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Product Managers Start To Get Direct With Their Advertising

The Accidental Product Manager

Advertising only works if your customers see it Image Credit: Nick Amoscato Every product manager wants to be responsible for a successful product. That is where advertising comes in. That is where advertising comes in. And these firms are spreading out from their usual advertising havens such as social media.

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Trailblazing Women in Product Management: Su Mi Beack, Head of Product Management at LAB Lanxess

280 Group

For our next installment of the Women in Product Management Series I interviewed Su Mi Beack, Head of Product Management, LAB, LANXESS. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into product management? What do you like most about product management?

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Trailblazing Women in Product Management: Christine Itwaru, Head of Product Management at Vitally.io

280 Group

For our next installment of our Women in Product Management Series, I interviewed   Christine Itwaru , Head of Product at Vitally.io.   Nicole : Welcome and thank you, Christine. I’m very excited to have you share your insights and experiences in Product Management. Christine : Thank you, Nicole, for having me.

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Trailblazing Women in Product Management: Daniela Ornelas, Vice President Product Management at Wabtec Corporation

280 Group

For our next installment of the Women in Product Management Series, I interviewed Daniela Ornelas, Vice President of Product Management at Wabtec Corporation. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into product management?

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Hooked - How to Build Habit-Forming Products

Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products

Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.

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Trailblazing Women in Product Management: Pinar Alpay, Chief Product & Marketing Officer at Signicat

280 Group

For our next installment of our Women in Product Management Series, I interviewed Pinar Alpay , Chief Product & Marketing Officer at Signicat. Product Managers are the CEO of their products, so they have to be strategic and operational, as well. I’m so glad I stumbled upon Product Management. The film won two awards.

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Trailblazing Women in Product Management: Heather Weeks, Vice President of Product Management at Marathon Health

280 Group

For our next installment of the Women in Product Management Series I interviewed Heather Weeks, Vice President of Product Management at Marathon Health. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management? . It’s never static.

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Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

One-to-one communication has been a trendy philosophy for marketers and advertisers for years now. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.