Product Talk

AUGUST 9, 2017

I’ve got a pet peeve to share with you. If you’ve been following along with the growth of the Lean Startup and other experimental methods, you’ve probably come across this hypothesis format: We believe [this capability]. Will result in [this outcome]. We will have confidence to proceed when [we see these measurable signals]. If you aren’t familiar with this format, you can learn more about it here.

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Customer Experience Product Research User Testing Testing 258

Roman Pichler

AUGUST 9, 2017

How can you tell if you would benefit from having technical skills as a product owner? To answer this question, I find it helpful to look at how the role is applied. If you manage a digital product that end users employ, such as a web or mobile app, then you usually do not require in-depth technical skills, such as, being able to program in Java, write SQL code, or know which machine learning framework there are and if, say, TensorFlow is the right choice for your product.

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Artificial Inteligence Weak Development Team Product Research User Testing 203

Mind the Product

AUGUST 11, 2017

Dave Wascha started as a product manager 20 years ago working on Internet Explorer 4.0. Since then he’s had his share of successes and failures in a storied career spanning the US and Europe, and in this entertaining and insightful talk from Mind the Product San Francisco he distills those 20 years into twelve key lessons. Listen to Customers… This sounds obvious but it’s surprising how little we actually do listen to our customers.

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The Secret PM Handbook

AUGUST 11, 2017

You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago. My answer was, “that’s a really good question but I have no way of answering yet.”. Operating room or aspirin? This is the same question as “Here’s a team of surgeons, and I’ve booked an operating room.

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User Testing Research Software Product Research Download 170

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Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Reporting Tools

The Product Guy

AUGUST 10, 2017

Guest Post by: David Parmelee, Digital Strategy Consultant. As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem.

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User Testing Customer Experience Research Software Customer Feedback 118

Mind the Product

AUGUST 10, 2017

Brian Crofts , VP of Product at Pendo, believes uncovering and understanding client pain points allows him to build products that truly resonate. Brian joined Pendo from Namely, and formerly from Intuit, where he started his career in finance before finding his passion for product. He worked on new businesses for TurboTax and later led global expansion for QuickBooks, Intuit’s suite of accounting and payroll SaaS solutions for small businesses with 1.5M users.

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Customer Feedback Data Visualization Research Software User Testing 150

The Secret PM Handbook

AUGUST 11, 2017

You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago. My answer was, “that’s a really good question but I have no way of answering yet.”. Operating room or aspirin? This is the same question as “Here’s a team of surgeons, and I’ve booked an operating room.

User Testing 150

User Testing Research Software Product Research Download 150

Clever PM

AUGUST 9, 2017

While Product Managers have a great many tools in their belt to use when working internally with stakeholders or externally with customers, there’s one tool that seems to elude so many of us. That tool is silence. When you’re talking with someone and trying to get them to say what’s really on their mind, what’s […].

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Product Management Product Manager Management Management 109

Nir Eyal

AUGUST 9, 2017

Nir’s Note: This guest post is written and illustrated by Lakshmi Mani, a product designer working in San Francisco. Have you ever had a mounting pile of work you know you need to do but for some reason didn’t? There’s an important deadline looming, your boss is breathing down your neck, the pressure is on — […] The post Hyperbolic Discounting: Why You Make Terrible Life Choices appeared first on Nir and Far.

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Mind the Product

AUGUST 9, 2017

My Twitter feed is full of stories of Amazon seizing the lead in the smart home industry. While the Amazon Echo Show is an impressive addition to the repertoire of voice and video monitoring systems in this growing market, it’s not the product features that are drawing attention. Rather, it is Amazon’s smart home product strategy. By continuously increasing the number of third-party devices that its voice service assistant Alexa can integrate with, Amazon is making sure its user base keeps growi

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The Secret PM Handbook

AUGUST 11, 2017

You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago. My answer was, “that’s a really good question but I have no way of answering yet.”. Operating room or aspirin? This is the same question as “Here’s a team of surgeons, and I’ve booked an operating room.

User Testing 150

User Testing Research Software Product Research Download 150

Mironov Consulting

AUGUST 8, 2017

I spend a lot of time sifting through documents, positioning and stories – trying to figure out who we’re talking about. As a product manager, I think it’s my obligation to bring clarity and precision to discussions… so talking generically about customers or users can be exasperating. Especially in B2C or B2B2C markets where our tech is part of a long value chain: perhaps our software helps some employee collect data to tune a service that improves delivery of some consumer product…

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User Testing Customer Experience Analytic Tools Research Software 101

Product Management University

AUGUST 9, 2017

If you’re in a product management, product marketing or sales enablement role, consider replacing the phrase market problems with customer goals. It will open your eyes to a whole new narrative, and it will help you deliver, market and sell solutions with more strategic customer value. The Playbook: Here’s how it works. When the conversation starts with a generic market problem like “employee engagement is too low,” the conversation goes right to the product solution — a list of features that

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Marketing Certifications Differentiation B2B 100

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Data Visualization

Mind the Product

AUGUST 7, 2017

As product managers, we are trained to focus on the customer. We know that customer satisfaction is of paramount importance and that we must do everything in our power to make customers happy. But I believe that this – contrary to conventional product wisdom – may be hurting your business. Don’t get me wrong, I have nothing against customers.

