UX Planet

JANUARY 22, 2025

In an era defined by relentless innovation and unprecedented customer expectations, the nature of financial services marketing has changed. The rapid shift to digital-first lifestyles has disrupted traditional financial services, forcing companies to rethink their approach to branding. How can financial brands meet these expectations?

Reporting Tools 98

Reporting Tools Feedback Software Finance Branding 98

Product Talk

JANUARY 24, 2024

The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?

Research Software 302

Research Software Feedback Software User Testing Customer Experience 302

Alchemer Mobile

DECEMBER 28, 2021

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.

User Testing 246

User Testing Customer Experience Customer Feedback Feedback Software 246

Alchemer Mobile

AUGUST 24, 2021

billion smartphone users worldwide (yes, that’s roughly 80 percent of the population!), Average Revenue Per User (ARPU) : The amount of revenue each of your active customers (on average) contribute. Retention: Retention is a measurement of customer churn: How many customers continue to actively use your app after one week?

Analytic Tools 290

Analytic Tools Feedback Software Marketing Strategy 290

The Product Coalition

MARCH 6, 2023

Advertising is a crucial aspect of any business that aims to reach its target audience and increase revenue. While testing different ad variations is essential to find the most effective designs and messaging, it can also be a time-consuming and expensive process.

Data Visualization 166

Data Visualization Advertising Artificial Inteligence User Testing 166

Mind the Product

APRIL 24, 2018

Setapp provides Mac users with a way to use and discover new apps, and developers with a new way to reach customers and generate extra revenue. We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps. Problems with Customer Development.

User Testing 161

User Testing Customer Feedback Customer Experience Data Visualization 161

Intercom, Inc.

AUGUST 13, 2020

?. But long gone are the days of one-size-fits all marketing. The rise of review sites, messaging apps, and online forums has flipped the relationship between brands and their customers on its head. Fast food chain Wendy’s is a prime example of this evolution in customer communication, now boasting a following of 3.7

Branding 210

Branding Customer Communications User Testing Data Visualization 210

The Product Guy

OCTOBER 25, 2016

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Leonardo da Vinci Ladislav believes that success is in simplicity that’s why his aim is to help companies to make complex products simple for users. Ari Tiktin Mobile & Emerging Media Product Director, CNBC.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Alchemer Mobile

SEPTEMBER 10, 2020

The global pandemic “has changed consumer behavior on mobile forever,” according to App Annie. Here are some examples of apps in the lifestyle category (specifically dating apps and fitness/wellness apps) that have quickly adapted to changing consumer behaviors and successfully navigated these uncertain waters well.

User Testing 189

User Testing Feedback Software Customer Experience Customer Feedback 189

The Product Coalition

MARCH 29, 2022

You should put some effort and resources into your social media branding. According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. The number of active social media users has exceeded 3.8 billion internet users. What is Branding?

Branding 158

Branding Reporting Tools User Testing Research Software 158

Alchemer Mobile

FEBRUARY 7, 2019

According to AppAnnie’s 2019 State of Mobile Report , consumers sourced food and drinks through apps 130% more often in 2018 than in 2016. What matters above all else in food and drink apps is stellar customer experience and service. Here are five customer feedback management strategies to use.

Feedback Software 157

Feedback Software User Testing Customer Feedback Research Software 157

The Product Coalition

NOVEMBER 23, 2021

Photo by ANIRUDH on Unsplash Amazon owns over 80 different private label brands. Establishing an Amazon brand has multiple advantages over selling other people’s products. Step One: Do Niche and Product Research When selling products, it is important to have a complete plan of action. Amazon Keyword Research Tools ?—?There

Branding 158

Branding Data Visualization Analytic Tools Reporting Tools 158

Mind the Product

JANUARY 4, 2018

You may have a great idea and polished advertising to go with it, but, for some reason, millennials don’t seem to click with your product. But when it comes to customer loyalty, millennials are different. But when it comes to customer loyalty, millennials are different. Having empathy with the user is a hot topic.

User Testing 158

User Testing Customer Experience User Experience Customer Feedback 158

Alchemer Mobile

JANUARY 27, 2022

Consumers are more skeptical of digital marketing tactics than ever before, and peer recommendations in the form of mobile app ratings and reviews stand as one of the greatest drivers of discovery and conversion. Mobile app ratings and reviews stats: In addition, improving your ratings and reviews can help you: Boost customer retention.

Feedback Software 246

Feedback Software User Testing Product Research Advertising 246

The Product Guy

JULY 18, 2019

Doing so will help you better support your team, but also identify and improve on the skills and areas you personally excel, helping you choose the right career path, strengthen your reputation, and building your brand and narrative. My career began atypically. This internship grew into a full time role as a project manager.I

Weak Development Team 344

Weak Development Team B2C Customer Experience Advertising 344

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. Brands shifted focus to improving long-term retention. Transcript. I am Christy Culp.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Piyanka Jain

MAY 13, 2020

Customer Segmentation for Growth Hacking (Aryng?—?Unsplash?—?William William Iven) Marketers often equate growth hacking with driving user acquisition. They invest all their effort and money to acquire maximum users with a minimum amount of spend. However, not all users are equal. month to its subscribed customers.

User Testing 195

User Testing Customer Experience Artificial Inteligence Messaging 195

Userpilot

AUGUST 30, 2024

In this article, we’ll explore 7 product advertising examples to inspire you—from video ads and social media marketing to events and blogging. Plus, you’ll learn how Userpilot can help with product marketing and drive user engagement. TL;DR Product and digital advertising come in different packages. Get a demo.

Feedback Software 105

Feedback Software Analytic Tools Research Software Advertising 105

Intercom, Inc.

