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SUNDAY REWIND: Nailing product/market fit by Alan Chiu

Mind the Product

Alan Chiu's 2018 ProductTank San Francisco on nailing product/market fit Read more » The post SUNDAY REWIND: Nailing product/market fit by Alan Chiu appeared first on Mind the Product.

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ProductCamp Boston 2018

bpma ProductHub

What to Expect at ProductCamp 2018. The World’s Largest Crowdsourced Product Management & Product Marketing Conference. By Steve Robins, President of ProductCamp Boston, on behalf of the ProductCamp organizing team – Sarela Bliman-Cohen, Sue Amsel, Maria Ferrante, Kate Theriault, and Dan Mackey.

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A framework for finding product-market fit | Todd Jackson (First Round Capital)

Lenny Rachitsky

Before moving into venture capital, he played a crucial role as VP of Product and Design at Dropbox, guiding the company until its IPO in 2018. examples: Vanta, Lattice, Persona] Level two: Developing product-market fit. examples: Looker, Ironclad] Level three: Strong product-market fit, where the fish are jumping into the boat.

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The Power of Product Positioning and the “7 Ps” Marketing Mix

280 Group

Do you remember the release of the PlayStation Classic, the 2018 replica of the original PlayStation video game console? If your answer is no, it’s because it didn’t make it very far in the market. Heineken is marketed as a premium, imported beer, so U.S. Using the “7 Ps” of Marketing to Determine Product Positioning.

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How King Crushes New Product Development using Data-Driven Insights

Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker

He’ll also cover the various other ways that King uses analytics across their entire company, from finance to performance marketing. September 11, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT Taking a "human approach" to creating an organization wide data culture. Come learn to crush analytics with King.

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What we shipped: 2018 year in review

Intercom, Inc.

In 2018, we doubled the size of our R&D teams to continue building best in class products with non-stop innovation. In 2018, we set out on our own path to make our mark where we felt others had fallen short. Read on to hear more about what we shipped in 2018: . We strive to let our product do the talking.

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2018 on Inside Intercom

Intercom, Inc.

Here is our collection of the Inside Intercom highlights from 2018. Analytics, biz ops, marketing, sales, support, recruiting, finance, HR. Builder beware: marketing tension in product-first companies. On Marketing. SaaS marketing 101: marketing for growth and survival. The best of the blog.

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Hooked - How to Build Habit-Forming Products

Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products

Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. July 11, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT Now, in this special webinar, he will explain the Hook Model using a number of captivating examples.

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Product Analytics, Prioritization, and Decision-Making - What We Can Learn from Einstein and Drucker

Speaker: Nils Davis, Principal, NPD Associates

How do you trade off multiple excellent options to choose the one option that’s best aligned with your strategy and which will deliver the most value to the market with the resources you have? May 10, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT How do you assess their effectiveness? How to make good decisions if you don’t have data.

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Iterate Your Way to a Top Analytics Product Experience

Speaker: Richard Cheng, Associate Product Manager, Mark43

Haarthi Sadasivam, Technical Product Marketing Manager at Looker will join the conversation on best practices. August 7, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT In this webinar, we'll cover: Best BI practices from Mark43 and Looker. How efficient intelligence and analytics will benefit your users.

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Maybe We Should Be Problem Managers Instead

Speaker: Steve Johnson, Founder and CEO, Under10 Playbook

Or is it a strategic role that is grounded in market facts? June 5, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT Yet many product managers and most product owners are too busy with tactical issues that they never come close to addressing these issues. Is product management primarily supporting the tactics of other departments?

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Build Actionable Dashboards to Drive Your Business

Speaker: Jim O'Leary, VP of Product Management, and Brian Elmi, Director of Product Management, NTENT

How to define success metrics for new initiatives (product, marketing, etc) that align with your business needs. January 17, 2018 11:00 AM PST, 2:00 PM EST, 7:00 BST How to democratize data so that all teams in an organization can benefit from it. How to instrument your products to measure direct effect on business outcomes.

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What Users Want: How and Why to Build Knowledge into Your Product

Speaker: Nils Davis, Principal, NPD Associates

Nils will use the example of Instagram’s Filters to talk about how putting prebuilt knowledge in your product can change the way your product is used for the better - putting you in the company of most market-leading products. November 1, 2018 11:00 AM PST, 2:00 PM EST, 6:00 PM GMT How to use data to tell your product’s story.