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Slack: A Product Led Growth Strategy Case

The Product Coalition

Ally opportunity: Common survival strategy in product-led growth is through partnership/ally with other best-of-breed products in the same segment or even other. Microsoft launched Team in 2016 and took over many customers of Slack, and currently has almost twice as many daily active users as Slack. A recent example is Team vs Slack.

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A Primer on Business Strategy From Hamilton Helmer's 7 Powers

Sachin Rekhi

Beyond product/market fit, it turns out business strategy really does matter. A sound strategy can make the difference between our initial product/market fit being ephemeral versus the beginning of a meaningful and lasting business. He then further refined his concepts as a business strategy professor at Stanford University.

Strategy 212
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A Decade of Product Management

Melissa Perri

Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy." Product Strategy = Company Strategy in this case.

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The Evolution of WhatsApp

The Product Coalition

This was a significant milestone for the messaging app, as it doubled its user base in just four years from 1 billion in 2016. In 2016, WhatsApp launched end-to-end encryption for all messages, ensuring that users’ conversations remained private and secure. As of 2024, collectively, over 2.5

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Messaging Strategies in SaaS: How To Tell the Product Story Through Consistent Messaging Across Different Channels?

Userpilot

Solid messaging strategies are the key to grabbing your audience’s attention and nurturing their interest in your product. But how you can create a really good messaging strategy that will support your product marketing goals? In this article, we’ll be discussing everything you need to know about messaging strategies.

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The “Why” Behind Your Product Roadmap

bpma ProductHub

The vast majority of product roadmaps move the product in a positive direction, but desired results are only achieved if there is clarity around where it is taking you, and why. Their teams are aligned on a strategy that is supported by specific objectives and resources. They start with a strategy and the results they want to achieve.

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The Best Product Person of 2016 is…

The Product Guy

Take a moment and congratulate The Best Product Person of 2016: Chris Butler. Chris has over 15 years of experience in leading product, BD and strategy. His product experience includes lead and director positions at Horizons Digital Group, Complete Seating (founder), Dash Navigation and Microsoft. Jeremy Horn The Product Guy.