Indecision in Product: How to Avoid Becoming a Bottleneck
Mind the Product
APRIL 8, 2019
A few years ago, comedian Aziz Ansari released a Netflix special called “ Live at Madison Square Garden ”. During his set, he joked about the effort required to buy a new toothbrush. Not just any toothbrush would do, he had to have the best. He researched for hours, Googling “best toothbrush” and reading articles on the pros and cons of bristle strength. As he reflected, he questioned his indecisiveness and his desire to have the best when any toothbrush would have done the job.