Product Management Unpacked

Meet the MS in Product Management Class of 2020

Product Management Unpacked

Discover what's behind this year's outstanding cohort. Product Leaders Product Management Education ms in product management

Key Differences Between the Role of a Product Manager in Startups vs. Large Enterprises

Product Management Unpacked

Companies of all sizes across industries are looking to hire product managers. With this in mind, company culture, resources and the specific demands of different roles probably play a big part in your decision to take a product management position at a company.

When your product is your product team

Product Management Unpacked

Pendo’s chief product officer shares his take on product management leadership. “If If software is leading the world, then product managers are the modern-day businessmen and women,” says Brian Crofts, Chief Product Officer (CPO) at Pendo.

Moving at the Speed of Demand

Product Management Unpacked

A look into healthcare product management in the time of Coronavirus. Ever wonder what it’s like to be a product manager for a leading healthcare provider and insurer in the middle of a world health pandemic? Meet Claire Marcus, senior product manager at UPMC Health Plan.

Facebook Causes Continue to Show Little Promise as Fundraising Tools

Working Remotely as a Product Manager: It’s about trust.

Product Management Unpacked

Everyone is now learning about remote work: how to do it, what not to do, and the pros and cons of working from home for different jobs.

How AI is influencing product management jobs

Product Management Unpacked

According to a Brookings Institution report , “Automation and Artificial Intelligence: How machines are affecting people and places,” roughly 25 percent of U.S. jobs are at a high risk of automation. Among the most vulnerable jobs are those with routine physical and cognitive tasks such as office administration, production, transportation and food preparation.

Celebrating the Birth of Product Management With the Industry Leaders of 2020

Product Management Unpacked

Just a few months ago, CMU MS in Product Management Program celebrated a very special day – 05/13/31. It was on this day, 89 years ago that Procter & Gamble promotions executive Neil H. McElroy wrote a memorandum that gave birth to the field of Product Management.

Why women make great product managers

Product Management Unpacked

Marty Cagan, founder of the Silicon Valley Product Group , delivered the opening keynote to the 2016 Mind the Product Conference. His keynote, “Behind Every Great Product,” highlights professionals involved in some of the most iconic technology products of our time, including Netflix, iTunes and Word for Mac. All six of the examples he uses are women in product management. The skills that make women succeed in product management: Emotional Intelligence. Problem Solving. Compassion. Collaboration.

How to be a great product manager during a recession

Product Management Unpacked

We are in an economic crisis. They happen every so often. In business, sometimes we call them recessions. The National Bureau of Economic Research (NBER) Business Cycle Dating Committee, the group entrusted to call the start and end dates of a recession, defines a recession as “a significant decline in economic activity spread across the economy, lasting more than a few months.” ” There have been as many as 47 recessions in the history of the United States.

6 Steps to Improving Your Application’s Analytics Experience

No one designs bad dashboards and reports on purpose. So why do so many applications have terrible analytics experiences? Download this ebook for secrets to creating dashboards and reports your users will love.

Leading Product with Empathy

Product Management Unpacked

A look into cloud-based technology product management and what it takes to build products that customers value. The paramount role of a product manager is to understand markets and empathize with consumer needs,” says Corey Grone, senior product manager of cloud data protection at iland Cloud. Grone manages a suite of products that fall under BaaS (Backup as a Service) and DRaaS (Disaster Recovery as a Service) portfolios.

Product Management: Leading by Trust

Product Management Unpacked

Greg Coticchia, the executive director of Carnegie Mellon University’s new Master of Science in Product Management program, was recently a guest on The Pitchwerks Podcast , a weekly audio show hosted by Scot MacTaggart that talks about sales, marketing and startups. During the show, the dynamic duo discusses some of the nuances related to a career in product management including why leading by trust is critical for being a great product manager.

The “51331 memo” and the origins of product management

Product Management Unpacked

Today is no ordinary Wednesday. It’s May 13th. It was on this day in 1931 that the field of product management was born – its birth marked by an internal memorandum written by Neil H. McElroy, manager of Proctor and Gamble’s Promotion department. In his memo, Mr. McElroy proposed how P&G brands could be managed more effectively by creating a new management role for people who would be accountable for particular products, rather than business functions.

