Writing Customer Success Stories Before You Build the Solution
Proficientz – Product Management University
MAY 21, 2018
The greatest athletes in every sport have one thing in common – the innate ability to see plays before they happen. If you’re a product manager, imagine how great it would be to envision the ultimate customer success stories before you build the product. If you aspire to be the Michael Jordan, Serena Williams or Wayne Gretzky of product managers, you just have to step outside the metaphorical product box and see the game through the eyes of the customer.