Mind the Product

The importance of metrics maturity for evidence-driven teams

Mind the Product

Everyone wants to be in an evidence-driven team, using research and data to drive their product decisions. We all know it’s the best way to work, but what does it mean in practice? How can you tell if your team is truly evidence-driven? And if it’s not, how do you change things for the better? [.]

Refreshing the Mind the Product brand for the next decade

Mind the Product

Over the coming days, weeks, and months you’ll notice that our brand has received a bit of a makeover. In this post, we’ll reveal how we’ve chosen to elevate our beloved venn, brand colours, and more.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Level up Your Product Function With the Product Leader Map

Mind the Product

“I’m drowning in a never-ending todo list“, “I can’t be everywhere at once“, “I’m not good enough“ In my coaching work I constantly hear these frustrations from product leaders.

Managing Expectations – Product Management at Startups

Mind the Product

One of our universal truths in product is that the nature of the job varies greatly between organizations.

Embedded Analytics Product Fit Guide - A Product Manager’s Handbook

Adding embedded analytics to your software doesn’t have to be an overwhelming task. This guide is the perfect companion for SaaS product managers. It will walk you through the process of choosing the right analytics provider step by step.

Why we say Agile when you want to say chaos

Mind the Product

Most people working in a tech environment have experience working with Agile methodologies. However, it’s very common to see that Agile principles and philosophy are not correctly interpreted and implemented. Some companies fall into the “Agile = speed increase” trap.

Agile 159

7 easy ways to show your company the value of product

Mind the Product

If you’re working in an organization that’s resistant or slow to transform from project to product thinking, you are not alone.

145
145

You Can’t be Lean Unless You’re Agile

Mind the Product

I see so much talk and confusion over what’s Lean and what’s Agile. The two terms can get used interchangeably, so much so that in some places they’re blended into one term, simply Lean-Agile (thanks again, SAFe ??).

Agile 182

Practical tips when looking for a product role by Nick Charalambous

Mind the Product

In this ProductTank London talk, co-founder of recruitment consultants Few&Far Nick Charalambous runs through what makes a good product CV or resume, how to nail an interview, and the art of proactive searching.

Top product metrics talks from Mind the Product

Mind the Product

As product managers, it is our job to define the right metrics and KPIs for our products and our businesses, which is critical if we want to measure our progress and know if we’re successfully driving the right outcomes. But how do you do that? In no particular order, here are eight of our best [.]

Product Management: Guide to Thriving as a Product Manager

As more organizations move from project to product thinking, Product Managers are occupying increasingly crucial roles. Download this guide to learn tips and strategies that will help you grow into a strong Product Manager and thrive in the position.

Minimum Viable Replacement: A New Framework for Retiring Old Systems

Mind the Product

Are you engaged in a digital transformation initiative, working to retire systems as part of a merger and integration project, or sunsetting a legacy product?

Pricing Strategy for Product Dummies – Fanni Fejes on The Product Experience

Mind the Product

How much should you be charging? Are you leaving money on the table, or are you scaring away potential customers? Pricing strategy can be one of the biggest challenges for product people, so we asked Founders Factory coach Fanni Fejes to share some of the lessons she teaches founders.

Economics of Software Part 1 – Why Traditional Economics Concepts Don’t Apply To Software

Mind the Product

Product managers looking for academic materials on technology and user experience won’t struggle to find what they need. However, when it comes to economics, especially Microeconomics, there are very few resources and case studies focused on the software industry.

The dos and don’ts of product analytics

Mind the Product

Analytics help product people to realise their product goals through being evidence and outcome driven — today they are a vital part of any product person’s toolkit.

Report by Dresner Advisory Services: Embedded Business Intelligence Market Study

According to the 2020 Dresner Embedded Business Intelligence Market Study, embedded business intelligence is crucial for application success. This report explores the current state of BI and why application teams are increasingly choosing an embedded solution.

Metrics of Success – Rik Higham on The Product Experience

Mind the Product

We all know that we need to measure what matters; that if it’s not measured, then it’s not managed. We know that we need to have a North Star; that we need to run A/B tests; and that A/B tests are awful. We also know there’s a massive difference between what we read in the [.]

#mtpcon Digital APAC Day 1 highlights

Mind the Product

Today, #mtpcon Digital APAC got off to an exciting start! We saw three engaging keynotes covering discovery, product development, and cybernetics, plus a plethora of interactive breakout sessions.

How to Keep Customers Satisfied When Announcing Product Changes

Mind the Product

Product changes are an inevitable part of any business. Whether it’s a whole new release or just an update, product improvements are what keeps customers coming back.

Estimating Complexity – Liz Keogh on The Product Experience

Mind the Product

Estimation is a dark art — get it wrong, and your stakeholders will never forget (or forgive). We talked with agile consultant Liz Keogh about how to get this right, who estimates are for, her invaluable scale for estimating complexity, and how to pronounce the word Cynefin.

Re-Thinking Translation for Business Growth in a Digital-First World

Effective localization is critical to business expansion. But traditional translation processes can't keep pace with today's agile, omnichannel realities. Read our eBook to discover the limitless possibilities uncovered by agile translation management.

