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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it! TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?

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Why marketers should choose Mixpanel over Google Analytics 4 (GA4)

Mixpanel

For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. This is why we launched Mixpanel Marketing Analytics. If you want to skip right to seeing for yourself how Mixpanel Marketing Analytics works, you can play around with our public Board here.

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Customer Lifecycle Management in SaaS: How to Increase Engagement at Each Stage

Userpilot

Reach: This is the first stage when customers become aware of a company through advertising campaigns or word of mouth. Loyal customers are willing to participate in in-app surveys or beta testing, so embed in-app surveys tied back to particular in-app events to gather contextual feedback. Userpilot flows dashboard.

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Top Challenges for Embedded Analytics and How to Overcome Them

Reveal

Reveal Embedded Analytics. Embedded analytics is everywhere around us – in our cars, in our homes, in our security systems, in the digital advertising that we see while surfing the web, and even in the healthcare services we are being treated with. Legacy Infrastructure.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

Use gated content for lead generation across the customer acquisition funnel Produce quality content—ebooks, case studies, industry reports, free tools—and gate it. Identify these users and reach out, asking that they write a review or grant you a video interview you can embed on your landing pages or social media.

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HubSpot Integrations: How to Power Up Your CRM As a SaaS!

Usersnap

HubSpot integrations let you use HubSpot for several purposes, no matter what other programs your business uses. Integrations seamlessly connect all applications to the HubSpot center, so you can streamline and enrich your customer data and get all the analytics/insights in one place. The Benefit of Using a HubSpot Integration.

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Consumer-Generated Marketing: Tools You Can Use to Grow Your Product

The Product Coalition

This method is also more natural and reliable, offering more trust in comparison to classical advertisements that people got used to ignoring. For niche products, ads may not work as a growth channel as their target audience settings can be too limiting if a product tries to advertise to a relevant segment.