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Elevating Product Management: Insights from the Latest Global Benchmark

280 Group

In the ever-evolving world of product management, staying ahead means constantly honing your skills and understanding the landscape around you. At 280 Group, we’ve been on a mission since 2018 to map the contours of this landscape with precision and depth.

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25 Metrics that Matter for Mobile Product Managers in 2018

280 Group

Mobile product managers have a long list of metrics to pull from when determining the success of their products. Although it’s great to have options, the sheer volume of metrics to choose from can make selecting the right metrics for your product challenging. Their answers gave.[continue continue reading].

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ProductCamp Boston 2018

bpma ProductHub

What to Expect at ProductCamp 2018. The World’s Largest Crowdsourced Product Management & Product Marketing Conference. By Steve Robins, President of ProductCamp Boston, on behalf of the ProductCamp organizing team – Sarela Bliman-Cohen, Sue Amsel, Maria Ferrante, Kate Theriault, and Dan Mackey.

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B2B Product Manager Magazine December 2018

Product Management University

The B2B Product Manager Magazine December 2018 is now available. If that theme resonates, a portfolio approach to managing, marketing and selling your products is the key to success. Blog: High-Octane Product Management. Who’s Minding Your Product Portfolio…Beside Your Customers?

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How King Crushes New Product Development using Data-Driven Insights

Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker

Product Managers looking to leverage data to make informed product design decisions can learn a lot from renowned gaming company King, maker of Candy Crush and many other games - even if their product has seemingly no overlap with games. September 11, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT

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How Do Your Digital Product Management Skills Measure Up?

280 Group

Some Product Managers are strong on education – albeit usually not specific to Product Management and most likely pertaining to other roles such as engineering, marketing, IT, or customer success. Skills assessments give no weight to how Product Managers learned what they know; they measure what they can do. .

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A Decade of Product Management

Melissa Perri

I've been reflecting on the last decade in Product Management. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy."

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Iterate Your Way to a Top Analytics Product Experience

Speaker: Richard Cheng, Associate Product Manager, Mark43

To fix traditionally paper-heavy and error-prone processes, they needed a secure and easy-to-use product experience that simplified and unified crime data collection and management. How to quickly and effectively embed professional-grade analytics in your product experiences.

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Product Analytics, Prioritization, and Decision-Making - What We Can Learn from Einstein and Drucker

Speaker: Nils Davis, Principal, NPD Associates

As a Product Manager, a big part of your job will always be to balance which features to develop, and which to scrap. What to do if your sample size isn’t big enough for statistical significance (a common situation in the early days of a product and for enterprise products in general). And much more!

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How and Why: Embedded Analytics Interfaces For Your SaaS Product

Speaker: Sam Owens, Product Management Lead, Namely Platform

Sam and Jessica faced a problem that many product managers face: their customers wanted better analytics and reporting, but analytics wasn’t the core function of the SaaS product Sam and Jessica manage. August 21, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT

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Harness Your Product Data: Better Understanding User Behavior Across Channels and Devices

Speaker: Kate Owens and Megan Bubley, SpotHero, Diana Smith, Segment, and Erin Franz, Looker

Plus, hear from SpotHero’s Product Manager and Business Intelligence Lead, Megan Bubley and Kate Owens, as they describe how they not only unified their siloed data but aligned their team on what it all means. Common data issues product managers run into and how they can be resolved.

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The Complete Predictive Analytics Lifecycle for Application Teams

Speaker: Sriram Parthasarathy, Senior Director of Predictive Analytics, Logi Analytics

But what steps should product managers take to add predictive analytics to their applications? Find out how a real-world application decided what predictive questions to ask, sourced the right data, organized resources, built models, deployed predictive analytics in production, and monitored model performance over time.

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Hooked - How to Build Habit-Forming Products

Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products

He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.

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Using a Non-Revenue North Star Metric

Speaker: Ashley Carroll, Partner, Social Capital

If you're serious about making meaningful change to your product management decisions that translates to positive change to your shipped products, register today. This special event will show you how to embrace unconventional metrics to your product's benefit. February 14, 2018 11 AM PST, 2 PM EST, 7 PM GMT

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A Win/Win for Your Product - Embedding Analytics for Product Success

Speaker: Stewart Rogers, VP Products, Lambda Solutions

Join Stewart Rogers, a 20-year Product management veteran who has worked with a variety of analytics-based solutions for the past 10 years, in this this webinar to: hear lessons learned through experience. how to select the right analytics product for you Customers. how to select the right analytics product for you Customers.