Trending Articles

Three steps toward creating market-leading products

Lead on Purpose

The goal of every company and product leader is to invent products (or services) that become recognized market leaders. Creating a new product category is icing on the cake, but also rare and extremely difficult.

Data-Driven Product Management: How To Become an Insight-Driven PM

280 Group

This article discusses how data-driven product management can help you use the right data, to uncover the right insights, and ultimately build the right product.

Weighing in on the “CEO of the Product” debate

Product Management Unpacked

Search for “3 traits of a great product manager” and you’ll find an overabundance of qualities that may make a highly skilled product manager: Strategic thinker. Passion for products. Empathizes/listens actively to customers/prospects. Aspires to build great user experiences.

Product is Hard by Marty Cagan

Mind the Product

We are all learning how to manage product in the internet age. There have been many successes and failures, and there are still lots more to come. Marty Cagan has worked at plenty of internet successes and failures, including eBay, Netscape and HP.

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Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

Amazon Product Managers Prepare For War With Walmart Product Managers

The Accidental Product Manager

Amazon is getting into a next-day delivery war with Walmart Image Credit: Kyle Brazil. Amazon is a large and powerful company that dominates the world of online selling. Walmart is a large and powerful company that dominates the world of bricks & mortar selling.

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What Silicon Valley Can Learn From Bill Walsh's The Score Takes Care of Itself

Sachin Rekhi

I've long found myself unsatisfied with the conventional discourse of what leadership is supposed to look like in Silicon Valley technology companies. These best practices are typically oversimplified into two high-level philosophies on leadership.

The UX of UserZoom: Part one – How we set up our research process

Userzoom

Welcome to ‘ The UX of UserZoom ’ – a new regular series where we reveal how we’re using our very own research product to improve the UX of UserZoom itself!

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In Search of a Better way to Measure Product/Market fit

Mind the Product

Tech billionaire Marc Andreessen has been credited with bringing the term “product/market fit” into the mainstream lexicon in 2007. During my dealings with investors and product veterans, I’ve often heard that you can always feel when product/market fit is happening.

Synthetic Monitoring vs. Real User Monitoring for Application Performance Management: Pros and Cons

eG Innovations

The Importance of User Experience. It is no longer sufficient for IT operations teams to monitor resources like CPU, memory and disk utilization. The success of any IT initiative these days is measured based on user experience.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

What is Market Segmentation?

AB Tasty

We'll take a quick look at what market segmentation is, why it's important, and how to get started. This article was originally posted on AB Tasty as What is Market Segmentation? Personalization

10 Online Communities Product Managers Should Join

ProductPlan

As product managers, there are some things we just have to learn through experience. You’ll never know what it really feels like to present your product roadmap to your executive staff, for example, until you call that meeting and do it. But that doesn’t mean you’re on your own as a product manager.

How to write surveys for user research that aren’t terrible

Userzoom

When you use survey questions in your user research , you want them to be designed well. It’s really easy to make bad surveys, and plenty of companies do.

How to Establish Product Culture (With a Little Help From World Product Day)

Mind the Product

Parkinson’s UK is a pioneering and driven organisation; we’re transforming our organisation to ensure we are fit for a digital society. Establishing agile and product culture is critical to us becoming a modern organisation that continuously improves.

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4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

Flowchart: Should We Build This Feature?

ProductCraft

Product managers get a lot of feature requests. Some come from customers, others from execs, and still others from the product team itself. Unfortunately, you can’t build them all.

What Is Retargeting and How Can It Increase Conversion Rates?

AB Tasty

Picture this: You’re moving into a new home in a month and have started online shopping for furniture. You see. Read more. This article was originally posted on AB Tasty as What Is Retargeting and How Can It Increase Conversion Rates

How to Recruit Beta Testers

ProductPlan

Working with beta testers is a great way to ensure a new product or feature is ready for “prime time” before you actually let it loose into the world. They can find bugs, quirks, and missing pieces while helping you avoid costly blunders.

How Do You Disrupt Your Assumptions Before They Disrupt You?

AlphaHQ

Most companies, whether it’s a Fortune 100 organization or a 50-person startup, are faced with the same problem: How do you account for what your customer wants, today and tomorrow?

Nine Companies Share 30+ Best Practices for Creating Embedded Analytics Products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

Crazy Busy Product People – Rian van der Merwe on The Product Experience

Mind the Product

The Head of Product at Wildbit, Rian van der Merwe has spent his career being crazy busy – and he’s had enough of it. He joined us to talk about slowing down to speed up, making sure your team(s) are productive, and managing yourself to provide the most value to everyone around you.

Stop! Do not start your application revamp project until you read this…

The Product Coalition

It doesn’t matter if you’re managing a closed system desktop application or a SaaS web application , if people can’t use your system effectively, it will fail. As a product manager, this can be a daunting prospect and big responsibility to bear.

How to Troubleshoot Java CPU Usage Issues

eG Innovations

If you have deployed a Java application in production, you’ve probably encountered a situation where the application suddenly starts to take up a large amount of CPU. When this happens, application response becomes sluggish and users begin to complain about slow response.

Usability Mistakes: 6 Honest and Valuable Tips From a UX Designer

UX Studio

It often occurs to me how avoiding usability mistakes would take so much less effort. After so many projects, I realized I’m making common mistakes way before I actually design a single thing. Usability issues had been forming silently in the background while I focused on the design.

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Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

Product Love Podcast: April Dunford, Speaker and Author

ProductCraft

This week on Product Love, I sat down with April Dunford, a positioning consultant, keynote speaker, and the author of “Obviously Awesome.” Per her book title, our conversation was obviously awesome (cue the tomatoes).

Treat Your Career Like you Treat Your Products by Adam Warburton

Mind the Product

We all treat our products with care, respect, and diligence. We agonise over decisions and strategic direction, we think deeply about product direction, we care about the experience our customers get and the impact we have on our businesses. It’s our job to make good decisions.

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Managing AI & ML at Top Tech Companies with Microsoft Senior PM

The Product Coalition

Ria Sankar is a Group Product Manager leading Product Management & Data Science for AI for Good initiatives within Microsoft. Her mission is to build respectful experiences that embody timeliness human values and interact in an intuitive and human-centered way to build user confidence.

How to prepare for engineering interview assignments

Inside Intercom

Interview assignments have become a common component of the hiring process for engineering roles.

Ask the "Right" Questions: Your Analytics-Guided Product Strategy

Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA

Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. It's not the technology, and it's not the tactics. In most cases, it's our approach that's misguiding us! Analytics are there to answer important product questions, not just to collect data. How can we be mindful of our analytics so they enable us, rather than confine us? Join Yoav Yechiam, Founder and head instructor at productMBA, as he explains best practices for a data-guided strategy that helps product managers get to the "why" of their biggest product goals.