Product Management Lessons from the Trenches

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A Non-Technical Intro to Natural Language Processing (NLP) and its Applications

Product Management Lessons from the Trenches

They don’t like to type, are not good spellers, don’t read your help tutorials, and don’t want to figure out your app?—?your users want to just tell your app what they want and have your app deliver on the request. And since switching costs are near-zero, if your app doesn’t make it easy for them to get what they want, your users will leave you for another one.

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Your Teams Don’t Talk with Customers Enough?—?Here is an Easy Fix

Product Management Lessons from the Trenches

Your Teams Don’t Talk with Customers Enough - Here is an Easy Fix Do you ever feel like your teams don’t have the pulse of the market? Like they don’t get enough time with real users/customers? Especially the product and marketing teams focused on building products that people will love and on communicating to customers in a way that will resonate?—?

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Product Operations Dashboard

Product Management Lessons from the Trenches

It’s Monday morning and you just launched a marketing campaign to promote a new feature. As the PM, your job is to find out how the campaign is performing, how the feature is working, how users are reacting to the new feature, what impact has the feature had your engagement and business KPIs, etc. You reach out to all department heads and request to get data for your analysis: Marketing team for data on campaign conversion, customer support for data on call volumes, account team for data on cust

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Finding Your Product's Critical Event(s)

Product Management Lessons from the Trenches

Finding Your Product’s Critical Event(s) By now you have most likely heard the phrase “build it, they will come”. This was introduced in the 1989 movie Field of Dreams but gained popularity in tech in the early days of the dotcom boom when the players were limited and early adopters eager to experience all the web had to offer. Back then, entrepreneurs would regularly receive this terrible advice (myself included).

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8 Keys to Getting Started

Product Management Lessons from the Trenches

Two years ago this week, I started work as the first VP of Product Management at NTENT - a company with huge, rapidly growing market, world-famous CTO, seasoned executives and engineering team, and core technology that only a handful of companies in the world possess. Talented and friendly people, office with an ocean view, and free bagels on Fridays?

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Improve Your Results with Clear Value Propositions

Product Management Lessons from the Trenches

Let’s say that you work for a beer company and are trying to figure out how to increase revenues. Sales is pitching to distributors that the beer is “Less Filling”, while Marketing is advertising that the beer “Tastes Great” and Operations is delivering “the Lowest Cost Light Beer.” If you could get everyone aligned around a common understanding of the product’s value proposition, each team’s actions would reinforce (rather than contradict) one another for maximum impact.

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Define the Formula that Drives the Business

Product Management Lessons from the Trenches

My passion for building businesses and products started years ago when I had the opportunity to co-found my own start-up. We had all the right ingredients for success; a unique idea, and committed team, and right amount of funding to make it a runaway success. We built a product that many loved and could see the potential in, but at the end couldn’t scale it into a successful business.