JUNE 13, 2018

In our industry there are dozens, if not hundreds of ways you can get in front of your customers or people you’d like to be your customers. It’s something you definitely don’t get with paid advertising either. Businesses have been giving prospects and customers “an experience to remember” for hundreds of years.

Events 205

Events Branding Customer Experience User Testing 205

Lenny Rachitsky

SEPTEMBER 3, 2024

If you’re building a consumer subscription app, this post is your new bible. Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop. A massive thank-you to Phil for doing the work to put a piece like this together.

User Testing 134

User Testing Feedback Software Framework Onboarding KPIs 134

Intercom, Inc.

MARCH 23, 2018

Advertising legend David Ogilvy said nobody should have anything to do with marketing until they’ve read Scientific Advertising seven times. And when the father of advertising gives you a book recommendation like that, you sit up and take notice. We do our keyword research, we develop buyer personas, and we track.

Books 220

Books Marketing User Testing Analytic Tools 220

Userpilot

AUGUST 30, 2024

How do you cut through the noise and ensure potential customers notice your product? Enter: product-focused advertising. When implemented well, it can help you attract customers, improve in-app engagement , and drive long-term retention. Clearly communicate your USP to potential users. Ready to get started?

Advertising 105

Advertising Analytic Tools Research Software Data Visualization 105

Alchemer Mobile

DECEMBER 21, 2022

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.

User Testing 130

User Testing Customer Feedback Feedback Software Product Research 130

The Product Coalition

NOVEMBER 1, 2022

Digital transformation has an impact on consumer behavior in tourism. Moreover, digital transformation has diversely defined consumer behavior in tourism. Moreover, digital transformation has diversely defined consumer behavior in tourism. Consumer behavior is not a new concept for research.

Research Software 141

Research Software Feedback Software User Testing Travel 141

The Product Guy

JANUARY 5, 2017

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Leonardo da Vinci Ladislav believes that success is in simplicity that’s why his aim is to help companies to make complex products simple for users. Ari Tiktin Mobile & Emerging Media Product Director, CNBC.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

Intercom, Inc.

JULY 1, 2019

At Collision , I spoke about the new techniques that product owners and marketers will need to navigate the world of customer relationships. And that changes a lot: how we think about marketing, how we think about what our product is and how we think about what customer success actually is. You never choose razor blades again.

User Testing 223

User Testing Customer Experience Onboarding KPIs Magazine 223

Intercom, Inc.

MAY 18, 2022

First-party data is the future of online engagement and customer experiences. customers, site visitors, leads). Let’s discuss what first-party data is, how Intercom thrives on it, and how to leverage it to support smarter customer engagement. There’s no two ways about it. What is first-party data?

Data Visualization 218

Data Visualization Analytic Tools Feedback Software User Testing 218

freshtrax

MAY 30, 2025

We somehow landed on matcha, and he told me about a video hed recently seen saying, “You know, some Chinese matcha brands are deliberately misleading consumers into thinking they’re buying Japanese products.” What’s the impact on consumers? We don’t see how this could mislead consumers.”

User Testing 78

User Testing Branding Naming Customer Experience 78

Intercom, Inc.

NOVEMBER 7, 2018

How to think about costs in your customer acquisition strategy. You have three ads in circulation and each ad produced ten customers. If all you care about is optimizing for customer acquisition, you might think all five ads were created equal and allocate your budget accordingly. What is Customer Acquisition Cost (CAC)?

Customer Experience 202

Customer Experience User Testing Advertising Finance 202

Alchemer Mobile

FEBRUARY 2, 2021

Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. These steps are designed for even the humblest of budgets and will help not just with acquisition, but with the entire spectrum: validation, testing, engagement, retention, referrals, and revenue. It’s marketing. The bad news?

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Alchemer Mobile

NOVEMBER 16, 2021

Creating an app is the first fight, but promoting your app and gaining loyal customers through generating app downloads will win the battle. In order to have a successful app, you need to get creative to acquire customers. You’ll need to change it up and think outside of the box to get found. Quick app downloads stats.

Download 246

Download Feedback Software Reporting Tools Customer Experience 246

Userpilot

MARCH 30, 2025

But is your mobile user acquisition strategy strong enough? If you expect users to come naturally just because your product is good, youre already at a disadvantage. Not only are there over 2 million apps in the Google Play Store , but also about 13% of business apps succeed (even less for consumer apps).

Research Software 64

Research Software User Testing Customer Experience Customer Feedback 64

Product Innovation Educators

JUNE 12, 2023

Second is setting up the right funnels for access to users. I strongly believe that as a PdM, the biggest value you bring on your team is speaking to users and having a pulse of what your customers need. First, we go out and talk to customers. 15:34] How have you gotten product managers to spend time with customers?

User Testing 253

User Testing Customer Feedback Product Management Product Manager 253

Intercom, Inc.

APRIL 26, 2018

A veteran of the advertising and video gaming industries, he has started (and sold) two technology companies and has taught at Stanford’s Graduate School of Business and the Hasso Plattner Institute of Design. How do we get the user to engage again in the future? Advertisers don’t spend money for their health.

User Testing 223

User Testing Research Software Product Research Weak Development Team 223

Userpilot

MARCH 5, 2025

Customers who actively connect with your brand are more likely to stay loyal, spend more, and become advocates. That’s where customer engagement software comes in. The right platform will equip you with the tools to interact effectively, gather valuable feedback, and build lasting customer relationships.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Reporting Tools 52

Userpilot

SEPTEMBER 16, 2022

What is a beta testing feedback form template? How can you customize it to gather valuable feedback from users? Beta testing is one of the most effective ways to gather feedback on a product , but getting useful feedback and handling beta testers is not always as easy as it sounds.

User Testing 97

User Testing Feedback Software Customer Feedback Product Research 97

Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105