Weighing in on the “CEO of the Product” debate

Product Management Unpacked

153
153

The Connected Journey: Developing your Empathy to Strengthen Strategies for Customer Relations

Speaker: Esther Kieft, Delivery Manager (Group Technology) at Domino's Pizza Enterprises

It is well known that empathy is a key ingredient in creating lovable products, yet not all products offer the best customer experience. From meeting stringent deadlines to insufficient resources being available to carry out customer research, there is a range of reasons why customer empathy could be missing in product development. Join Esther Kieft, as she breaks down using empathy at a distance to evaluate the problems that customers are experiencing during this global health crisis.

Launch Your Product Management Career

Product Management Unpacked

Landing a job in product management requires specialized learning, real-world experience and one year of your time. The role of product manager is one of the top 10 hardest-to-fill jobs in the entire information technology sector, so expect to be well compensated for your effort. Product Management Career

Feature prioritization in product management: the key to building products that sell

Product Management Unpacked

There are many methodologies for feature prioritization in product management. If you are a product manager dealing with this, beware that one size doesn’t fit all. Choosing the right feature for the stage of development your product is in can unlock enhanced market performance. . Product feature prioritization is one of the most difficult parts of a product manager’s job. It is the essence of the job in terms of defining ‘what’ gets built.

Pathways to a Product Management Career

Product Management Unpacked

If you’re reading this, you’re exploring how to become a Product Manager and you’ve undoubtedly concluded that you will be in high demand. You’re right. The role of Product Manager is in the top 10 hardest-to-fill jobs across the entire information technology sector, which makes them among the highest paid, too. So why aren’t there more good Product Managers? Two reasons: The job isn’t easy.

Becoming a Product Leader: Leading Product Success in the First 100 Days

Product Management Unpacked

Early success in your role as a new product leader is essential to establishing the foundation for long-term results. For any new product leader, the first 100 days are vital. During this period, people form their views about the person you are – your priorities, values and style (Kourdi & Edwards). This is where you need to establish yourself, your leadership style and your presence. A product leader hired to handle disruption is a leader in the face of adversity.

6 Ways to Secure (More Of) a Budget for Your Customer Education Program

Whether you’re looking to kickstart or expand your customer education program, you need access to a budget. Learn how you can demonstrate the positive ROI of customer training and make the case for securing a larger budget in our latest eBook!

Skilled Product Leaders Can Manage Business Disruptions

Product Management Unpacked

A constant in business today is the speed and scope of change. Businesses encounter disruption more frequently than ever. In some cases, disruption can be attributed to innovation. But disruption also arises from specific external forces: market-defining technology changes, regulatory changes, new competitors with different business models and more. And companies realize that facing disruption is no longer the exception. It’s the rule.

Destination Product Management

Product Management Unpacked

Product managers are in high demand across the globe. With a Master’s in Product Management degree, you’re poised to take on the top positions in emerging global tech hubs of your choosing. Discover your own product adventure. Product Management Career product management career destinations

How to become a product manager: Five questions for would-be Product Managers

Product Management Unpacked

Product managers are made not born. If you’re thinking about how you might become a product manager, start by asking yourself these five questions first: For more information visit ms-product-management.cmu.edu. Product Management Questions how to become a product manager questions for product managers

In Product Management, it’s Not About the Big Idea. It’s About the Problem You Need to Solve.

Product Management Unpacked

In reality, there are already too many ideas. Maybe even too many big ideas. That’s the bad news. Here’s the good news: as consumers and businesses, we have an endless number of problems. Some are big problems. And usually big problems need ideas of all sizes in order to find the right solution. A key to success in a startup: focus on getting out of the building (thanks, Steve Blank!) and strive to identify the ‘real’ problem.

The Product Manager's Guide to Retention

This book walks through multiple aspects of retention, including why it’s so important, how to best measure it, and how to set goals for the different stages of retention. It also provides strategies for improving retention across the customer journey.

How to Become a Product Manager

Product Management Unpacked

Exploring how to become a Product Manager? Undoubtedly, you’ve concluded that you’ll be in high demand. You’re right. The role of Product Manager is one of the top ten hardest-to-fill jobs across the entire information technology sector, which makes them among the highest paid too. The role is both strategic and tactical, and requires a unique combination of business acumen, technical smarts and emotional intelligence.

