Product Takeoff

Product Takeoff

Product Takeoff

Every product has a lifecycle of Introduction, growth , maturity and decline.With digital disruption in the market place it is very critical that we design products that stay in the growth phase for a longer period of time.

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Whole Product Concept – A Quick Guide for the Expert PM

280 Group

Whole Product Concept is discussed in this article and will help guide you through the holistic experience of your product – and might just help your product and career succeed. Join our upcoming webinar: Becoming Expert: Delivering Superior Value with Whole Product Thinking.

[Focus Guide] How To Make The Most Out Of Your Time And Your Life

Nir Eyal

The post [Focus Guide] How To Make The Most Out Of Your Time And Your Life appeared first on Nir and Far. Focus

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Leadership styles for directing small teams

Lead on Purpose

Leadership differs depending on the size of the group you’re leading. For most product managers, the people they lead work on different teams and the individuals they need to influence don’t report to them.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

Engaging Stakeholders with Opportunity Solution Trees: 3 Tactics to Try

Product Talk

Two and a half years ago, I introduced the opportunity solution tree. It’s been a blast seeing product people put it into practice. Today, I’m excited to share Hope Gurion’s thoughts on using opportunity solution trees.

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Product Backlog Management – 10 Tips for Product Managers

280 Group

The importance of product backlog management is discussed in this article along with our top tips for backlog optimization. A product backlog is an essential component for your Agile development team. It is a set of requirements received from business and formulated into development tasks.

Your Passion is Your Greatest Asset, Learn How to Harness It

Lead on Purpose

Your passion is your greatest asset, learn how to share it Continue reading → Knowledge Purpose ambitions courage creativity entrepreneur experience grit passion

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Bridging the leadership gap in innovation

Lead on Purpose

Guest post by Jesse Nieminen We’re living in an age where many industries are facing big changes. To thrive, or even survive, most companies need to find ways to innovate. Yet, most companies fail to do that. For example, according … Continue reading → Innovation Leadership Learning mission vision

Product Ethics

Roman Pichler

What is an Ethical Product? An ethical product is an offering that does not cause any harm, neither to its users nor the planet. [1] 1] The former includes negatively impacting the people’s mental wellbeing, for example, by encouraging addictive behaviour or promoting harmful information.

Vision 247

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

Prioritize Opportunities, Not Solutions

Product Talk

I cringe every time I see product teams use a spreadsheet to rank the ideas in their backlog based on some made-up math formula usually consisting of things like business value, user value, and technical difficulty. While this exercise is pervasive, it misses the point entirely.

Vision 285

Listen to Understand: Listening Practices for Product People

Roman Pichler

Listen to Understand, not to Answer. Most people do not listen with the intent to understand; they listen with the intent to reply,” wrote Steve Covey in his book The 7 Habits of Highly Effective People.

Building a Culture of Accountability

Lead on Purpose

Guest post by Fred Halstead Accountability can be thought of as a punitive word with an implied threat-as in “I’m going to hold you accountable.”

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Product Management Mentorship, an Essential Career Tool

bpma ProductHub

by Lynne Levy – One of the most critical moments in my career as a product manager was when I was a junior product manager. I had emerged from a meeting with engineering where they tore my requirements apart, and became angry and emotional in the process.

4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

Software As A Promise: Balancing Trust and Strategy Builds a Foundation for Success

bpma ProductHub

by Davide Cis –In the world of Enterprise Software, our panelists presented strong arguments for what we will call “Software as a Promise (SaaP)”: a framework that product managers should adopt to engage clients and build products that customers will love.

Why women make great product managers

Product Management Unpacked

Marty Cagan, founder of the Silicon Valley Product Group , delivered the opening keynote to the 2016 Mind the Product Conference.

Common Pitfalls for First Time Product Manager

bpma ProductHub

by Ashima Dua – When you’re first starting out in Product Management, it can be easy to fall into common misconceptions and pitfalls. Navigating through uncharted territory can make anyone unsure of what to do or who to reach out to, so some growing pains are bound to happen.