Bets, Boards, Missions and North Stars by John Cutler

Mind the Product

In this ProductTank Barcelona talk, John Cutler, Product Evangelist at Amplitude, showcases some simple hacks he’s used time and time again as an advisor to help nudge organizations forward and get them thinking in new ways.

Remote Research – Anna Lee Anda on The Product Experience

Mind the Product

For most of us, the way that we conduct user research has been different during a year of lockdowns. Not so much for Anna Lee Anda, UX Research Manager at Zendesk — as someone with a global customer base, she’s been working with these techniques for ages. She joined us on the podcast to talk [.]

Is it Time to Invest in Redesigning my Digital Product?

Mind the Product

Is it time to invest in redesigning my digital product? It is a question that many product leaders need to answer. This is an article to help you make the decisions by giving you contextual information and concrete examples.

How am I Doing? Thoughts on Evaluating Product Managers

Mind the Product

When you hit a certain level in your product career, a big part of your job becomes managing your team(s) rather than actually doing the work. It’s rare that this shift is ever formally ushered in, and it’s very rare that managers of product managers are ever given formal training.

Rightpoint Launches Cadillac's Reimagined In-Vehicle Experience

Every company is either an experience company today or will need to reinvent themselves to become one. Learn how Cadillac is using research, experience design and organizational change to deliver a next-generation user experience.

Cracking the PM Career – Jackie Bavaro on The Product Experience

Mind the Product

When we talk about product strategy, we often go back to the double diamond approach: identify the problem that you need to solve, then work on creating & optimising a solution for it.

Books 91

5 Tips for Product Managers: Members Content Sneak Peek (March)

Mind the Product

Every month we’re able to pack our Prioritised and MTP Leader content with new product management ideas and unique insights from our amazing experts. This month was no exception.

How To Make Ethical Choices When Developing Software – Common Questions, Answered

Mind the Product

There are some questions about the practice of “ethical product development” that I’m asked all the time from folks actively working on products. For example, how do you define an “ethical” product? Or who should lead ethical product development?

Remote Working: No Longer New, Just Normal

Mind the Product

In 2019, remote working was something many of us dreamt of, some of us had already sampled it, and a few of us simply had no interest in doing it at all. Now, at the end of 2020, we’ve all spent most of the year honing our home-working style and in this post, we’re recapping [.].

Making Software Pirates Pay: An E-Commerce Playbook

Vendors large and small have been using software intelligence to understand who is using unlicensed versions of their software so they can develop data-driven strategies to identify and convert unpaid users, generating new license revenue.

Getting Started with JTBD – Mike Belsito on The Product Experience

Mind the Product

One of the key things to do in any product lifecycle is to review if it’s meeting your user’s needs. The last time we sat down to do this for the podcast, we decided to use the Jobs To Be Done approach, which led to a key question: how might we power up our JTBD [.]. Read More.

The Product Decision Stack – Martin Eriksson

Mind the Product

Martin Eriksson – veteran product leader, and Mind the Product co-founder – presented his “Decision Stack” to ProductTank Lagos. It’s a way of connecting vision to action.

Vision 165

The Power of Mentoring – DeVaris Brown on The Product Experience

Mind the Product

Some of the most successful people we know credit their mentors for making the difference in their careers.

Building Accessible Products – Jonathan Hassell on The Product Experience

Mind the Product

Accessibility is one of those things that we all know we should do, but are rarely confident that we’ve done it well. To get over that hump, we talked with Prof Jonathan Hassell about how and when to embed and test for accessibility (or a11y!),

Leading Advertising and Analytics Company Outperforms With a Graph Database

Xandr, a division of AT&T, has built an identity graph that connects information on people, households, and more. The company is using this graph to provide advertisers an ability to deliver commercials more successfully than ever before. Learn more.

Why You Should Have a Customer-Centric Goal for Product Adoption

Mind the Product

Chances are you’re already measuring your product adoption in one way or another. It may be daily or monthly active users, or something more specific for your type of product.

12 Ways to Reduce Customer Churn

Mind the Product

Marketing brought you leads, your funnel converted them to customers. So why are they leaving? Over the past 5 years, I’ve worked on ways to reduce customer churn in several high profile SaaS companies.

Interpreting the product Venn Diagram with Matt LeMay and Martin Eriksson

Mind the Product

In this new Fireside Chat for Prioritised Members, Matt LeMay, author of Agile for Everybody and Product Management in Practice, sat down with our very own Martin Eriksson to discuss his now infamous Venn diagram describing product management, what it means, how it gets misinterpreted, and what we can do about it.

Agile 98

Goals For Alignment, Not Bonuses

Mind the Product

Goals are important. They can give us a sense of purpose and direction. They aid us in prioritizing where we spend our time. They can empower teams and individuals. They can align us to achieve our most ambitious dreams.

Cloud-Scale Monitoring With AWS and Datadog

In this eBook, find out the benefits and complexities of migrating workloads to AWS, and services that AWS offers for containers and serverless computing.