What we Learned at Mind the Product London 2017

Mind the Product

The process is based around Research, Design, Prototype and Testing, but it also needs a focus – what Blade calls a “centreline experience”. By finding insights from non-traditional sources, focusing on the problem you’re trying to solve and testing quickly, you can define the centreline experience at the heart of your new service or product. The post What we Learned at Mind the Product London 2017 appeared first on Mind the Product.

3 Tests for Great Product Messaging

280 Group

Fortunately Bill is here to provide us with three tests that.[continue The post 3 Tests for Great Product Messaging appeared first on 280 Group Product Management. In this new video and blog post we discuss something that is exceedingly important in the product world: messaging. For this topic we have brought in one of 280 Group’s senior consultant and trainers, Bill Haines.

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Test-Driven Product Management at an Early-Stage Startup

Amplitude

Today, it’s common to hear people talk about testing early-stage products like it’s a bad thing. You can’t build a better product just by A/B testing button colors, no. Clarify and test your company’s values. Instead, you should be testing many different ideas of what your product is and who it’s for. You do this through testing. These kinds of changes can occupy a lot of your time when you don’t have a test-first culture.

Creative Spaces that Work by Sarah B. Nelson

Mind the Product

In this illuminating talk from Mind the Product London 2017, Sarah B. If you need to test whether private study booths are worth investing in, build a couple with white boards and see how well they are used. Product Leadership #Mtpcon IBM Mind The Product London 2017 Studios

How to Package and Price Embedded Analytics

2017 State of Embedded Analytics Report, 93 percent of applications offer some form of embedded analytics capabilities. be able to capture in a proposed price, and it’s a good test. HOW TO PACKAGE & PRICE EMBEDDED ANALYTICS.

Why an MVP Needs to Be a Product and Not Just a Test

280 Group

The post Why an MVP Needs to Be a Product and Not Just a Test appeared first on 280 Group Product Management. Language is dynamic, and terms in product management are subject to the same forces. Meanings evolve, and this can lead to ambiguity. The MVP or minimum viable product is one such term. It has been popularized by Lean Startup for nearly a decade.

Top 10 Product Guest Posts of 2017

Mind the Product

Design Thinking is how we explore and solve problems; Lean is our framework for testing our beliefs and learning our way to the right outcomes; and Agile is how we adapt to changing conditions with software. As usual the evergreen product management headaches of Agile, roadmapping, stakeholder management, and prioritisation dominated the discourse in 2017. The post Top 10 Product Guest Posts of 2017 appeared first on Mind the Product.

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The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments

Product Talk

But no matter how good you get at collecting specific stories, you still have to test those insights. Too often, when we are ready to test a solution, we put it in front of people and ask, “What do you think?” To test this idea, I don’t want to ask people if they would go to lunchtime yoga at their office. In this case, you can use existing solutions to test your idea.

Tracking your A/B tests

Mind the Product

This is the second of two posts that deep dive on A/B tests, expanding on a talk I gave at Google Playtime 2016 in London. In the first post I explained how to step up your A/B testing , and in this post I’ll look at how using a tracker spreadsheet can help you manage your A/B tests and better retain learnings from past ones. There are several benefits that a tracker gives you: Forces you to think through the details of a test. Test overview.

Our top 10 user testing stories of 2017

TryMyUI

Some of our most popular articles in 2017 addressed ways of doing better research for e-commerce platforms, on mobile devices, or at different stages of the product cycle. The post Our top 10 user testing stories of 2017 appeared first on TryMyUI Blog. TryMyUI Reading User Testing UX UX Stories UX Trends

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

report: 2017 State of Embedded Analytics 72%. models, and test their hypotheses. MONETIZING ANALYTICS FEATURES: Why Data Visualizations. Will Never Be Enough. Go beyond basic embedded dashboards to diferentiate your. application and maximize the value of embedded analytics.

Multivariate Testing vs A/B Testing: Which Works Better?

UX Studio

Deciding between multivariate testing vs A/B testing without knowing their advantages and limitations can pose extreme challenges. When optimizing a website’s conversion rate, A/B testing usually comes up first. Sometimes testing more alternatives proves necessary, for which multivariate testing performs well as a method. So which to choose, multivariate testing or A/B testing? What is A/B testing? How can you set up a test?

7 Big Things we Learned at #mtpcon 2017

Mind the Product

For the recently-formed group-wide product team at Tes, our first major excursion as a group was to MTP 2017 – Europe’s largest gathering of product managers with more than 1,500 attendees. There were so many takeaways from each of the amazing speakers at MTP 2017 but something Scott Berkun said really stuck with me: Every product is designed to solve a problem and all problems are old – albeit sometimes presented in a different way.

Key Best Practices for Using Customer Feedback

Folding Burritos

With older customers, we’re typically interested in satisfaction, power-user and early-testing feedback and pain points that the product doesn’t solve. When talking about customer feedback, people usually think about a particular type of tool — it might be surveys, user tests, feature requests or others. Testing — methods that help us test and validate if a concrete idea, feature or value proposition matches our expectations or not.

iPhone 8 on iOS 11 is Out – Are You Testing on it Today? You Can….