Your Product’s Most Important Feature Isn’t Getting the Attention it Deserves

280 Group

Misalignment between satisfying end users and wowing decision makers may hurt your bottom line. Every product team tries to prioritize features that most significantly drive sales and retention.

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Nine Companies Share 30+ Best Practices for Creating Embedded Analytics Products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

Report templates for less status meetings

Folding Burritos

In my previous post , I described a way to think about our internal product communications, and how that can help us optimize our time and make us more effective as Product Managers.

Becoming a Product Leader: Leading Product Success in the First 100 Days

Product Management Unpacked

Early success in your role as a new product leader is essential to establishing the foundation for long-term results. For any new product leader, the first 100 days are vital.

Weighing in on the “CEO of the Product” debate

Product Management Unpacked

Search for “3 traits of a great product manager” and you’ll find an overabundance of qualities that may make a highly skilled product manager: Strategic thinker. Passion for products. Empathizes/listens actively to customers/prospects. Aspires to build great user experiences.

Why Engineers Should Participate in Discovery

Product Talk

Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code?

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

The One Fitness App That Hooked Me For Good

Nir Eyal

Could there be a behavior more antithetical to human nature than exercise? Our caveman ancestors, if they could observe our workout habits today, would think we’ve lost our minds. We lift heavy objects into the air and return them to the exact spot where we picked them up.

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The Global Benchmark Survey: Product Management Skills – Initial Insights

280 Group

Late last year, 280 Group conducted its most ambitious and comprehensive survey to date, to learn more about the skill levels of product managers across the globe. We invited over 30,000 product managers to participate, and received nearly 4,000 responses.

Technical Debt and Product Success

Roman Pichler

Why Technical Debt Matters for Product People. As the person in charge of the product, you may not be terribly concerned about how clean and well-structured the code is.

Vision 280

A Rearview Mirror for Your Product Roadmap

bpma ProductHub

How the past can provide context for your future plans. For our recent book, Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty (O’Reilly), my co-authors C. Todd Lombardo, Evan Ryan, and I interviewed over 80 practicing product people.

Plan for Product Launch Success with Data and Analytics

Speaker: Piyanka Jain, President and CEO, Aryng

When you launch new feature (or an entirely new product), there are many questions that you'll need to answer. Is the feature being adopted? Do your customers like it, or does it need to be improved? Was the launch successful? Well, that all depends on how you define success. Join Piyanka Jain, President and CEO of Aryng, as she explains why - and how - you should use data and analytics to define and track a successful launch.

Developing high-performance product teams

Lead on Purpose

It’s difficult (if not impossible) to quantify what it takes to develop a productive and successful product team. Every product is unique, and every company does things differently.

BPMA 2nd Annual Career Fair a Big Hit!

bpma ProductHub

by Ashima Dua – On March 27th, BPMA held its second annual career fair at WeWork Central Square (located at 625 Massachusetts Ave, Cambridge MA). The evening was a packed house of companies and job seekers meeting each other, networking and learning more about the Product scene in Boston!

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A Strategy Map

Roman Pichler

Maps are the Foundations on which Adventures are Built. When I was a little boy, I truly loved all things pirate. Even as an adult, I very much enjoyed reading pirate books with my children. One of them even came with a separate treasure map that could be unfolded to discover a hidden treasure.

Business Leaders look to Product Culture

bpma ProductHub

By Bruce McCarthy – I was completely wrong about the Business of Software conference. Friend and Co-Founder of Sense and Respond Press, Josh Seiden, told me it was great, but when I went the first time last year I think I was expecting an event for the CFOs and financial analysts of large companies all… Product Marketing

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The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

10 Scaling Tips for Product People

Roman Pichler

1 Involve the Right People. A small group of qualified individuals who have the right skills and motivation can be more productive than many individuals who lack the necessary expertise and act out of obligation. This is true for product people and development team members alike in my experience.