The Accidental Product Manager

Forget Social Media – Product Managers Are Focusing On Email Again

The Accidental Product Manager

Product managers who want an audience, are going with an old standby Image Credit: Photo by Anete L?si?a a on Unsplash. Welcome to the era of Google and Facebook. Product managers have had to learn to live in a world that is dominated by these firms.

The Challenge Of Being A Grocery Store Product Manager

The Accidental Product Manager

Product managers need to find ways to attract customers who avoid stores Image Credit: Kyle Sorkness. Everyone has to go out and buy groceries, right?

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Which Product Managers Are Thriving In A Covid-19 World?

The Accidental Product Manager

Product Managers Who Use Robots Are Doing Well Image Credit: Timothy Neesam. Who among us could have predicted a Covid-19 pandemic would change our world in the ways that it has? I’d be willing to guess that the answer to that question is none of us.

Product Managers Learn To Deal With Customer Outrage

The Accidental Product Manager

Product managers need to learn how to deal with angry customers Image Credit: Jürg Dalkkas Follow. So what’s up with your customers? Why are they so touchy?

Are Your Embedded Analytics DevOps-Friendly?

Does your analytics solution work with your current tech stack and DevOps practices? If not, any update to the analytics could increase deployment complexity and become difficult to maintain. Learn the 5 elements of a DevOps-friendly embedded analytics solution.

Product Managers Take Steps To Protect Their Customers

The Accidental Product Manager

Product managers have to adjust to dealing with customers who pose a risk Image Credit: Dean Terry. Product managers know that making our customers fall in love with our stores, our staff, and our brand is a critical part of our ability to be successful.

Alternative Meat Product Managers Make Plans To Win More Customers

The Accidental Product Manager

Product managers think that this might be the time to take over Image Credit: Marco Verch. So how do you feel about eating meat? For that matter, how do you feel about eating meat alternatives that are made from plants ?

Product Managers Discover That Proximity Really Matters

The Accidental Product Manager

Covid-19 has made being close much more important to customers Image Credit: Chris Lewis. The arrival of the Covid-19 pandemic has resulted in a lot of different changes that have swept through many industries.

Starbucks Product Managers Deal With The Covid-19 Virus

The Accidental Product Manager

Covid-19 has changed things for the coffee giant Image Credit: Kara Babcock. Let’s face it, everyone has been impacted by the arrival of the Covid-19 pandemic. Even those stores that you would have thought could have made it through an upheaval like this seem to have been impacted.

Product Managers Prepare For The Future Of Fast Food

The Accidental Product Manager

Lessons are being learned that will outlast the Covid-19 pandemic Image Credit: Mike Mozart. Restaurant product managers are facing one of the toughest times that they have ever had to deal with. The arrival of the Covid-19 virus has changed everything for them.

Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

Product Managers And The Problem With Cannabis

The Accidental Product Manager

The problem with cannabis is that it tastes really, really bad Image Credit: Katheirne Hitt. I can only speak for myself, but if I was a product manager who was put in charge of a marijuana product, I would be very, very happy.

Pet Store Product Managers Struggle To Find The Love

The Accidental Product Manager

Pet store product managers are searching for ways to make their stores profitable Image Credit: Anders Porter. I have a dog. I suspect that many of you have pets also. I can only speak for myself, but I sure seem to spend a lot of money on food, leashes, toys, clothes, etc. for my dog.

Product Managers Try To Learn Covid-19 Lessons From Hermès Handbags

The Accidental Product Manager

Hermès purses are in high demand even during the pandemic Image Credit: daisyli357. Just in case you didn’t know it, Hermès is a company that makes ladies’ purses among other things. Hermès is a French high fashion luxury goods manufacturer established in 1837.

Is The Best Product Defense A Cheap Defense?

The Accidental Product Manager

What should Gillette do about new cheap razors? Image Credit: lihua88. Shaving is something that men without beards or mustaches do just about every day. In all honesty, I don’t think that we spend a lot of time thinking about shaving – it’ just something that we do. Over at Gillette , since they make razors, they spend a lot of time thinking about how men shave and they have reached a startling conclusion : their products cost too much! The Challenges That Gillette Is Facing.

Testing at Every Stage of Development

Up to 80% of new products fail. The reality is harsh and the reasons why are endless. Perhaps the new product couldn’t oust a customer favorite. Maybe it looked great but was too hard to use. Or, despite being a superior product, the go-to-market strategy failed. There’s always a risk when building a new product, but you can hedge your bets by understanding exactly what your customers' expectations truly are at every step of the development process.