Amir Rozenberg

Perfecto is excited to announce the availability of iPhone 8, 8+, running iOS 11 GA, as of today, Sep 22nd, 2017, 8AM EST. iPhone 8 and iOS 11 pack a number of new features and changes that require intensive testing for all applications, web and mobile. The majority of Perfecto customers were able to preorder these devices in advance and start testing already this morning. Happy Testing! Industry News iOS11 iPhone8 Test Automation

How to Improve Your Experiment Design (And Build Trust in Your Product Experiments)

Product Talk

Experiment design, on the other hand, is the plan that a product team puts in place to test a specific hypothesis. My concerns are that the format encourages teams to test the wrong things and it doesn’t require that teams get specific enough to lead to sound experiment design. Test Specific Assumptions, Not Ideas. When we test an idea, we get stuck asking, “Will this feature work or not?” The best way to answer that question is to build it and test it.

Product Manager vs. Product Owner

Roman Pichler

They would then hand off a requirements specification to a project manager who would work with development and test to deliver the product. As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates. This sounds like a text-book product management responsibility to me.

The Importance of Accessibility Testing

Userzoom

Industry leaders learned that accessibility testing is an innovation driver for solutions to unanticipated problems Click To Tweet. How to run an accessibility test in UserZoom. She has worked with many different types of users, including children, adults, seniors, and people with disabilities, in order to develop profiles/personas, identify needs, test product concepts, and measure usability. The post The Importance of Accessibility Testing appeared first on UserZoom.

Ways to Define Success and Measure Value for your Product Features

bpma ProductHub

Erin McHugh Saif showed us how she used analytics and customer insights to help her tackle a large-scale business problem at TIBCO Spotfire and Sooyoung Kim shared how Rue La La is using Riskiest Assumption Testing to rapidly test ideas with zero engineering effort. Epics are prioritized according to customer feedback and usability testing. It is a rapid and small test of the riskiest assumption associated with your product idea. Test only one assumption at a time.

3 Best Practices for Adopting Continuous Product Discovery

Product Talk

They interview customers , run usability tests, and conduct A/B tests. Hypothesis Testing. 2017 Product Conferences. My talk at Front 2017. And you can use the other half to test a couple prototypes. Because Frank’s team already had designs, they just started by prototype testing their concept designs. They didn’t actually know how to prototype test virtually. For Gina, a landing page test wasn’t going to work.

How Compare and Contrast Decisions Lead to Better Product Outcomes

Product Talk

Teresa Torres presented ‘Critical Thinking for Product Teams’ at Mind the Product London on September 8, 2017. The easiest way to do that is to identify the key assumption that needs to be true for each idea to work and then run experiments to test each of those assumptions. To test this: We can prototype the user interface and see how people respond. To test this: Our machine learning team can run feasibility experiments.

Managing Product Teams for Success

Product Talk

The most important habits I like to see are a regular cadence of customer interviews , prototype tests, and assumption tests. Good product teams have a regular cadence of customer interviews, prototype tests, and assumption tests. Regular prototype tests ensure that we co-create with customers and never get too far away from a desirable or usable solution. Regular assumption tests keep us honest and guard against building products that simply won’t work.

Key Best Practices for Using Customer Feedback

Folding Burritos

With older customers, we’re typically interested in satisfaction, power-user and early-testing feedback and pain points that the product doesn’t solve. When talking about customer feedback, people usually think about a particular type of tool — it might be surveys, user tests, feature requests or others. Testing  — methods that help us test and validate if a concrete idea, feature or value proposition matches our expectations or not.

The Evolution of Modern Product Discovery

Product Talk

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days. One is the Design Sprint, so this book came out earlier this year, it’s a five-day process where on Monday, a team starts with a big meaty challenge that they have no idea how to solve, and by Friday they have prototyped a solution and tested it with real customers. If we build in usability testing earlier in the development cycle, we are able to answer, “Can customers use it?”

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Should You Be A Product Manager?

The Secret PM Handbook

Shipping testing for new designed packing products. Assembled, built, and utilized machines for packaging design and shipment testing. He had to test that the solution he and his team designed and implemented actually solved the problem effectively. Have you built something? Have you led a team? Product management is a hot, hot profession right now. It’s one of the most important roles in a product company , especially in high tech. But is it right for you?

Next generation of product managers–and other innovation insights for product managers Nov 17, 2017

Product Innovation Educators

PDMA 2017 conference was one of the best yet! 1) Confirm product/market fit, (2) test a hypothesis, and (3) enter the market. Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Congratulations to FIRST LEGO team 31492, Hack Attack, 1st place champions, Southern Colorado Qualifier. I am a first-time coach for the FIRST LEGO League, guiding a team of boys ages 10-12.