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The Product Guy

AUGUST 8, 2017

In a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Building Your Product Management Playbook”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals…

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Product Management Product Manager Management Management 98

UX Studio

AUGUST 7, 2017

Most designers are obsessed with screens. They have features and screens piled up, but rarely see their apps with their users’ eyes. Familiar? Well, it’s time to start thinking in flows instead of screens. A user journey shows how your people reach their goals in your app. This article introduces the basics of creating a user journey with some tips and specific examples.

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Product Management University

AUGUST 7, 2017

If your products consistently make people better at their job in a way that’s valuable to the customer organization, you’ll have those customers for life. In a world of SaaS and recurring revenue models, customer retention is the single biggest testament to the value of your products and services. Unfortunately, there aren’t a whole lot of telltale signs that customers are likely to renew or defect until it actually happens.

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Customer Feedback Customer Experience Certifications Education 100

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

User Testing

Mind the Product

AUGUST 8, 2017

At ProductTank London, Lean & Agile Enterprise Coach Debbie Wren shares insights into successfully scaling autonomous teams. Her key takeaway? Get good at the basics first. Walk before you can run, small changes can have a big impact and it all comes down to people. Don’t Hire Talented People and Then Tell Them How to do Their Jobs. It’s so easy to take the innovation and enjoyment of the job away from people by wrapping them up in guidelines about how to deploy the skill they’ve spent their

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Feedback Software User Testing Agile Customer Feedback 128

The Product Guy

AUGUST 7, 2017

Nominate a great product manager you know today @ [link] ! Remember to subscribe to our YouTube channel @ [link]. Thank you to everyone who made it to our latest roundtable meet-up of The Product Group at iHeartMedia , with food and drinks sponsored by People10 , as well as to our other sponsors, Yext , BKLYN and many more. Over the course of the night a few of the highlights were… Featured Product: Jopwell exploring the product, its challenges and successes, from re-engagement strategies

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Events Product Management Product Manager Strategy 92

Amir Rozenberg

AUGUST 5, 2017

In our business, we have a unique opportunity to see the strategic problems which, sadly, lead some teams to fall short of their web quality goals. The direct outcome of these failures: poor customer experiences and impacts on businesses’ bottom lines. Also, having to retool your quality strategy costs time and money- and sometimes even employees!

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Weak Development Team User Testing Reporting Tools Data Visualization 67

The Accidental Product Manager

AUGUST 7, 2017

Who knew that bralettes would become so popular so quickly? Image Credit: Hayley Bouchard. So, as a man I generally have very little interaction with women’s bras on a daily basis. However, if I was a product manager over at Victoria’s Secret, bras would make up a big part of my day. The reason for this is because the sales of bras makes up roughly 35% of their total sales.

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Product Management Product Manager Product Research Management 66

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Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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dscout People Nerds

AUGUST 9, 2017

dscout’s Jonathan Fairman on the 100PM podcast.

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Product Management Product Manager Management Management 66

The Product Coalition

AUGUST 8, 2017

Enterprise software is in the middle of a design-led revolution. The days of hints of colour over default-rendered HTML blocks are long over. Software no longer requires you to ‘find’ what you’re looking for as design patterns are reaching higher levels of maturity. Intuitive interfaces have entered our enterprise lives, much more striking in similarity to their consumer app cousins.

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Product Innovation Educators

AUGUST 11, 2017

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Engaging responses to common interview questions for product managers. These questions are not specific to product management, but many would be part of a product management interview, such as the customary, “Tell me about yourself.

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Customer Feedback Product Management Product Manager Product Research 54

Revulytics

AUGUST 11, 2017

Software license overuse - also known as “unlicensed software” - occurs when the use of software exceeds the terms under which it is licensed, and presents a different set of challenges to software producers and their compliance programs than its close cousin, software piracy. First, overuse occurs within existing customer environments, so there is often sensitivity around compromising that relationship.

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Analytic Tools Download Naming Presentation 54

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Userzoom

AUGUST 10, 2017

“ Personal technology is usually pretty easy to use, and, if it’s not, it’s not your fault. ” Walt Mossberg. Steve Vasallo, general partner at Foundation Capital and author of “The Way to Design”, recently wrote an opinion piece in the Wall Street Journal about the design revolution that’s been occurring in consumer tech since the 1990’s that’s been making hardware and software easier to use.

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User Testing Research Software UX Customer Experience 53

Amir Rozenberg

AUGUST 5, 2017

In our business, we have a unique opportunity to see the strategic problems which, sadly, lead some teams to fall short of their web quality goals. The direct outcome of these failures: poor customer experiences and impacts on businesses’ bottom lines. Also, having to retool your quality strategy costs time and money- and sometimes even employees!

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Weak Development Team User Testing Reporting Tools Data Visualization 48

TSIA

AUGUST 10, 2017

Digital transformation has traditionally centered on customer-facing parts of the organization (the contact center, online self-service, mobile apps, etc.), but that’s changing. Increasingly, that focus is spreading into back-office functions and the broader enterprise as a way to digitize and optimize the entire customer journey. In fact, according to a March 2017 Digital McKinsey post titled, "Putting Customer Experience at the Heart of Next-Generation Operating Models," they say

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Customer Experience Enterprise Article 40