Alchemer Mobile
FEBRUARY 21, 2019
Asking the right question, at the right time, in the right format, combined with a deep understanding of engagement gives companies a more complete picture of the the health of their customer communication strategy. In 2018, companies reached out to 25% of their customer base ; on Android, the rate was 21% while on iOS, it was 28%.
Mind the Product
OCTOBER 22, 2018
Here’s what we heard: Martin Eriksson at #mtpcon London 2018. Kim Goodwin at #mtpcon London 2018. Keep Your Strategy in Balance. Roan Lavery at #mtpcon London 2018. Ryan Freitas at #mtpcon London 2018. Product Strategy Consultant Joe Leech showed us how to supercharge our products with psychology.
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280 Group
FEBRUARY 15, 2024
At 280 Group, we’ve been on a mission since 2018 to map the contours of this landscape with precision and depth. boost in their effectiveness, particularly in formulating product strategies. With a focus on customer needs, she drives innovation and market research, ensuring product strategies align with measurable outcomes.
Intercom, Inc.
DECEMBER 19, 2018
Here is our collection of the Inside Intercom highlights from 2018. Eoghan McCabe, CEO , and Matt Hodges, VP of Commercial Product Strategy. Des Traynor, Co-founder and Chief Strategy Officer. ” Strategy over speed: How video games prepared me for life as a product manager. The best of the blog.
Speaker: Steve Johnson, Founder and CEO, Under10 Playbook
Rather than departmental issues, these are product strategy issues. June 5, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT Three things keep company leaders awake at night: 1) Can we sell more of what we built? 2) Can we build what we’ve planned? And 3) Are we planning the right things? Qualitative vs Quantitative: which to choose?
Product Management University
DECEMBER 20, 2018
The B2B Product Manager Magazine December 2018 is now available. The post B2B Product Manager Magazine December 2018 appeared first on Proficientz. If that theme resonates, a portfolio approach to managing, marketing and selling your products is the key to success. How do You Position Technical Features to Sound Simple?
Melissa Perri
JULY 14, 2016
“What is your Product Strategy? YOU NEED A STRATEGY.” This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan. Product Strategy emerges from experimentation towards a goal.
Speaker: Nils Davis, Principal, NPD Associates
How do you trade off multiple excellent options to choose the one option that’s best aligned with your strategy and which will deliver the most value to the market with the resources you have? May 10, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT In this confusing world, how do you decide which features to build, and why? And much more!
Speaker: Sandhya Hegde, Director of Product, Amplitude
Whether you are building new features, trying to improve customer experience or battling poor retention - user behavior forms the foundation of your product strategy. Present and drive product strategy based on evidence. March 20 2018, 11 AM PST, 2 PM EST, 7 PM GMT Create frameworks to analyze user behavior.
Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker
King uses almost a competitive launch strategy for new games, as each game has a series of KPIs that it needs to meet. The key is the strategy and tools for accessing product data at the level that you'd like. take on how he guides King’s Product Managers through: How to think through product data strategy.
Speaker: Cait Porte, SVP Product and Customer Experience, Zmags
Strategies for getting to commitment, not consensus. January 31, 2018 11 AM PST, 2 PM EST, 7 PM GMT. During this discussion, we'll talk through: Leveraging data to make feature decisions. Gathering feedback to uncover road blocks and objections. How to involve and align key stakeholders in prioritization discussions.
Speaker: Dean Yao, Director of Marketing at Jinfonet
Dean Yao will talk you through powerful strategies and best practices in embedded reporting, dashboards and analytics that will add value to your products and applications while giving you an analytics partner you can rely on. September 20, 2018 11:00 AM PST, 2:00 PM EST, 6:00 PM GMT.
Speaker: Teresa Torres, Product Discovery Coach, Product Talk
In this webinar, we'll discuss: Strategies for drastically cutting down prototyping time. June 19, 2018 1:30 PM PDT, 4:30 PM EST, 8:30 PM GMT We need to know what to prototype and when, who to test our prototypes with, and how to conduct those tests in a way to get reliable feedback.
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