How on-demand apps are transforming and modernizing businesses?

Nathan Mckinley
Product Coalition
Published in
6 min readOct 6, 2020

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On-demand apps have created a huge stir in the market after their launch. The tech-savvy people were the first once to adopt these on-demand apps. The current scenario where the people do not have time to complete their household chores these on-demand apps came to the rescue. With so much demand in the market to get the tasks completed at the click of a button, many industries are trying to invest in this platform.

What is an on-demand app?

On-demand apps are like connectors between the customers and service providers using a smartphone or mobile phone platform. They help modify the customer’s instant access to different services. They also facilitate businesses to reach their expected potential in capturing larger masses. Within a limited time range, they help the customers to urge the most effective services. On-demand apps help facilitate multiple brands to grow at an exponential rate. The spontaneous and interactivity of those on-demand apps cause instant investments. Hence, customers waste less time thinking pointlessly over availing a service or shopping for a product that they have.

Let’s have a look at some stats to get an overview of the same.

  • By the end of 2020, around 7.6 million Americans will act as providers in the on-demand economy.
  • 63% of on-demand employees say that they are happy while working in the on-demand economy.
  • 49% of on-demand consumers are millennials.
  • 51% of retailers are offering same-day delivery services.
  • On-demand users spend an average of $57.6 billion annually.
  • 79% of the existing users in the on-demand economy are working part-time.
  • The on-Demand labor market is expected to flourish by 18.5% annually in the next 5 years.
  • The on-demand food delivery market hit $161.74 billion by 2023.

With such high numbers gained on-demand apps are surely a market changer in the long run and requirement of the time to invest in.

The business value of on-demand apps

Going by the statistics, 70% of the US population has either used on-demand services or planning to shift their businesses towards them. With the smartphone generation on the upswing, customers are now keener to have all their services at their fingertips.

Every business is turning their heads towards the market for on-demand apps. These apps catering to all types of businesses from food delivery services to home services. These apps are materializing as a separate set of industries in themselves. On-demand apps are popular among the businesses due to the increased opportunities and brand recognition they are providing with the addition of extra revenue. These apps are also expanding the customer base which also is increasing the cash flow in businesses.

Businesses are usually taking the help of a mobile app development company for the launch of such apps to provide the best services to the customers. They have realized that to cater better they need to develop iOS and Android apps as the customers with the smartphones are growing rapidly.

There have been many on-demand apps trending from different sectors. Uber, Instacart, Lyft, Taskrabbit are a few companies that have gained a lot of momentum after the launch of their on-demand apps.

Transformation and modernization

  • Promoted entrepreneurship

On-demand have bridged the gap between entrepreneurs and their cooperative career. The employer can pick their timings of work and get paid accordingly.

  • Personalization

With the on-demand market growing more businesses/ companies are moving towards it which is bringing in additional competition in the market. All are striving to create direct bonds with customers, understanding their necessities, and then providing services. In layman’s language, personalization has been emerging as an extremely crucial factor in the on-demand market.

  • Furnished flexibility and simplicity

With flexible hours of working, it has helped the employee to do multiple assignments at a time. This has not only enhanced the work performance but changed the work environment as well. It has simplified the tasks of customer and service providers as now more records can be kept to analyse the shortcomings in business and customers can easily avail facilities.

  • Savings

With the MVP model of business introduced by these apps, it helps in savings. It helps in easily updating the apps with new features to cater to the customer’s demands. It also served as a great marketing mechanism in furnishing discounts and better deals which help in expanding their customer horizons at a very small expense.

  • Improved outreach

On-Demand apps have been helping the service provider to reach a larger crowd. These services are highly secure as they help the customers to easily reach them and the service provider can help in fulfilling the varied needs of customers.

  • Multiple payment options

One of the best services to have been improved by this on-demand app was a payment gateway. Now consumers can make payments according to their preference either online or offline modes. Payment gateways though are very tricky but by engaging with a competent mobile app development company this can be made effortless.

  • Ratings and reviews

Another feather in the cap added by these on-demand apps is the feedback system. With ratings and reviews that are conveyed by the customers help the provider to enrich their services. This also builds a level of trust among the customers.

  • Promising customer services

With the on-demand apps coming in action, the consumer at their absolute convenience. Without moving an inch the service comes to their doorstep.

Future of on-demand apps in the context of business

In the coming future, businesses from every sector are shifting to mobile development technology. Companies are making use of different app development tools to help them flourish in their businesses. Even the new startups are now focusing on starting new ventures using on-demand apps.

There is no doubt that these on-demand apps will surely go a long way. They will perform a major part of the customer’s convenient lifestyle. With the success stories of Uber and similar apps, the business models of such on-demand apps will be effectively adopted and will gain more popularity with every passing year. Even with the market trends changing these apps will definitely help to enhance the future of businesses. It is for these reasons that every company having a new start thinks of investing in on-demand apps to offer their best of customer services.

Conclusion

In the coming years ahead, on-demand apps will be a huge success. These apps are determined to understand the shopping and necessities of the customers and willing to provide the most efficient services directly. The ease to get to decide on service and consume it conveniently has made it the most favorite among customers. The present market for on-demand apps has tremendous potential and we will see it prevailed in all spheres.

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I’m Business Development Manager at Cerdonis Technologies LLC - Mobile App Development Company in Chicago, USA. I do have accumulated knowledge of Latest Tech.