Women Succeeding in the World of Product Management

Product Management Unpacked

“Growing up in the 1970’s, I watched The Bionic Woman and Charlie’s Angels. They became my female role models and heroines – strong, intelligent problem-solvers who used their feminine skills to their advantage,” says Kate Hare, Chief Product Officer at Photobucket, to Women 2.0 , a media and tech industry leader in gender equality. Today, young women aspiring to launch into Product Management roles have more than fictional heroines to look up to.

The Skills It Takes To Become a Product Manager

Product Management Unpacked

To become a great Product Manager, takes a lot of skills — business acumen, technical smarts and emotional intelligence. Many parts will go into your making. Once you put them all together in just the right way, you’ll be highly valued and very well rewarded. For more information visit ms-product-management.cmu.edu. Product Management Skills how to become a product manager what skills do you need to become a product manager

Product Management: A Field Where There is Great Power in Saying ‘No’

Product Management Unpacked

I sat in a meeting about business strategy recently and one of the pieces of advice I gave the leadership team was that strategy was a lot about deciding what we were not going to do – what we were going to say ‘no’ to. It was actually funny because I said it almost without thinking about it.

4 Approaches to Data Analytics for Your Application

Selecting the right solution for your embedded analytics is crucial to the success of your application. But with so many solutions and vendors, how do you make this critical selection? Learn about the different approaches to analytics and the pros and cons for each.

Executive Director’s Perspective on how to become a product manager

Product Management Unpacked

I wasn’t supposed to end up here in my career. Seriously. I am, as they say in academic circles, “from ‘industry.” I don’t have a Ph.D. I never aspired to be a researcher. And while I have taught for more than a decade at the graduate level, I was never part of the academic ecosystem. I was an outsider; I like to think I still am. I have led or been a major contributor to two of the most successful software companies in the world.

Would-Be Product Manager’s Instruction Manual

Product Management Unpacked

People often describe a product manager as “CEO of the Product.” This sounds appealing, but the reality is that product managers don’t have a CEO’s level of authority over everyone who contributes to making a product successful. Being a product manager is actually more of a high-wire act — managing multiple disciplines and personalities — so you will need a cool head and a chill disposition. Yours is a bigger-picture opportunity.

Where Does Product Management Fit?

Product Management Unpacked

Recently a CEO asked me if the marketing department should include product management and marketing communications. His concern was that internet/digital marketing had become so complex and such a huge task that having the responsibility of both marketing communications and product management would be difficult.

Priority Starts at the Top

Folding Burritos

I talk to a lot of PMs and I ask them (and everyone who subscribes to my newsletter) the same question: what’s your biggest struggle as a Product Manager? I get back all sorts of replies, but by far the biggest issues are about prioritization, in some shape or form.

Design Thinking for Product Teams: Leverage Human Insight Throughout Development

Product teams must increase their exposure hours with customers—seeing and hearing them. Human insights and the design thinking framework can be applied to your development cycle to help you build better products and experiences for your customers.

Prioritising a Product Backlog When Everything is Important

Roman Pichler

Step 1: Ensure that you know who the product is for and why people will want to use it. I’ll never forget the day when I suggested to the product manager of a brand-new healthcare product to prioritise its features. The individual looked at me slightly bewildered and replied, “I can’t.

Product Management Stock

The Product Bistro

A topic that often comes up is where to find new product managers, and often people with certain titles are mentioned. But there are other important or more important) considerations. product management

Product Manager’s Secret 2020 Weapon: Remote Workshops

Mind the Product

As product managers we are, at our core, facilitators. It is ultimately up to us to get all interested parties to align and collaborate on building the right thing for our business and making sure we understand our users so it’s the right thing for the market. As such, we spend a lot of our [.].

Product Manager Interview Questions — You Asked, We Answered

280 Group

Last month, we presented the co-hosted AIPMM webinar, Get Hired: Interview Like a Pro for a Product Manager Job (Remotely!). You can view the accompanying blog post to download the Product Manager Interview: How to Get Hired Planner and Workbook.

The Heap Book of Questions for Product Managers

In this book, Heap provides a great number of questions, hypotheses, and experiments for you to run in your product. It walks through product use cases, behavioral segmentation, conversion, and more.