Boeing Product Managers Struggle To Come Back From The 737 MAX Disaster

The Accidental Product Manager

Boeing’s product managers need to find ways to rebuild trust Image Credit: Ferry Octavian. Every product manager job is different. Some are easy and some are hard. Right now, being the product manager at Boeing who is responsible for the 737 MAX jet would defiantly fall into the difficult category. The reason that this would be such a hard job to have right now is because this airplane has experiences a set of disastrous crashes.

Amazon Product Managers Prepare For War With Walmart Product Managers

The Accidental Product Manager

Amazon is getting into a next-day delivery war with Walmart Image Credit: Kyle Brazil. Amazon is a large and powerful company that dominates the world of online selling. Walmart is a large and powerful company that dominates the world of bricks & mortar selling. These two firms are starting to come into conflict when it comes to next-day home delivery as Walmart starts to move into online sales and Amazon starts to move into home delivery.

Product Managers Deal With The Challenge Of Cup Holders

The Accidental Product Manager

Can a car ever have too many cup holders? Image Credit: Michael Sheehan. So if you were a product manager who was in charge of an automobile, what do you think that your #1 concern would be? Do you think that your customers would care most about how fast your car could go? How about how many doors it has or the size of its tires? Could it be the sound system or the built-in navigation system?

Product Managers Discover That The Circular Is Not Going Away

The Accidental Product Manager

Paper based circulars are still important to retailers Image Credit: Pamela Machado. So if you are running a business and you’d like to keep your customers aware and informed about what products you are offering, what’s the best way to go about doing this? In our modern age, a lot of product managers would look at their product development definition and say that you need to update your web site and they’d be correct.

How Embedding AI-Powered Analytics Can Give You a Competitive Advantage

Embedding dashboards and reports aren’t enough. Futureproof your application by offering instant, actionable insights that will give you and your customers a competitive advantage.

Can Product Managers Save “American Idol”?

The Accidental Product Manager

Can American Idol be brought back from the dead? Image Credit: alogou1775. So who among us has not heard about the famous TV show “American Idol”? This is the show where anyone can try out to be on the show and the best singers are then selected to compete in a multi-week competition in which one of them will eventually be crowned the “American Idol” and potentially get a lucrative recording contract.

How Can Product Managers Convince Millennials To Buy Jewelry?

The Accidental Product Manager

How can product managers get millennials interested in jewelry? Image Credit: Kris Fricke. Being a product manager for a high-end jewelry company would be a pretty good job to have. You really would not have to sell all that much of your product in order to have a good year. However, these product managers have started to run into a problem.

Amazon Product Managers Decide To Do Battle With UPS

The Accidental Product Manager

Amazon product managers say “Bring It On” Image Credit: Julien. As I’m sure that we all know by now, Amazon is a very large company that does a lot of different things: they ship books and products, offer cloud computing resources, and even run an internet based television channel. The product managers at Amazon are under an enormous amount of pressure to always be looking for ways for the company to keep on growing.

Product Managers Struggle To Use Price To Make Their Products Popular

The Accidental Product Manager

Strategy gets complicated when your customers are using technology to shop Image Credit: Jisc infoNet. As product managers, when we want to boost the sales of our product, one of the “levers” that we have to make this happen is the price of our product. If everything works out the way that it should, if we lower the price of our product then sales should go up.

6 Ways to Secure (More Of) a Budget for Your Customer Education Program

Whether you’re looking to kickstart or expand your customer education program, you need access to a budget. Learn how you can demonstrate the positive ROI of customer training and make the case for securing a larger budget in our latest eBook!

Product Managers Start To Deal With The Virtual Assistant Problem

The Accidental Product Manager

Voice controlled devices can’t do a lot of things Image Credit: Photo by Jan Antonin Kolar on Unsplash. So when you walk into the space that you live in, what’s the first thing that you do? For many of us, the first thing that we do is to shout out “Hey, Alexa turn on my music” or “Hey Google, turn on the lights in the kitchen.” ” These virtual assistants who are always there waiting for our next command to them have become a part of our lives.

Starbucks Product Managers Try To Deliver Success

The Accidental Product Manager

Starbucks needs to find a way to become popular once again Image Credit: Photo by Takahiro Sakamoto on Unspl. Let’s face it: that Starbucks coffee sure does taste good. You know it, I know it, and all of those people who are currently standing in line waiting for their next cup of coffee know it also.

Product Managers Struggle To Get Their Customized Email Correct

The Accidental Product Manager

Product managers need to do a better job of customizing their emails Image Credit: twitter.com/mattwi1s0n. So let’s talk about email for just a moment. If you are like me, you get a ton of the stuff. In all honesty, most of it is junk and I just end up deleting it even before I read it. However, there are those one or two emails that just happen to catch my eye. I’m in the market for something and that email seems to be talking about what I know that I’m looking for.

