Mind the Product

Empowered Product Teams by Marty Cagan

Mind the Product

At this year’s MTP Engage conference in Hamburg I had the pleasure to introduce my personal product management idol Marty Cagan to our audience. He spoke about one of his favourite topics: empowered teams.

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Product is Hard by Marty Cagan

Mind the Product

We are all learning how to manage product in the internet age. There have been many successes and failures, and there are still lots more to come. Marty Cagan has worked at plenty of internet successes and failures, including eBay, Netscape and HP.

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What’s in the DNA of Product People?

Mind the Product

I think there’s nothing better than talking to product people – they are my kind of people. The reason I say this is because product people put their hands up to serve right in the center of organisations where the competing pressures of business, technology, and the customer intersect.

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Product Management is Simple, but Very, Very Hard

Mind the Product

I didn’t have time to write a short letter, so I wrote a long one instead. Mark Twain. At its core Product Management is about making choices between countless possibilities to deliver value to the end user while meeting organisational goals and constraints. Simple huh?

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

How to Establish Product Culture (With a Little Help From World Product Day)

Mind the Product

Parkinson’s UK is a pioneering and driven organisation; we’re transforming our organisation to ensure we are fit for a digital society. Establishing agile and product culture is critical to us becoming a modern organisation that continuously improves.

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4 Keys to Empowering Your Product Team

Mind the Product

Empowerment. It’s a word that business leaders often use to fire up their teams. But in all likelihood it causes those teams to groan, and not just because it’s a management buzzword. So why does something that is supposed to be good go wrong?

Stuck in the Middle With Product Managers

Mind the Product

Clowns to the left of me, Jokers to the right, here I am, Stuck in the middle with you. Stealers Wheel, 1973.

Lean, Agile, & Design Thinking by Jeff Gothelf

Mind the Product

Good product development practices are supposed to be built upon alignment and shared understanding, Jeff Gothelf, Author of Sense & Respond tells us at #mtpcon Singapore. But often, organisations end up looking a lot like that painting in the classic scene from the movie Goodfellas : One dog’s going one way, the other dog’s going the other way, and this guy is saying ‘Hey, what do you want from me?’ Joe Pesci, Goodfellas.

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Discover Everything – Teresa Torres on The Product Experience

Mind the Product

In 2017, Teresa Torres gave one of our favourite talks on the Mind the Product stage, introducing the concept of Opportunity Solution Trees. Simple, powerful, and immediately useful, it’s been a critical part of our toolkits ever since.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

What do Product Managers Want From Their Bosses?

Mind the Product

What is the job of a product leader? How should a Head of Product, a VP of Product, or a Product Team Lead behave? Many articles have been written on this subject, most of them either by product consultants or people holding one of the above titles.

Treat Your Career Like you Treat Your Products by Adam Warburton

Mind the Product

We all treat our products with care, respect, and diligence. We agonise over decisions and strategic direction, we think deeply about product direction, we care about the experience our customers get and the impact we have on our businesses. It’s our job to make good decisions.

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What Monzo Learned From Scaling its Lending Team

Mind the Product

I’m a product manager at Monzo. We’re a UK-based bank and our mission is to make money work for everyone. We recently reached 1,800,000 current account customers – after launching in January 2018 – and are focusing on growing our user base and revenue.

Negotiate Like a Pro(duct Manager) by Garry Prior

Mind the Product

In this talk from #mtpengage Manchester, Garry Prior, Director of Product at THG Ingenuity, explores how negotiation is central to being a product manager, and looks into key areas to focus on during negotiations.

4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

Three Simple Ways to Make Product Prioritisation Easier

Mind the Product

The great thing about technology is that anything is possible. But when anything is possible, how do you decide what to do? And, arguably more importantly, how do you decide what not to do? Every one of my clients struggles with this paradox of choice.

Designing for Public Needs in Participatory Ways by Bernise Ang

Mind the Product

Bernise Ang, Chief Alchemist at Zeroth Labs, spends her days looking across many disciplines in an attempt to tackle social challenges in an urban context.

