How To Solve Customer Problems: Part 2 of 5 — The Issue Tree
Published in
8 min readJul 19, 2021
In the first article in this series, I outlined the steps to create a first draft of your problem statement. From there I introduced the issue tree as a useful tool to structure the underlying issues and questions associated with your problem statement.
While you may be able to fill out your issue tree off the back of framing and reframing your problem…