How Home Depot Product Managers Are Fighting Back Against Amazon

The Accidental Product Manager

Home Depot product managers are not giving up in the fight against Amazon Image Credit: Mike Mozart. If you are a product manager working in the field of retail goods, there is one word that should strike fear in your heart: Amazon. Retailers like Macy’s, Nordstrom’s, and Kohl’s have all been reporting decreased sales and the culprit is Amazon. They are all losing customers to the online giant.

The Connected Journey: Developing your Empathy to Strengthen Strategies for Customer Relations

Speaker: Esther Kieft, Delivery Manager (Group Technology) at Domino's Pizza Enterprises

It is well known that empathy is a key ingredient in creating lovable products, yet not all products offer the best customer experience. From meeting stringent deadlines to insufficient resources being available to carry out customer research, there is a range of reasons why customer empathy could be missing in product development. Join Esther Kieft, as she breaks down using empathy at a distance to evaluate the problems that customers are experiencing during this global health crisis.

What Can Store Credit Card Product Managers Do To Remain Viable?

The Accidental Product Manager

Store credit cards are declining, what’s a product manager to do? Image Credit: Mike Mozart. So if I was to take a look inside of your purse or wallet right now, what would I find? I’m willing to bet that you probably have either a Visa or a Mastercard credit card, perhaps an American Express credit card or even a Discover credit card. However, what else would be there? Would you have any store issued credit cards? Perhaps from Walmart, Macy’s, Home Depot, etc.?

Can Coke Product Managers Make Their New Alcoholic Drink A Success?

The Accidental Product Manager

Chu-Hai is big in Japan. Can Coke join the crowd? Image Credit: Tim. So for just a moment, picture yourself as a product manager for one of the most iconic products out there: Coke-Cola. You’ve done a great job – Coke is one of the most popular drinks available and no matter what country you go to, it is very well known. The company makes an enormous amount of money from your soft drink product every year and in all honesty, traditionally you’ve only had one real competitor – Pepsi.

New Book: Killer Ways To Make Partnerships Work For Product Managers

The Accidental Product Manager

Who was it that said “It take a village…”? They may not have been talking about being a product manager, but they might as well have been. Life has become so complex that product managers can no longer make their product a success just by their own efforts. Today it takes the help of one or more partners to get your product to where it needs to be. Are you going to be ready to work with those partners? What You’ll Find Inside: * FORCE MAJEURE: WHAT IS IT AND WHY CARE? *

Books 85

Product Managers Start To Use AI In Health Care Products

The Accidental Product Manager

Product managers have to overcome hurdles to create AI products Image Credit: Photo by Hitesh Choudhary on Unsplash. If you are a product manager and you really want to make your life complicated, then what you should do is decide to develop a health care product. This is going to make your life complicated in a bunch of different ways. First off, any product that you create is going to have to be approved by federal regulators before people can use it to solve health care issues.

Product Analytics Playbook: Mastering Retention

Why do your users churn? In this guide you'll learn common product pitfalls and how to fix them.

Product Managers Try To Find Stores To Fill Malls

The Accidental Product Manager

Malls need stores, but what kind of stores? Image Credit: Rene Schwietzke. When was the last time that you went out to a mall? For most of us, it’s probably been a while. We used to always go to the mall – that’s where you could get stuff, especially during the holidays. However, with the arrival of online shopping most of us don’t go to malls as much anymore. This has created a problem for mall product managers.

Are Watch Product Managers Almost Out Of Time?

The Accidental Product Manager

Change is happening and watch product managers need to learn to deal with it Image Credit: Barron Fujimoto. So here’s an interesting question to kick things off: do you wear a watch? Not all that long ago, the answer to this question would have been pretty much “yes” for everyone. I mean, how else were you going to be able to tell what time it was? However, as with all such things in life, things have changed.

The Shortest Product Manager Job Ever!

The Accidental Product Manager

The end can come for a product manager when they least expect it Credit: Bill Selak. So here’s a quick question for you: what is the shortest time that you’ve ever worked at a product manager job? Product managers are generally considered to be valuable members of the product team who work on the product development definition and we can have a direct impact on the bottom line of the product project that we are involved in.

Happy MLK Day!

The Accidental Product Manager

Happy MLK Day! Image Credit: ???????. This week in the United States we celebrate the life of Dr. Martin Luther King. Just in case you’ve forgotten who he was, he is best known for his role in the advancement of civil rights using nonviolent civil disobedience. On Oct. 14, 1964, King received the Nobel Peace Prize for combating racial inequality through nonviolence. To honor his memory, the U.S. has a federal holiday this week.

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6 Steps to Improving Your Application’s Analytics Experience

No one designs bad dashboards and reports on purpose. So why do so many applications have terrible analytics experiences? Download this ebook for secrets to creating dashboards and reports your users will love.