Humanise the Service Blueprint: Five Key Design Principles
Published in
3 min readJan 22, 2023
Service blueprints are a wonderful visual artefact to show how an organisation delivers (or attempts to deliver) for its customers. Nielsen Norman Group (NNG) has an erudite site covering the components of a service blueprint, its benefits and both key and secondary elements.
To this I would add the importance of guidelines, or more commonly known as design…
