 156

Innovatemap

JUNE 9, 2021

Launched in 2019, the Better Product podcast was created to connect product professionals and give real-world insights about the good, the bad, and the ugly behind digital products that have launched businesses and changed the world. Learn more at betterproduct.community.

Branding 52

Branding Customer Feedback UX Product Marketing 52

Innovatemap

JANUARY 26, 2022

For nearly half a dozen NYC tech companies we’ve refreshed their brand, redesigned their product, and helped them speak to their audiences. The advantage a founder has when working with us is that they get a team of product experts who have experience with hundreds of startups and scaleups.

B2C 52

B2C Vision Startups Research Software 52

Andrew Chen

JANUARY 9, 2020

– so many Japanese brands! Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). Fascinating infographic: Top grossing media franchises of all time.

User Testing 52

User Testing Data Visualization Product Marketing Marketing 52

The Product Coalition

AUGUST 2, 2018

Industry is organized by The Product Collective , an organization founded in 2014 to bring product managers together and build communities, especially outside of Silicon Valley. This conference is a great way for PMs to network and explore new market trends. If you are based in Europe, don’t worry about missing out.

Events 60

Events B2B Workshop UX 60

Revulytics

DECEMBER 16, 2019

Organized by The Product Collective founded in 2014, INDUSTRY brings together product managers to build a community - especially outside of Silicon Valley. Organized by Product School, these events only started in 2018 with San Francisco and quickly gained momentum in the community to expand to four additional U.S.

Analytic Tools 76

Analytic Tools CTO Coach Research Software Product Management 76

Intercom, Inc.

JANUARY 25, 2023

With a background in computer science and a knack for building products, Mickey co-founded Insightera in 2014, a real-time targeting and personalization platform that was later acquired by Marketo, where he led the global engineering team as a GVP for almost three years. I started my own company back in 2012.

Analytic Tools 118

Analytic Tools Customer Experience User Testing B2B 118

Userpilot

JANUARY 12, 2024

You can easily see that sales peaked in April 2015 and were lowest in November 2014. It starts from the total sales, moves out to sales by brand, and ends at sales by device models. Analyze feature adoption rates for different features across customer segments to reveal product-market fit variations.

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Research Software 105

Department of Product

MAY 22, 2020

Commercial questions aside, the predominant theme in questioning is usually directly linked to the features offered in the product: Can it integrate with my existing CRM? Can I customise it with my own branding? Marketing It’s a similar story for product marketing. Does it send emails automatically?

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

Intercom, Inc.

JULY 4, 2018

One of the lures when I joined Intercom in 2014 was that it sold itself as a product-first company. But, there’s a hidden arrogance inside that product-first mindset, and traps that await those who adopt it. Believing the best product always wins leads us directly to the second trap: ?being Marketing isn’t a single team.

Marketing 191

Marketing User Testing Customer Experience Messaging 191

Intercom, Inc.

JULY 4, 2018

One of the lures when I joined Intercom in 2014 was that it sold itself as a product-first company. But, there’s a hidden arrogance inside that product-first mindset, and traps that await those who adopt it. Believing the best product always wins leads us directly to the second trap: ?being Marketing isn’t a single team.

Marketing 165

Marketing User Testing Customer Experience Messaging 165

Intercom, Inc.

FEBRUARY 7, 2019

I spent about six years there – mostly running YouTube products. Then I left Google in 2014 to start Coda. The most important piece of launch is a brand-new mobile experience, which is pretty awesome. We had a separate office, we had a separate brand, and so we had some freedom to try our own techniques.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

PMLesson's Ace the PM Interview

SEPTEMBER 28, 2020

One of them was our co-founder Stephen Cognetta back in 2014-2015. The best Googlers are those who can come up with brand new solutions to brand new problems. Nevertheless, Google receives millions of applications a year, which makes it more difficult and competitive than the top Ivy League schools like Harvard or MIT.

Reporting Tools 98

Reporting Tools Software Engineering User Testing Customer Experience 98

svpg

SEPTEMBER 30, 2016

Martina has gone on to have a remarkable career, in both product management and product marketing. Jane Manning was a young engineering manager that was asked to serve as product manager for this effort to try to get it off the dime. What started then became a multi-billion dollar win for both Apple and Microsoft.

Reporting Tools 167

Reporting Tools Analytic Tools Customer Experience Technical Review 167

Business of Software Conference

JULY 20, 2020

So, as a business begins to discover its business model, its product market fit it begins to enjoy the recipe for success or, more specifically, its leaders do. It was done in 2014 and they were interested in understanding what had happened to American households spending patterns since the advent of the first true smartphones.

Weak Development Team 75

Weak Development Team Reporting Tools Research Software Data Visualization 75

Business of Software Conference

MARCH 11, 2020

ML : [singing] Happy birthday to you… DC : And it was the four year anniversary I left we left September 30th 2014 and HubSpot went public. So I think in this phase you have to build a brand. And so I started to – I’m not a marketer – I started to obsess. Like what does a brand mean? This month.

CTO Coach 52

CTO Coach Weak Development Team User Testing Customer Experience 52