10 Writing Tips For Product Managers

The Secret PM Handbook

Include the criteria for determining if the spec is satisfied, or the feature is “done” – i.e., acceptance tests. Tips for writing. (CC CC BY-SA 2.0 by jvleis). I’ve started working on an online course on “writing for product managers.” It will come out in the next few months. In the process, useful tips about writing keep popping up.

Do Product Owners Need Technical Skills?

Roman Pichler

I would argue that every product owner should have at least a basic understanding of core concepts, such as, object orientation, design patterns and architecture principles, as well as agile development practices, such as, test-first, refactoring, and continuous integration. It also helps you empathise with the development team and understand some of the challenges the team members experience whilst designing, programming, and testing the product.

Make Your Product Stand Out with the Strategy Canvas

Roman Pichler

Product reviews and test reports can help you discover the right factors, since they compare a product against the expected standard. The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory. It was originally intended as a business strategy tool to discover new markets. Luckily, the canvas can also be applied to individual products, as the following example illustrates. [1].

Product management negotiation–and other innovation insights for product managers Sept 14, 2017

Product Innovation Educators

The key keynotes from Mind the Product London 2017. 1) Innovation sourcing, (2) curation, (3) prioritization, (4) solution exploration and hypothesis testing, (5) incubation, and (6) integration and refactoring. Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. How product managers negotiate like a pro. Product management is negotiation.

How Do You Test Automated Data Entry for Mobile Web Apps? A Tip We Gave to Our Customer

Amir Rozenberg

An end-to-end approach for testing mobile web app imaging is made possible through leveraging preloaded images onto the device. This test automation, in turn, enables rapid feedback and scaling of code coverage. These days, many brands are finding new ways of streamlining the user experience in order to drive higher adoption rates, increased security, and user satisfaction.

How Are You Going to Fix Onboarding?

The Secret PM Handbook

These tests would only take a few weeks to give us meaningful enough results (assuming we have a lot of signups) that we could then think about how to apply engineering resources. So we have to do more work, via testing and understanding our users, to define a better solution. You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago.

Eat, drink, and product: Sharing lessons from the field

bpma ProductHub

BPMA and BWP offer a wealth of networking events that allow you to connect with experienced product managers that are willing to share their valuable field tested experiences and possible solutions to your challenges. Approach the development of any communication infrastructure like you would a feature – research, prototype, test, iterate – until it works. If you’ve been in product management for a while, you have the scars to prove it.

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The PM’s Toolbox: Product Management Tools and the Problems they Solve

UserVoice

When it comes to studying user-experience and their interactions with your product, UserTesting comes highly recommended due to its robust set of usability-testing functions. For A/B testing, Optimizely is a popular option that enables product managers to float product and UX trial balloons to segments of their user bases. Meanwhile, Mixpanel has both A/B testing and user behaviour tracking capabilities, but keep in mind that each tool may appeal differently to PMs.

What Everyone Gets Wrong About Stakeholders

Melissa Perri

Only testing and validation can tell you that. When I first started in Product Management, I was told that my job was to keep my stakeholders happy. My stakeholders were members of the sales team. I understand that many Product Managers are taught better today that stakeholders include customers and users, but I was taught the term was reserved for internal folks who had a say in our product. Customers and users were considered separately, and handled differently.

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

One test of a new framework is how well it explains “previous observations.” Breakthrough! The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. It put all the activities I do as a product manager into perspective. We find and validate market problems for which customers will pay for a solution. We then guide the creation of solutions to the problems. And then we take the solutions to market.

This Keystone Habit Will Fuel the Rest of Your Continuous Discovery Habits

Product Talk

Or a designer who learned about landing page tests and added them to their experiment toolbox. I love working as a discovery coach. I work with dozens of teams at several companies spanning many industries. I coach each team—a product manager, a design lead, and a tech lead—for three months, working with them virtually week over week. During that time, we focus on developing their research skills (e.g.

Books 159

PDMA annual conference–and other innovation insights for product managers Oct 26, 2017

Product Innovation Educators

Test-driven product management. Building a better product starts with a clear understanding of the ideal customer and then tests are developed to validate your understanding of product features that create value. Along the way, there are many forms of tests that can be conducted. Read about testing from a Farmstead product manager… [link].

iPhone 8 on iOS 11 is Out – Are You Testing on it Today? You Can….

Amir Rozenberg

Perfecto is excited to announce the availability of iPhone 8, 8+, running iOS 11 GA, as of today, Sep 22nd, 2017, 8AM EST. iPhone 8 and iOS 11 pack a number of new features and changes that require intensive testing for all applications, web and mobile. The majority of Perfecto customers were able to preorder these devices in advance and start testing already this morning. Happy Testing! Industry News iOS11 iPhone8 Test Automation

Should You Be A Product Manager?

The Secret PM Handbook

Shipping testing for new designed packing products. Assembled, built, and utilized machines for packaging design and shipment testing. He had to test that the solution he and his team designed and implemented actually solved the problem effectively. Have you built something? Have you led a team? Product management is a hot, hot profession right now. It’s one of the most important roles in a product company , especially in high tech. But is it right for you?