How Netflix Built an Innovative Culture by Gibson Biddle

Mind the Product

A fish swims along, passes another fish and shouts: “How’s the water?” The other fish looks at him and asks: “What the heck is water?”.

The Promiscuous Product Manager by Jen Dante

Mind the Product

Jen Dante, Head of Product for Payroll at Square, opens her talk at #mtpcon Singapore by telling us that humans are terrible at making predictions. This is unfortunate for product managers, given that at its core, our job is all about making predictions.

Nine Companies Share 30+ Best Practices for Creating Embedded Analytics Products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

The ABCs of Product – Melissa Perri on The Product Experience

Mind the Product

Melissa Perri is the product manager’s product manager – she’s able to do the job, explain it, and teach you how to do it better.

The Power of Thoughtful Research by Prakriti Parijat

Mind the Product

“Do you like the conference so far?” begins Prakriti Parijat of DBS Bank. After cheers from the #mtpcon Singapore crowd, she turns the response around: “What is wrong with that question?” Everyone immediately recognizes that it was a leading question.

How to Innovate – Ryan Jacoby on The Product Experience

Mind the Product

Ryan Jacoby is an expert on innovation, but not, perhaps, on optimising book titles for SEO – his book, Making Progress , is a guide on how to ensure that your team is open to and successful at innovation.

3 Days of Product Love: MTP Engage Hamburg 2019

Mind the Product

For the third time MTP Engage brought together product people from Germany and further afield – this year in a packed three-day agenda. Day 1: Leadership Forum. We started with the first-ever MTP Leadership Forum in Hamburg , a decidedly intimate event for 40 product leaders.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

How to Influence Without Power – Tim Herbig on The Product Experience

Mind the Product

Tim Herbig has made many mistakes (who hasn’t?). Fortunately for us, Tim not only owns up to his mistakes, he’s written a book to help the rest of us avoid making the same ones.

What is Testimonial Driven Development?

Mind the Product

Testimonial: /?test??m??ni?l/ test??m??ni?l/ l/ a formal written statement about the qualities of a product or service. Product people usually spend a substantial period of time in a problem-solution space, learning about customers, about their pain points, and seeking opportunities to add value.

What Your Painfully Slow Hiring Process Says About Your Product

Mind the Product

A few years back I interviewed for a product role with an event management company. The beginning of the process was typical – I visited their local office for three hours of initial interviews, followed by another three hours of virtual interviews with their San Francisco office.

Internal Product Development at the Financial Times by Claire Parker

Mind the Product

In this ProductTank London talk, Claire Parker describes how the Financial Times built internal tools for editorial use by using a product development approach.

Plan for Product Launch Success with Data and Analytics

Speaker: Piyanka Jain, President and CEO, Aryng

When you launch new feature (or an entirely new product), there are many questions that you'll need to answer. Is the feature being adopted? Do your customers like it, or does it need to be improved? Was the launch successful? Well, that all depends on how you define success. Join Piyanka Jain, President and CEO of Aryng, as she explains why - and how - you should use data and analytics to define and track a successful launch.

World Product Day: Product Metrics for Noobs by Jeff Patton

Mind the Product

World Product Day is here, and we’re already seeing great conversations happening around the globe! For many cities, it’s not too late to join your local meetup or celebrate with your team.

Beyond the Hype on AI – Ashwini Asokan on The Product Experience

Mind the Product

Ashwini Asokan, CEO and co-founder of intelligent retail automation platform VUE.ai, is working to evolve the world of retail, making shopping more of an entertainment experience.

Why Digital Transformation Requires Product Management

Mind the Product

Digital transformation isn’t an IT project stuck in a cost centre or in an innovation lab. It has to reflect the existing company brand, values, and people while also refocusing the business on building continuous processes for discovering new ways to solve customer problems and deliver value.

Internal Product Development by Lucia Adams

Mind the Product

Developing influence across an organisation allows you to drive products – and transformation – forward.

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

What can Non-Product People Learn From Product People?

Mind the Product

In March last year, my colleague and Mind the Product’s Director of Training, Rosemary King, wrote about how the company departments working alongside a product team could better work together to meet their common goals and to improve working practices.